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Report Overview

The Vietnam kitchen furniture market was valued at USD 191.78 Million in 2025. The industry is expected to grow at a CAGR of 5.90% during the forecast period of 2026-2035 to attain a valuation of USD 340.22 Million by 2035.

2025

Base Year

2019-2025

Historical Period

2026-2035

Forecast Period

  • As per industry reports, e-commerce sales in Vietnam accounted for approximately 6.5% of the overall retail revenue, indicating an increase in online kitchen furniture sales.

  • The General Statistics Office estimated an increase of VND 549,000 year-on-year between the first quarters of 2023 and 2024 leading to a rising demand for customised, high-end, modern kitchen furniture.

  • Rising foreign investment is driving the growth of the real estate sector creating new opportunities for the kitchen furniture market in Vietnam.

Compound Annual Growth Rate

5.9%

Value in USD Million

2026-2035


*this image is indicative*

Vietnam Kitchen Furniture Market Growth

The growth of the Vietnam kitchen furniture market is driven by increased retail sales due to high demand, especially in the metropolitan cities of Hanoi and Ho Chi Minh. With the popularity of modern retail formats, such as shopping malls, and furniture store outlets, consumers receive a wide variety of options to choose between different brands by comparing quality, durability, and cost-effectiveness. According to Vietnam’s General Statistics Office, the retail sale of goods and services in August 2024 grew by 7.9% year-on-year. This is expected to increase further during the forecast period and raise the retail sales volume for kitchen furniture through a ripple effect.

According to the Vietnam kitchen furniture market analysis, the rising disposable income of customers is increasing the demand for high-end, modern, and multifunctional furniture. Moreover, people are allocating a decent share of their income towards home improvement and renovation purposes, especially with custom designs and solutions meeting specific spatial needs. The General Statistics Office, in its Socio-Economic Report for the first quarter of 2024, estimated the average income of individuals to be around VND 7.6 million per month, an increase of VND 301,000 compared to the fourth quarter of 2023 and an increase of 549 thousand VND compared to the same period in 2023. As the income further rises, the demand for luxurious and tailored kitchen furniture is enhancing the overall growth potential of the market.

Key Trends and Recent Developments

Vietnam Kitchen Furniture Market Trends

Integration of Smart Features Enhancing the Productivity of Kitchen Furniture Market in Vietnam

The incorporation of smart designs in kitchen furniture is boosting the overall productivity of the Vietnam kitchen furniture market. Leading players are introducing consumer-friendly features that focus on multi-functionality and space-saving solutions for enhanced convenience. Moreover, the integration of advanced technologies such as automation, motion sensors, and built-in lighting is elevating kitchen furniture to next-generation standards, offering a more seamless and efficient user experience. For instance, Smart Vietnam, a leading manufacturer of kitchen sinks, is popular for combining its products with the storage capabilities of a kitchen cabinet. The company offers a variety of products such as under-mount and farmhouse kitchen sinks with built-in undercabinet storage for kitchen supplies. Moreover, they come with additional accessories such as cutting boards, colanders, grids, drain baskets, and customised faucets to enhance cost-effectiveness and space-saving.

Vietnam Kitchen Furniture Industry Segmentation

“Vietnam Kitchen Furniture Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:

Market Breakup by Furniture Type

  • Kitchen Cabinets
  • Kitchen Chairs
  • Kitchen Tables
  • Others

Market Breakup by End Use

  • Residential
  • Commercial

Market Breakup by Distribution Channel

  • Supermarkets and Hypermarkets
  • Specialty Stores
  • E-Commerce
  • Others

Market Breakup by Region

  • Southeast
  • Red River Delta
  • Mekong River Delta
  • South Central Coast
  • Others

Vietnam Kitchen Furniture Market Share

Introduction of Decorative Upholstery Driving the Popularity and Demand for Kitchen Chairs

Kitchen chairs are witnessing high demand growth in the Vietnam kitchen furniture market due to the introduction of branded upholstery, providing a decorative finish to these products. They enhance the overall user experience by offering comfort and aesthetic appeal, featuring varied design styles and fabric materials. For instance, upholstery manufacturer Nice Link Home Furnishings, which launched its 200,000 square feet dedicated production site in Vietnam in April 2024, introduced its Vietnamese upholstery line best suited for a wide range of stationery and motion furniture, including kitchen chairs, produced in Vietnam. Their growing popularity, coupled with an inclination towards custom styling and interior design, is resulting in increased sales of upholstered kitchen chairs, raising the overall revenue of Vietnam kitchen furniture market.

