Global Wall Art Market Report and Forecast 2024-2032

Global Wall Art Market Outlook

The global wall art market size reached a value of approximately USD 48.88 billion in 2023. The market is projected to grow at a CAGR of 5.7% between 2024 and 2032, reaching a value of nearly USD 80.82 billion by 2032.

Key Trends in the Market

Wall art refers to artwork or graphic artwork that is either painted or placed on the wall or ceiling. Wall art has been used for centuries as a method of decoration or expression. It can be found in different forms ranging from murals to paintings, 3D structures, and photo frames, among others. It has also become an important part of society as a way to improve the aesthetic appeal of spaces.

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• The rising popularity of digital artworks is a key trend propelling the market growth. Schools, offices, and other commercial places extensively use digital artworks frames to convey inspirational messages.

• Art is increasingly becoming a way to decorate and maintain the aesthetics of homes and infrastructures. Hence, with the rapid development of residential and commercial settings, the wall art market demand is anticipated to significantly grow during the forecast period. Additionally, the rising attraction of tourists towards art museums around the world is likely to further aid the growth of the market.

• The development and popularity of e-commerce platforms have been a major factor aiding global wall art market expansion, as this provides a convenient and affordable way for consumers to browse and choose from a wide range of wall art and paintings. Consumers are increasingly inclined towards online shopping as it allows them to purchase from any place while comparing prices and reading customer reviews.

Market Analysis

Based on type, the market is segmented into abstract, fine, and modern, among others. On the basis of material, the market can be divided into canvas and paper, among others. Based on price, the market is bifurcated into mass and premium.

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The market division, based on sales channels, includes auction houses, speciality stores, and e-commerce, among others. The major regional markets for wall art can be divided into North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

The comprehensive EMR report provides an in-depth assessment of the market based on Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the global wall art market, covering their competitive landscape and the latest developments like mergers, acquisitions, investments and expansion plans.

• Leaf Group Ltd.

• Minted LLC

• Artspace LLC

• Mercana

• Art Discovery Limited (Artfinder)

• Art.sy, Inc.

• Zatista LLC

• The Tallenge Store

• TWP Retail Private Limited (Artisera)

• 7 Wall Arts

• Others

Market Share by Type

Among the different types of wall art, the fine art segment accounts for a major share.  This is owed to the association of fine art as a significant part of various cultures. It also enjoys popularity as a long-term investment among affluent customers.

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Fine art can be categorised into five main parts including painting, architecture, music, sculpture, and poetry. Moreover, fine arts are considered to be more sophisticated and are primarily used for aesthetics and expression.

Market Share by Material

Canvas art pieces are available in different sizes and styles and are more affordable than other types of wall art materials. With such benefits of canvas-based artworks, the canvas segment is anticipated to hold a significant portion of the overall wall art market share. Additionally, the growing utilisation of cotton, synthetic fibre, and linen canvas material-based arts by regular artists further support the canvas segment growth.

Art students are engaging more in paper art and crafting activities to enhance their creativity and imagination skills. As a result, there is a growing utilisation of paper among artists, which, in turn, supports the growth of the paper segment.

Competitive Landscape

Leaf Group Ltd., formerly known as Demand Media Inc, is an American-based content and marketplace company, that is engaged in different lifestyle market segments, including fitness and wellness, home, and art and design. The company was formed in 2006 and has established brands such as Well+Good, Saatchi Art, and Society6, among others, which are creator-driven to reach passionate audiences.

Minted LLC is an online marketplace for lifestyle and premium design goods. The products provided on the platform are designed by independent artists and designers around the world. The company was founded in 2007 and it is currently located in California, the United States. The company sells products in different forms, including art, home décor, and stationery.

Artspace LLC is an online retail platform for contemporary artworks, founded in 2011 with the goal of making art accessible to a wider audience while supporting the artists. Artspace offers a curated selection of artworks, including paintings, prints, sculptures, photography, and mixed media, among others. It has developed its market presence to become a prominent player in the online art market, offering a diverse range of artworks.

Other market players include Mercana, Art Discovery Limited (Artfinder), Art.sy, Inc., Zatista LLC, The Tallenge Store, TWP Retail Private Limited (Artisera), and 7 Wall Arts, among others.

Key Highlights of the Report