United States Gum Market Report and Forecast 2024-2032

United States Gum Market Size

The United States gum market is estimated to grow at a CAGR of 3.4% during the forecast period of 2024-2032. The rising demand for chewing gums is aiding the market growth.

United States Gum Market Outlook

The United States gum market expansion is being fuelled by the growing demand for novelty candies among Gen X and Gen Z. In 2023, nearly 1.2 billion units of chewing gum were sold in the United States, indicating an increasing consumer preference for maintaining mouth freshness. In May 2021, Americans purchased 15 million additional packets of gum from January 2021.  To capitalise on health and wellness trends, major gum manufacturers are expected to position their products as a stress-relieving tool that provides instant satisfaction.

The incorporation of healthy minerals and natural ingredients such as Vitamin B and green tea is expected to raise the demand for gums among American consumers. By adapting to consumer’s evolving tastes and preferences, gum manufacturers can boost their revenues and expand the United States gum market development in the coming years.

The Rising Demand for Chewing Gums is One of the Crucial United States Gum Market Trends

• Chewing gum is projected to lead the market with a CAGR of 3.9% between 2024 and 2032. The wide consumer base of chewing gums and their continuous demand are boosting the United States gum market revenue. 

• Bubble gum follows with a CAGR of 3.6%, maintaining its popularity among younger demographics. 

• Sugar-free gum, with a CAGR of 3.5%, is expected to hold a significant portion of the United States gum market share. This type of gum is gaining traction due to increasing health consciousness among consumers. 

• Sugar-containing gum is expected to grow at a more moderate rate of 3.2%, reflecting a shift towards healthier alternatives. 

• Functional gum, which offers added benefits such as vitamins or energy boosts, is anticipated to grow at a CAGR of 3.1%, appealing to niche markets. 

• As per the United States gum market analysis, the "Others" category, including niche and speciality gums, is expected to have the slowest growth at 2.7%, indicating limited but stable demand in specific segments.

The Expansion of Supermarkets and Hypermarkets is Driving the United States Gum Market Growth

• Supermarkets and hypermarkets are projected to lead with a CAGR of 3.8%. Their broad consumer reach and frequent promotions are driving the United States gum demand growth. 

• Convenience stores follow closely with a CAGR of 3.6%, driven by impulse buying and easy accessibility. 

• Speciality stores, catering to specific consumer preferences, are expected to grow at 3.5%. 

• Online retailers, although growing at a slightly slower rate of 3.3%, are gaining momentum due to increasing e-commerce adoption and the convenience of home delivery. 

• As per the United States gum industry statistics, the "Others" category, encompassing smaller and niche channels, is expected to have the slowest growth at 3.1%, indicating limited expansion in these segments.

United States Gum Market Regional Analysis

• The Far West region is expected to lead the growth with a CAGR of 3.9%. A high consumption rate of gums and increased demand for innovative gum products are creating lucrative United States gum market opportunities. 

• The Rocky Mountain region follows closely with a CAGR of 3.7%, reflecting a growing interest in health-conscious gum options. 

• The Southwest and Southeast regions are also projected to experience moderate growth, with CAGRs of 3.5% and 3.4%, during the forecast period of 2024-2032. The rising demand for sugar-free and functional gums among customers is shaping the United States gum market dynamics and trends. 

• Meanwhile, the New England and Mideast regions are expected to see slightly lower growth rates of 3.2% and 2.9%, respectively, indicating more mature markets. 

• The United States gum market regional insights suggest that the Great Lakes and Plains regions are projected to experience the slowest growth, with CAGRs of 2.6% and 2.7%, respectively, reflecting more stable but less dynamic market conditions.

Key Questions Answered in This Report:

• How has the United States gum market performed historically, and what are the growth expectations for the future?

• What are the primary factors influencing demand and growth in the United States gum market?

• What are the key segments within the United States gum market, and how are they expected to evolve over the forecast period?

• What are the major challenges and opportunities facing stakeholders in the United States gum market?

• Who are the key players in the United States gum market, and what strategies are they employing to maintain a competitive edge?

• What are the regulatory and policy factors influencing the United States gum market globally or regionally?

• How competitive is the United States gum market according to Porter's five forces analysis, including factors like bargaining power of buyers and suppliers?

• What are the current trends shaping the United States gum market landscape, and how are they expected to evolve in the future?

• How are technological advancements impacting the United States gum market, and what role do innovation and R&D play in driving growth?

• What are the consumer preferences and buying behavior trends influencing the United States gum market?

• How sustainable are current growth rates in the United States gum market, and what factors could potentially disrupt these trends?

• What are the regional dynamics within the United States gum market, and how do they contribute to overall market growth?

• What are the economic factors influencing the United States gum market, such as GDP growth, inflation rates, and currency fluctuations?

• How are demographic shifts, such as aging populations or urbanization trends, affecting demand in the United States gum market?

• What are the key strategic partnerships, mergers, and acquisitions shaping the competitive landscape of the United States gum market?

• What are the regulatory and legal frameworks impacting the United States gum market globally or in key regions?

• How are changing consumer lifestyles and preferences influencing product or service demand within the United States gum market?

• What are the emerging market trends and niche opportunities within the United States gum market that stakeholders should be aware of?

• How resilient is the United States gum market to external shocks or disruptions, such as geopolitical tensions or natural disasters?

• What are the potential barriers to market entry and growth for new players in the United States gum market?

Key Benefits for Stakeholders:

Expert Market Research's industry report provides a comprehensive quantitative analysis of various market segments, historical and current market trends, and forecasts the dynamics of the United States gum market spanning from 2018 to 2032.

The research report delivers up-to-date insights into the market drivers, challenges, and opportunities shaping the United States gum industry.

Stakeholders can leverage Porter's five forces analysis to assess the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. This analysis aids in evaluating the competitiveness and attractiveness of the United States gum market.

The competitive landscape section enables stakeholders to gain a deep understanding of their competitive environment. It offers insights into the current market positions of key players, their strategies, and their market shares.

Additionally, the report highlights emerging trends, regulatory influences, and technological advancements that are pivotal for stakeholders navigating the United States gum market landscape.

Key Highlights of the Report