Besides, the entry of international brands is also increasing the sales of kitchen cabinets in Vietnam. For instance, American home office and home entertainment furniture brand, Martin Furniture, shifted its production site to Vietnam in December 2023 to expand its portfolio to dining room furniture in the country, including the production of decorative kitchen cabinets. These brands are bringing a wide range of high-end, innovative kitchen cabinet designs with them, often tailored to modern and space-efficient living.

Commercial Sector is Leading the Kitchen Furniture Demand Growth in Vietnam

As per the Vietnam kitchen furniture market analysis, the commercial sector is driving the demand for kitchen furniture in Vietnam owing to the emergence of new hotels and restaurant chains in the hospitality sector, particularly by national and international brands. These brands are looking forward to capitalising on the growing influx of travellers in the country, especially in highly urbanised locations such as Hanoi and Ho Chi Minh City. For instance, three major international brands have announced their entry into Vietnam with new hotels and restaurants in 2024. These include Europe’s oldest luxury brand, Kempinski Hotels, which is opening a riverside resort near the Saigon River, Florida-based Nobu Hospitality which is opening the Nobu Hotel and Restaurant in Ho Chi Minh City, and England-based IHG Hotels and Resorts which is opening Holiday Inn Resort in Halong city. All these commercial establishments will be opened by 2026, raising the demand for premium quality, professional kitchen setups, capable of operating at a large scale.

Additionally, the demand for new kitchen furniture is also being driven by emerging commercial housing projects in Vietnam. According to the Ministry of Construction, 22 new projects with 5,995 licensed units were sanctioned in the fourth quarter of 2022, with 466 projects with 228,029 units under construction and 28 projects with 3,258 units completed. This indicates a growing demand for new kitchen furniture to be installed in these commercial housing units, raising the overall Vietnam kitchen furniture market growth.

Rising E-commerce Sales are Increasing the Vietnam Kitchen Furniture Market Revenue

The growing popularity of e-commerce platforms, increasing penetration of the internet and smartphones, as well as the convenience of doorstep delivery have increased the online sales of kitchen furniture in Vietnam. The Ministry of Industry and Trade recently reported that Vietnam’s e-commerce market was valued at USD 13.7 billion in 2021, accounting for approximately 6.5% of the total retail revenue. This represented a growth of 16% since the previous year. The market was projected to grow at an annual rate of 30% between 2021 and 2025, leading to a further rise in online kitchen furniture sales.

Additionally, kitchen furniture sales are being fuelled by supermarkets established by the largest homegrown brands. They not only provide a one-stop shopping destination for kitchen furniture from several domestic and international market players but also introduce their private label products, offering affordable and discounted choices for customers. In a similar effort, AEON Vietnam Co., Ltd. officially established AEON Ta Quang Buu, its eighth General Merchandise Store (GMS) in HCM City in September 2024. The supermarket opened Home Coordy, its private label lifestyle brand featuring a diverse selection of furniture, including those for dining and kitchen applications. The store targeted the modern Gen Z and millennial population of the city purchasing or renting new apartments or looking to renovate their existing homes, thus supporting the Vietnam kitchen furniture market.

Vietnam Kitchen Furniture Market Regional Analysis

Southeast Vietnam Accounts for the Highest Kitchen Furniture Market Share in Vietnam

The Southeast region is witnessing significant demand for kitchen furniture owing to a sharp rise in the real estate sector. According to the Statistics Office of Ho Chi Minh City, one of the most urbanised and developed locations of Southeast Vietnam, real estate revenue reached VND 173 trillion between January and August 2024, a 6.1% growth since the last year. This indicates an increase in the number of newly constructed residential buildings and apartments in the city which is a driving factor for the regional kitchen furniture demand.

Competitive Landscape

Vietnam kitchen furniture market key players are expanding the scope of product usage from households to restaurants, hotels, offices, and cruises for additional revenue and brand recognition. Moreover, their increased focus on developing modern, quality, and luxury-grade items at economical rates is driving their stability and sustainable growth.

