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Report Overview
2023
Base Year
2018-2023
Historical Year
2024-2032
Forecast Year
United States Facial Mask Market Share by Type
As per the United States facial mask market analysis, sheet masks are expected to gain popularity among the American consumers gradually. This is because sheet masks are convenient and hygienic in terms of application. They are single use products that are pre-soaked in nutritious serums and only need to be massaged or patted once they are applied on skin. For a richer glow, they can be followed up with other skincare products and can be integrated into daily skincare routine without causing negative side effects.
Wash-off masks are also expected to witness a significant growth during the forecast period because of their eco-friendly nature and their capability of addressing different skin problems by each unique formulation.
United States Facial Mask Market Share by Distribution Channel
Online channels are expected to account for a significant United States facial mask market share because of provision of various masks catering to the unique requirements of different consumers. Online channels enable consumers to make the best choice for skincare products by providing information about product composition and showcasing customer reviews and ratings. The flexibility of payment options and fast shipping facilities provided by these channels are increasing their popularity among people.
Speciality stores are also expected to become a major attraction for beauty-conscious people as they provide them with the opportunity to interact with sales representatives and gain in-depth knowledge of facial care products. The in-store purchasing experience is expected to drive people towards speciality stores over the forecast period.
United States Facial Mask Market Report Snapshots
United States Facial Mask Market Size
United States Facial Mask Market Share
United States Facial Mask Companies
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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Key Questions Answered in the Report
The United States facial mask market is estimated to grow at a CAGR of 7.6% between 2024 and 2032.
The market is being driven by the growing consumer demand for pampering their skin at home and boosting their self-confidence by looking good.
The key trends aiding the market expansion include the emergence of multimasking, consumer’s shift towards skincare products, and invention of new beauty solutions like clay masks.
The major types of facial masks are sheet masks and wash-off masks.
The major regions include New England, Mideast, Great Lakes, Plains, Southeast, Southwest, Rocky Mountain, and far west.
The major players in the market are L'Oréal SA, Shiseido Co., Ltd., Unilever plc, Johnson & Johnson Inc., Procter & Gamble Co., Natura Bissé International Inc., Image International Manufacturing, LLC, TaikiUSA, Anthem, and Seoul Mamas LLC, among others.
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