United States Label Market Report and Forecast 2024-2032

United States Label Market Size

The United States label market reached a value of USD 6.90 billion in 2023. The market is further expected to grow at a CAGR of 3.1% during the forecast period of 2024-2032 to reach USD 9.10 billion in 2032.

United States Label Market Outlook

The market for labels has been witnessing rapid growth, driven by the development of the print and packaging sector. The growing technological advancements have resulted in the development of smart labels that incorporate RFID, NFC, and QR codes to offer functionalities that go beyond conventional labels, like tracking. According to industry reports, pressure sensitive labelling dominates the label market share in the United States, followed by glue-applied labelling.

Furthermore, innovations in digital printing allow label converters to offer personalisation, enabling brands to better interact with consumers and increase their reach. Moreover, the growing environmental concerns are driving the demand for sustainable labelling solutions, which is encouraging companies to increase their research efforts to meet the growing demand.

Digital Printing and Flexography Technologies Dominate the United States Label Market Share, Driven by Their Rising Adoption

• Among printing technology, digital printing is anticipated to exhibit the highest growth rate in the market, with a CAGR of 3.4% from 2024 to 2032.

• Flexography follows closely with a projected CAGR of 3.3%, reflecting the increasing adoption of these technologies in label production.

• As per United States industry analysis, the offset printing segment is expected to grow at a rate of 3.0%, while other printing technologies will see a growth rate of 2.8%.

• This highlights the ongoing technological advancements and preference for digital and flexographic printing methods in the label industry.

Heightened Need for Accurate Labelling in Pharmaceutical Sector is Accelerating United States Label Market Growth

• Based on application, the food and beverage sector is expected to dominate the market with the highest CAGR of 3.5% over the forecast period.

• The pharmaceuticals sector is also projected to grow significantly, with a CAGR of 3.3%, driven by the need for accurate and compliant labelling. 

• The personal care sector is expected to see a growth rate of 3.2%, while the industrial segment is projected to grow at 3.0%.

• Other applications will experience a growth rate of 2.8%, underscoring the increasing label demand across various industries in the United States.

United States Label Market Regional Insights Indicate the Dominance of Far West and Rocky Mountain Region

• Regionally, the market is expected to grow at varying rates across different regions from 2024 to 2032. 

• The Far West region is projected to lead with the highest compound annual growth rate (CAGR) of 3.6%, followed by the Rocky Mountain region at 3.3%. 

• The Southwest and Southeast regions will also experience significant growth, with CAGRs of 3.2% and 3.1%, respectively. 

• Other regions, including New England (2.9%), the Mideast (2.7%), the Plains (2.5%), and the Great Lakes (2.3%), will contribute to the overall growth of the United States label market, with a global average CAGR of 3.1%.

Key Questions Answered in the Report:

• How has the United States label market performed historically, and what are the growth expectations for the future?

• What are the primary factors influencing demand and growth in the United States label market?

• What are the key segments within the United States label market, and how are they expected to evolve over the forecast period?

• What are the major challenges and opportunities facing stakeholders in the United States label market?

• Who are the key players in the United States label market, and what strategies are they employing to maintain a competitive edge?

• What are the regulatory and policy factors influencing the United States label market globally or regionally?

• How competitive is the United States label market according to Porter's five forces analysis, including factors like bargaining power of buyers and suppliers?

• What are the current trends shaping the United States label market landscape, and how are they expected to evolve in the future?

• How are technological advancements impacting the United States label market, and what role do innovation and R&D play in driving growth?

• What are the consumer preferences and buying behavior trends influencing the United States label market?

• How sustainable are current growth rates in the United States label market, and what factors could potentially disrupt these trends?

• What are the regional dynamics within the United States label market, and how do they contribute to overall market growth?

• What are the economic factors influencing the United States label market, such as GDP growth, inflation rates, and currency fluctuations?

• How are demographic shifts, such as aging populations or urbanization trends, affecting demand in the United States label market?

• What are the key strategic partnerships, mergers, and acquisitions shaping the competitive landscape of the United States label market?

• What are the regulatory and legal frameworks impacting the United States label market globally or in key regions?

• How are changing consumer lifestyles and preferences influencing product or service demand within the United States label market?

• What are the emerging market trends and niche opportunities within the United States label market that stakeholders should be aware of?

• How resilient is the United States label market to external shocks or disruptions, such as geopolitical tensions or natural disasters?

• What are the potential barriers to market entry and growth for new players in the United States label market?

Key Benefits for Stakeholders:

Expert Market Research's industry report provides a comprehensive quantitative analysis of various market segments, historical and current market trends, and forecasts the dynamics of the United States label market spanning from 2018 to 2032.

The research report delivers up-to-date insights into the market drivers, challenges, and opportunities shaping the United States label industry.

Stakeholders can leverage Porter's five forces analysis to assess the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. This analysis aids in evaluating the competitiveness and attractiveness of the United States label market.

The competitive landscape section enables stakeholders to gain a deep understanding of their competitive environment. It offers insights into the current market positions of key players, their strategies, and their market shares.

Additionally, the report highlights emerging trends, regulatory influences, and technological advancements that are pivotal for stakeholders navigating the United States label market landscape.

Key Highlights of the Report