Vina Cabinetry

Vina Cabinetry is one of the largest kitchen cabinetry manufacturing companies in Vietnam, established most recently in 2019. It specialises in western-style kitchen cabinets and offers custom designs to suit the needs of customers. The company has an overall production area of 300,000 square feet, equipped with advanced woodworking machinery and technologies. Moreover, all its raw materials are 100% locally sourced from Vietnam wood suppliers.

Hangzhou Panaisa Sanitary Ware Co., Ltd.

Hangzhou Panaisa Sanitary Ware Co., Ltd. is a leading producer of kitchen sanitary ware headquartered in Tonglu, Zhejiang Province of Vietnam. The company was established in 2002, and since then has established 3 large production facilities in the country. Its latest production base started operating in April 2021 and spanned over an area of 66,000 square meters. The company’s featured products include finished faucets, water hoses, drain assemblies, and kitchen cabinets.

POGGENPOHL Vietnam

POGGENPOHL, one of the oldest kitchen furniture brands in the world, was established in 1892 in Germany. It has since then expanded its business to more than 70 countries. In Vietnam, POGGENPOHL started distributing its products with the establishment of its subsidiary, European Designs Solutions Co. Ltd. in 2017. The brand is known throughout the country for custom designs and high-quality builds of kitchen furniture, their supply as well as installation services, positively impacting the Vietnam kitchen furniture market. The featured products include kitchen cabinets, kitchen islands, dining tables, dining chairs, and so on.

AA Corp. (AA Long An)

AA Corp. is a leading interior design and furniture solutions brand established in 1989 in Ho Chi Minh City, Vietnam. The company’s mission is to turn Vietnam into the world’s largest furniture centre. Moreover, it is known for developing luxury furniture at economical prices without compromising on quality standards and customer satisfaction. Overall, the brand has implemented more than 132 projects in Vietnam, establishing its footprint in a range of products, including kitchen furniture for households, offices, cruises, restaurants, and hotels.

*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*

Other key players considered in the Vietnam kitchen furniture market report are Truong Thang Co., Ltd., ALC Corp. (Casta), and Keico, among others.

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

The Vietnam kitchen furniture market is projected to grow at a CAGR of 5.90% between 2026 and 2035.

The major drivers of the market are the growing real estate sector, rising disposable income, and increase in e-commerce sales of kitchen furniture.

The key trends of the market include the use of sustainable materials in kitchen furniture manufacturing, inclination towards western design style, and integration of smart space-saving solutions in kitchen furniture items.

The major regions in the market are Southeast, Red River Delta, Mekong River Delta, and South-Central Coast, among others.

The various types of kitchen furniture considered in the market report are kitchen cabinets, kitchen chairs, and kitchen tables, among others.

The significant segments based on end-use considered in the market report are residential and commercial.

The various distribution channels in the market are supermarkets and hypermarkets, speciality stores, and e-commerce, among others.

The major players in the market are Vina Cabinetry, Hangzhou Panaisa Sanitary Ware Co., Ltd., Truong Thang Co., Ltd., POGGENPOHL Vietnam, AA Corp. (AA Long An), ALC Corp. (Casta), and Keico, among others.

In 2025, the market attained a value of nearly USD 191.78 Million.

The market is estimated to witness a healthy growth in the forecast period of 2026-2035 to reach about USD 340.22 Million by 2035.

Report Summary

Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.

Key Highlights of the Report

Please note that the figures mentioned in the description serve as estimates and may vary from the actual figures presented in the final report.

REPORT FEATURES DETAILS
Base Year 2025
Historical Period 2019-2025
Forecast Period 2026-2035
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Furniture Type
  • End Use
  • Distribution Channel
  • Region
Breakup by Furniture Type
  • Kitchen Cabinets
  • Kitchen Chairs
  • Kitchen Tables
  • Others
Breakup by End Use
  • Residential
  • Commercial
Breakup by Distribution Channel
  • Supermarkets and Hypermarkets
  • Specialty Stores
  • E-Commerce
  • Other
Breakup by Region
  • Southeast
  • Red River Delta
  • Mekong River Delta
  • South Central Coast
  • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Vina Cabinetry
  • Hangzhou Panaisa Sanitary Ware Co., Ltd.
  • Truong Thang Co., Ltd.
  • POGGENPOHL Vietnam
  • AA Corp. (AA Long An)
  • ALC Corp. (Casta)
  • Keico
  • Others

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