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As per the United States facial mask market analysis, sheet masks are expected to gain popularity among the American consumers gradually. This is because sheet masks are convenient and hygienic in terms of application. They are single use products that are pre-soaked in nutritious serums and only need to be massaged or patted once they are applied on skin. For a richer glow, they can be followed up with other skincare products and can be integrated into daily skincare routine without causing negative side effects.
Wash-off masks are also expected to witness a significant growth during the forecast period because of their eco-friendly nature and their capability of addressing different skin problems by each unique formulation.
Online channels are expected to account for a significant United States facial mask market share because of provision of various masks catering to the unique requirements of different consumers. Online channels enable consumers to make the best choice for skincare products by providing information about product composition and showcasing customer reviews and ratings. The flexibility of payment options and fast shipping facilities provided by these channels are increasing their popularity among people.
Speciality stores are also expected to become a major attraction for beauty-conscious people as they provide them with the opportunity to interact with sales representatives and gain in-depth knowledge of facial care products. The in-store purchasing experience is expected to drive people towards speciality stores over the forecast period.
United States Facial Mask Market Size
United States Facial Mask Market Share
United States Facial Mask Companies
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 North America Facial Mask Market Overview
8.1 Key Industry Highlights
8.2 North America Facial Mask Historical Market (2018-2023)
8.3 North America Facial Mask Market Forecast (2024-2032)
8.4 North America Facial Mask Market Share by Country
8.4.1 United States
8.4.2 Canada
9 United States Facial Mask Market Overview
9.1 Key Industry Highlights
9.2 United States Facial Mask Historical Market (2018-2023)
9.3 United States Facial Mask Market Forecast (2024-2032)
10 United States Facial Mask Market by Type
10.1 Sheet Mask
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Wash-Off Mask
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
11 United States Facial Mask Market by Distribution Channel
11.1 Supermarkets/Hypermarkets
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Convenience Stores
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 Speciality Stores
11.3.1 Historical Trend (2018-2023)
11.3.2 Forecast Trend (2024-2032)
11.4 Online
11.4.1 Historical Trend (2018-2023)
11.4.2 Forecast Trend (2024-2032)
11.5 Others
12 United States Facial Mask Market by Region
12.1 New England
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Mideast
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Great Lakes
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Plains
12.4.1 Historical Trend (2018-2023)
12.4.2 Forecast Trend (2024-2032)
12.5 Southeast
12.5.1 Historical Trend (2018-2023)
12.5.2 Forecast Trend (2024-2032)
12.6 Southwest
12.6.1 Historical Trend (2018-2023)
12.6.2 Forecast Trend (2024-2032)
12.7 Rocky Mountain
12.7.1 Historical Trend (2018-2023)
12.7.2 Forecast Trend (2024-2032)
12.8 Far West
12.8.1 Historical Trend (2018-2023)
12.8.2 Forecast Trend (2024-2032)
13 Market Dynamics
13.1 SWOT Analysis
13.1.1 Strengths
13.1.2 Weaknesses
13.1.3 Opportunities
13.1.4 Threats
13.2 Porter’s Five Forces Analysis
13.2.1 Supplier’s Power
13.2.2 Buyer’s Power
13.2.3 Threat of New Entrants
13.2.4 Degree of Rivalry
13.2.5 Threat of Substitutes
13.3 Key Indicators for Demand
13.4 Key Indicators for Price
14 Competitive Landscape
14.1 Market Structure
14.2 Company Profiles
14.2.1 L'Oréal SA
14.2.1.1 Company Overview
14.2.1.2 Product Portfolio
14.2.1.3 Demographic Reach and Achievements
14.2.1.4 Certifications
14.2.2 Shiseido Co., Ltd.
14.2.2.1 Company Overview
14.2.2.2 Product Portfolio
14.2.2.3 Demographic Reach and Achievements
14.2.2.4 Certifications
14.2.3 Unilever plc
14.2.3.1 Company Overview
14.2.3.2 Product Portfolio
14.2.3.3 Demographic Reach and Achievements
14.2.3.4 Certifications
14.2.4 Johnson & Johnson Inc.
14.2.4.1 Company Overview
14.2.4.2 Product Portfolio
14.2.4.3 Demographic Reach and Achievements
14.2.4.4 Certifications
14.2.5 Procter & Gamble Co.
14.2.5.1 Company Overview
14.2.5.2 Product Portfolio
14.2.5.3 Demographic Reach and Achievements
14.2.5.4 Certifications
14.2.6 Natura Bissé International Inc.
14.2.6.1 Company Overview
14.2.6.2 Product Portfolio
14.2.6.3 Demographic Reach and Achievements
14.2.6.4 Certifications
14.2.7 Image International Manufacturing, LLC
14.2.7.1 Company Overview
14.2.7.2 Product Portfolio
14.2.7.3 Demographic Reach and Achievements
14.2.7.4 Certifications
14.2.8 TaikiUSA
14.2.8.1 Company Overview
14.2.8.2 Product Portfolio
14.2.8.3 Demographic Reach and Achievements
14.2.8.4 Certifications
14.2.9 Anthem
14.2.9.1 Company Overview
14.2.9.2 Product Portfolio
14.2.9.3 Demographic Reach and Achievements
14.2.9.4 Certifications
14.2.10 Seoul Mamas LLC
14.2.10.1 Company Overview
14.2.10.2 Product Portfolio
14.2.10.3 Demographic Reach and Achievements
14.2.10.4 Certifications
14.2.11 Others
15 Key Trends and Developments in the Market
List of Key Figures and Tables
1. North America Facial Mask Market: Key Industry Highlights, 2018 and 2032
2. United States Facial Mask Market: Key Industry Highlights, 2018 and 2032
3. United States Facial Mask Historical Market: Breakup by Type (USD Million), 2018-2023
4. United States Facial Mask Market Forecast: Breakup by Type (USD Million), 2024-2032
5. United States Facial Mask Historical Market: Breakup by Distribution Channel (USD Million), 2018-2023
6. United States Facial Mask Market Forecast: Breakup by Distribution Channel (USD Million), 2024-2032
7. United States Facial Mask Historical Market: Breakup by Region (USD Million), 2018-2023
8. United States Facial Mask Market Forecast: Breakup by Region (USD Million), 2024-2032
9. United States Facial Mask Market Structure
The United States facial mask market is estimated to grow at a CAGR of 7.6% between 2024 and 2032.
The market is being driven by the growing consumer demand for pampering their skin at home and boosting their self-confidence by looking good.
The key trends aiding the market expansion include the emergence of multimasking, consumer’s shift towards skincare products, and invention of new beauty solutions like clay masks.
The major types of facial masks are sheet masks and wash-off masks.
The major regions include New England, Mideast, Great Lakes, Plains, Southeast, Southwest, Rocky Mountain, and far west.
The major players in the market are L'Oréal SA, Shiseido Co., Ltd., Unilever plc, Johnson & Johnson Inc., Procter & Gamble Co., Natura Bissé International Inc., Image International Manufacturing, LLC, TaikiUSA, Anthem, and Seoul Mamas LLC, among others.
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