United States Gaming Console Market Size Analysis Report - Market Share, Forecast Trends and Outlook (2025-2034)

Cloud gaming services such as Xbox Cloud Gaming (formerly xCloud), PlayStation Now, and other subscription-based models are gaining momentum. Players can access a broad library of games without the need to invest in high-end hardware, which lowers the barrier to entry. Services like Xbox Game Pass also promote recurring revenue and provide flexibility for consumers, making consoles more attractive as a long-term investment.

The growing popularity of handheld consoles has significantly contributed to the expansion of the market by catering to a broad demographic that values portability and convenience. Devices such as the Nintendo Switch, PlayStation Vita, and Steam Deck have transformed the way gamers experience titles, allowing them to play high-quality games on the go. The ability to seamlessly transition between home and portable gaming enhances the appeal, particularly among younger audiences, busy professionals, and travellers. Additionally, as game libraries for handheld devices continue to expand and cloud gaming becomes more integrated into portable systems, handheld consoles have strengthened their position as a viable alternative to traditional home consoles, driving further growth in the overall market.

The increasing preference for multiplayer games has played a pivotal role in driving the United States gaming console market growth, as it fosters a social, interactive experience that appeals to a wide range of players. Games like Fortnite, Call of Duty, and FIFA have made both online and local multiplayer gaming a central feature, encouraging casual and competitive play alike. This trend not only boosts console sales by increasing demand for systems that can support seamless online connectivity and real-time interactions but also promotes subscription services like Xbox Game Pass and PlayStation Plus, which offer access to multiplayer-focused titles and exclusive content. Furthermore, the rise of eSports and live-streaming platforms like Twitch has contributed to a vibrant gaming culture, further propelling the market's growth by attracting new players and communities to the console ecosystem. Multiplayer games have thus become a key growth factor, reinforcing the social and entertainment value of gaming consoles.

Exclusive titles continue to be a major driver for console sales. Sony's success with games like The Last of Us Part II and Spider-Man: Miles Morales has shown that high-quality, exclusive content is a significant selling point. Microsoft has been expanding its exclusive offerings through the exclusive offerings. If these brands continue to release compelling exclusive games, they will continue to be a key factor in consumer choice and console adoption.