United States Honey Market Report and Forecast 2024-2032

United States Honey Market Size

The United States honey market attained approximately USD 378.69 million in 2023. The market is estimated to grow at a CAGR of 2.10% in the forecast period of 2024-2032, reaching a value of around USD 456.62 million by 2032.

Key Trends in the Market

Honey is a sweet viscous yellow-brown substance that is produced from the nectar of flowers with the help of bees. It is stored in the beehive and can be sold by beekeepers for application in different end-use sectors, including cosmetics and food and beverages, among others.

• Growing usage of organic honey as a healthy alternative to artificial sweeteners is one of the prominent United States honey market trends. Organic honey is a natural substance that contains vitamins and minerals and provides multiple health benefits, which makes it preferable among health-conscious consumers.

• Ongoing innovations to improve the quality and flavour of honey and increasing launches of new products such as organic honey, speciality honey, and honey infused with fruits and herbs also provide lucrative market growth opportunities.

• Burgeoning applications of honey in several cosmetic products such as cleansing milk, lotions, hydrating creams, lip balms, shampoos, and conditioners, among others, provide impetus to the United States honey market growth. Its properties such as PH regulation, soothing nature, hair conditioning, and moisture retention make it ideal for use as a natural ingredient in cosmetic products.

Market Analysis

Based on processing, the market is bifurcated into organic and conventional. On the basis of colour class, the market is divided into light honey and dark honey. Based on application, the United States honey industry segmentation includes food and beverage, personal care and cosmetics, and pharmaceuticals, among others.

On the basis of distribution channel, the market is classified into business to business and business to customer. The business to customer segment is further categorised based on type into hypermarkets and supermarkets, convenience stores, and online, among others. The regional markets for honey in the United States are New England, the Mideast, the Great Lakes, the Plains, Southeast, Southwest, Rocky Mountain, and Far West.

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the United States honey market, covering their competitive landscape and latest developments like mergers, acquisitions, investments, and expansion plans.

• Barkman Honey, LLC 

• Johnston Home 

• Dutch Gold Honey 

• Adee Honey Farms 

• The Big Island Bee Company, LLC 

• GloryBee Inc. 

• Crockett Honey Co., Inc. 

• Miller's Honey Company 

• Others

Market Share by Processing

Conventional honey occupies a significant portion of the United States honey market share owing to its affordability and high availability at convenience stores and supermarkets in the country. Traditional honey usually has better flavour and long shelf life compared to raw honey. Additionally, efforts by market players to produce conventional honey products with new flavours and exotic add-ons due to changing consumer preferences also provide a positive outlook to the market.

Market Share by Application

As per the United States honey market analysis, the food and beverages sector accounts for a sizeable share of the market due to the usage of honey as a natural ingredient or a sweetener in food products and beverages such as tea, coffee, and soft drinks. It is also used as a spread over oatmeal, yoghurt, or cereal to enhance the flavour and as a salad dressing to provide a sweet and tangy flavour. Furthermore, it can be utilised in baking processes to improve the flavour and provide a golden colour to cookies, cakes, and other bakery products.

Competitive Landscape

Barkman Honey, LLC, founded in 1960 and based in Kansas, the United States, is a provider of high-quality honey. The company provides different types of honey such as traditional, raw, and flavoured honey, among others.

Dutch Gold Honey, incorporated in 1946, is one of the leading honey manufacturers in the United States. The company distributes honey products such as organic honey and maple syrup products, among others.

Adee Honey Farms, a provider of real premium honey, was founded in 1957 and headquartered in South Dakota, the United States. The company provides classic honey, creamed honey, and honey pouch, among other products.

Other United States honey market players include Johnston Home, The Big Island Bee Company, LLC, GloryBee Inc., Crockett Honey Co., Inc., and Miller's Honey Company, among others.

Key Highlights of the Report