Vietnam Tiles Market Size, Share and Growth Analysis Report - Forecast Trends and Outlook (2026-2035)

Vietnam Tiles Market Overview

Rapid urbanisation and expansion of residential and commercial real estate projects are driving steady demand for tiles, as builders and homeowners seek reliable, cost-effective, and attractive solutions for modern living and working spaces. Improved access to organised retail outlets, tile showrooms, and digital platforms is making it easier for consumers and contractors to explore options, and compare designs, thereby accelerating overall Vietnam tiles market growth.

Increasing renovation and replacement of houses across Vietnam is driving strong demand for tiles, as homeowners prioritise durable, affordable, and aesthetically appealing solutions for upgraded living spaces. As of March 6, 2025, a total of 121,638 temporary and dilapidated homes had been renovated or replaced nationwide. Of these, 65,564 homes have been completed, while construction has commenced on 56,074 others. This large-scale housing improvement initiative is significantly boosting tile consumption across both urban and rural construction segments.

Furthermore, Ho Chi Minh City is actively encouraging the renovation of old apartment buildings by offering substantial financial incentives to attract business participation, supporting the Vietnam tiles market. A draft Resolution by the Department of Construction proposes support covering 50% of technical infrastructure expenses within project boundaries (up to 10 billion VND per project), 50% of relocation costs, and 100% of appraisal fees. These incentives are expected to accelerate urban renewal, driving significant demand for tiles in the redevelopment of ageing residential structures across the city.

Figure: Structure of Vietnam’s Construction Sector Share by Segment (2013–2023); %

According to the General Statistics Office of Vietnam (GSO), the construction sector has contributed 6–7% of the country’s GDP over the past decade, amounting to VND641 trillion (USD 25.6 billion, +8% YoY) in 2023. During this period, Vietnam’s construction sector achieved a compound annual growth rate (CAGR) of 10.1%, led by the residential segment at 11.9% and followed by industrial and commercial at 10.8%.

The Vietnamese Government’s newly approved plan to boost infrastructure investment by nearly 40% in 2025, raising the allocation to USD 36 billion from the previously approved USD 31 billion, aims to support economic growth momentum. This substantial increase is expected to stimulate construction activity and drive greater demand for building materials, including tiles.

Vietnam Tiles Market Growth

The Vietnamese government's investments in housing, public buildings, and urban renewal are fueling ceramic tile demand. In 2024, over VND 20 trillion (USD 800 million) was allocated for infrastructure and housing, supporting growth in interior and surface tile applications. Similarly, government plans to mobilize USD 36.2 billion to construct nearly one million social housing units by 2030, to address the housing needs of low-income earners and industrial workers. This large-scale initiative will significantly boost demand for construction materials, increasing the demand of Vietnam tiles market.

Key Trends and Developments

Vietnam Tiles Market Trends

As per the Vietnam tiles market analysis, in 2023, Vietnam’s construction industry was valued at USD 95.8 billion, with a 5.4% growth rate, and is expected to grow at an annual rate of 7% from 2024-2027. The residential construction sector in Vietnam accounted for 39% of construction output in 2023 and is driven by rapid urbanisation, industrialisation, a growing middle class, and eased foreign property ownership restrictions. Vietnam is become a leading destination for global firms to set up industrial and manufacturing bases. FDI reached approximately USD 37 billion in 2023, supporting the commercial construction market’s growth.

In 2023, Vietnam was among the 10 largest construction ceramic-producing countries, globally.  as well as the 4th largest ceramic tile producer due to its strong production technology level. According to 2023 data, the ceramic manufacturing industry in Vietnam contributes over USD 3 billion/year to Vietnam's GDP.

Vietnam Tiles Market Opportunities

Viglacera based in Vietnam is a leading tile manufacturer, globally. In 2023, it ranked among the top 20 leading tile manufacturers in the world. In May 2023, Viglacera launched the first sale of large-sized porcelain tiles produced in Vietnam. The company also introduced an advanced porcelain and ceramic production technology, Sacmi Continua+. The technology shifts from using presses to a rolling technology, enabling faster production with higher product quality, significantly supporting the Vietnam tiles market. Modern digital printing technology provides high-resolution printing capability and maximum design flexibility, while the module design ensures efficiency and minimal downtime. The continuous PCR rolling machine is an important part of the Continua+ technology, further enhancing the production process.

The Vietnamese government focuses on providing affordable housing for low- and middle-income households in urban areas and workers in industrial parks. In April 2023, the government approved a plan to construct 1 million social housing units by 2030, aiming to mobilise USD 36.2 billion from both private and public sources. Additionally, the government instructed local authorities to collaborate with the State Bank of Vietnam (SBV) to implement a USD 5.11 billion loan program and other credit packages to support investors and buyers of social and worker housing. The interest rates for these groups will be 1.5-2% lower than the average medium- and long-term lending rates of state-owned commercial banks.

Vietnam Tiles Market Restraints

An economic downturn reduces demand for new construction projects as both private and public sectors cut back on spending. In Vietnam, GDP growth slowed down to 5% in 2023 from 8.1% in 2022, signaling weaker economic conditions. This slowdown directly impacts the construction industry, lowering the need for materials like tiles.

Tiles are heavy and fragile, making them highly susceptible to damage during transportation, including breakage from impact, improper stacking or exceeding weight limits during transportation, hindering the Vietnam tiles market growth. Further tiles should also be stored in a cool, dry place to prevent moisture from seeping in which can result in warping or cracks. Further, these should be stored in an upright position to prevent chipping of the edges.

Vietnam Tiles Industry Segmentation

Vietnam Tiles Market Share

Market Analysis by Type

As per the Vietnam tiles market analysis, Vietnam ranks among the top 10 global producers of construction ceramics and holds the fourth-largest ceramic tile output worldwide. The country has an annual production capacity of over 800 million square meters. In the first five months of 2024, foreign investors poured nearly USD 1.98 billion into the property sector, indicating a growing potential for the players. Supporting this, innovations like AMY GRUPO's Smart Tek+ ceramic tiles, featuring 3D surfaces that mimic wood, and stone are setting new standards.

Granite tiles are increasingly preferred in large-scale construction projects, apartments, offices, and hotels for their exceptional durability, scratch resistance, and superior aesthetics. In 2022, Kamado Joint Stock Company received approval to develop a 21.9-hectare granite tile facility in Bình Dinh Province, with an investment exceeding VND 988 billion. The facility is projected to achieve an impressive annual production capacity of 18 million square meters of granite tiles annually.

Market Analysis by Construction Type

Vietnam is actively promoting the renovation of old apartment buildings through policy incentives under the Housing Law 2023 and Decree 98, offering exemptions on land use fees, land rent, and state land compensation. This is encouraging private investment in refurbishment projects, supporting consistent tile demand in the upgrade of aging residential stock. In Ho Chi Minh City, the government is covering up to 50% of infrastructure and relocation costs for apartment renovation, accelerating the pace of repair work.

As per the Vietnam tiles market report, Vietnam’s construction sector grew by 7.48% in the first nine months of 2024, driven by active residential builds, commercial expansions, and infrastructure upgrades. This upswing is pushing tile demand upward, as ceramic and granite tiles remain a preferred choice for developers due to their practicality, clean finish, and adaptability across project types.

Alongside this, Vietnam’s housing market recorded nearly 81,000 units up for sale in 2024, doubling the 2023, indicating an overall expansion in residential construction.

Market Analysis by Application

Vietnam's tile sector is increasingly embracing nature-inspired designs to meet consumer demand for harmonious living spaces. In December 2023, INAX introduced new floor tile collections under the theme "In Awe Of Nature," featuring three main series: Stone Look, Wood Look, and Concrete Look.

With increasing demand for minimalist and expansive interiors, domestic manufacturers are expanding their large-format tile offerings, benefitting the Vietnam tiles market. In October 2023, Viglacera introduced oversized ceramic tiles optimised for wall applications such as façades and bathrooms, aiming to serve high-end residential and commercial projects.

Market Analysis by End Use

As per the Vietnam tiles market report, in Vietnam, 19 new residential real estate projects were approved in Q1 and Q2 2024, maintaining the same level as late 2023. This steady pace of approvals, alongside growing launch activity and stable buyer sentiment is expected to support transaction growth in Q4 2024 and into 2025, thus, driving the demand for tile installations in upcoming housing developments. Additionally, in February 2025, Vietnam approved a plan to build 995,445 social housing units by 2030, which is further boosting demand for durable tile solutions in the residential sector.

Vietnam ranks sixth among 30 countries for investment potential in the global retail sector over the next five to ten years. The country’s focus on sustainability is boosting the use of eco-friendly materials like tiles in malls and showrooms. Complementing this, Vietnam’s hospitality sector is seeing rapid growth, with 140 hotel projects set to deliver over 45,500 rooms and USD 7.4 billion in investment. Together, retail and hotel expansion are driving demand for premium tiles in high-traffic, design-focused commercial spaces.

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If you choose to purchase the full report at a later stage, the amount already paid will be adjusted, and you will only need to pay the remaining balance.

Vietnam Tiles Market Regional Insights

In March 2025, around 470 houses in the Binh Duong province in Southeast required construction or repairs. The province aims to complete at least 50% of them by April 30 and all by June 30, 2025. The majority of tile manufacturers in Vietnam tiles market are located in the southern part of the country, especially in Ho Chi Minh City, known for its robust infrastructure and accessibility to transportation networks. Key tile manufacturers in Ho Chi Minh City include Niro Ceramic (Vietnam) Co., Ltd. Viet Tiles Corporation., and Dongtam Group.

The Ha Nam province in the Red River Delta region is witnessing the construction of a USD 193.4 million new urban area. The project is expected to cover 115.1 hectares and is being implemented from 2022 to 2028. Residential land accounts for about 31.3% of the total project site, featuring apartment buildings and terraced houses. Under the Bac Ninh Master Plan (2021-2030), the industrial and construction sectors are targeted to represent 72.7% of the province's Gross Regional Domestic Product (GRDP) by 2030.

Initiatives to repair home is aiding the Vietnam tiles market in the Mekong River Delta. In March 2025, An Giang announced planned to invest over USD 12 million in building and repairing homes to replace substandard housing. Of 4,906 affected households, 4,280 will get new homes, and 626 repaired. Rising urbanisation in the region drives the construction of new urban areas. In February 2024, Vietnamese contractor Newtecons began building a new urban complex in Ca Mau City. The development includes 7.5 ha of low-rise residential, commercial, and service buildings, 2.5 ha of high-rise mixed-use housing, 4 ha for education, medical, and services, and 9 ha for infrastructure.

Rising residential and commercial construction in the South Central Coast stimulates the growth of Vietnam tiles market. In March 2025, Thuan Phuoc Bay Investment Urban JSC started a USD 445.22 million, 97.6-hectare urban area project in Da Nang, featuring low- and high-rise residences, apartments, riverside villas, commercial centers, and 5-star restaurants. The growing focus on affordable housing presents an opportunity for the tile industry. For instance, Khanh Hoa province plans to build 7,800 social houses from 2021 to 2030 as part of a nationwide initiative to create one million homes for low-income earners.

Competitive Landscape

Other key players in the Vietnam tiles market are Prime Group, TASA Ceramic Group, Amy Grupo, CMC Joint Stock Company, and VITTO Group, among others.