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Report Overview
The United States audiobooks market reached approximately USD 2.92 Billion in 2024. The market is projected to grow at a CAGR of 10.10% between 2025 and 2034. It is estimated to reach a value of around USD 7.64 Billion by 2034.
2024
Base Year
2018-2024
Historical Year
2025-2034
Forecast Year
-
On April 16, 2024, Spotify shared that 25% of subscribers in the United States tried Audiobooks. This came after the app gave paid subscribers 15 hours of audiobook listening last October to attract new subscribers.
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As of June 3, 2024, the sales of audiobooks in the United States have reached USD 2 billion. Data also showed that 52% of U.S. adults have listened to an audiobook.
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‘Pottermore Publishing’ and ‘Hoopla Digital’ have brought the original Harry Potter Audiobooks to libraries for the first time. These audiobooks will be narrated by award-winning actor Stephen Fry.
Compound Annual Growth Rate
Value in USD Billion
10.1%
2025-2034
United States Audiobooks Market Outlook
*this image is indicative*
United States Audiobooks Market Growth
A key driver of the market is the increased availability of smartphones and other electronic devices. Listening to audiobooks is convenient when performing other things, including walking, working out, traveling, or doing housework. Additionally, audiobooks can be utilized in situations where it is not feasible to read a book, such as when one is not in the mood to read or when it is dark outside. Before going to bed, a lot of individuals enjoy listening to audiobooks. They just switch on the audiobook and listen to the narration as they nod off. The ease that audiobooks provide is anticipated to contribute to the growth of the United States audiobooks market.
The busy lifestyles of individuals are a major contributor to the market as well. Audiobooks prove to be a convenient and ‘quicker’ alternative to physical books that are comparatively difficult to carry around and require more time to finish. As of the year 2021, the average number of books read reduced to 12.6 from 15.6. In the United States, audiobook sales brought in more than USD 1.81 billion in 2022. Over the previous five years, audiobook sales revenue in the United States climbed by more than 50%.
Other contributors to the United States audiobooks demand growth are the increasing popularity of podcasts and audio talks as well as high-quality content. As per industry reports, 57% of audiobook listeners reported using audiobooks as their everyday commute to work. When audiences hear the familiar voice of a celebrity they know, they tend to gravitate towards the content. Platforms such as ‘Audible’ have made a place in the market. As of 2022, Audible controls over 63.4% of the US audiobook market and accounts for 13.5% of the total number of audiobooks published in a year.
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Key Trends and Recent Developments
Growing number of smartphone and internet users, increased adoption of audiobooks among children, rising subscribers and use of digital voice is accelerating the United States audiobooks value
Audiobooks Demand is Growing Due to Increase in Smartphone and Internet Users
The growing number of smartphone and internet users are propelling the growth of the US audiobooks market. According to the US Census “Computer and Internet Use in United States” Report, 2021, 95% of US households had at least one computer and 90% of households had a broadband internet connection. The report also stated that smartphones were the most common electronic device used in the households, followed by desktop and tablets. The fact that audiobooks are feasible and available on all these devices is a major reason for the market growth in the country.
Demand for Audiobooks is Rising Among Children
Besides adults, children are providing viable audiobooks market opportunities in the United States. This is majorly due to the country’s growing population and robust primary as well as secondary education sectors. According to the Audio Publishers Association’s 2024 Consumer Survey Conducted by Edison Research, 53% of parent in the US agreed their children listened to audiobooks, and 77% of them justified the use as a break from their immense screen time.
Use of Synthetic or Digital Voices Accelerating Audiobooks Production
Artificial digital voices enhance the efficiency and quality of audiobook narration. Several industry players are using this technology to increase competitive demand among US customers. For instance, Apple has introduced synthetic digital voices in selective free and paid versions of audiobooks on its platform. Apple has ensured that the new service will not only add efficiency and flawlessness to the narration, but also make it more appealing for customers. Moreover, the technology would enable it to accelerate audiobook production in the long run.
Increased Subscribers for Audiobook Services is Supporting the Market Growth
Subscription to audiobooks services is rising in the country reflecting their popular demand among people stemming from the flexibility and variety they add to the collection of avid book readers. According to the Audio Publishers Association’s 2024 Consumer Survey Conducted by Edison Research, With 63% of those who listened in the previous year presently subscribing to at least one service, audiobook subscriptions are still rising. Compared to the 62% recorded in 2023, this percentage is higher.
United States Audiobooks Industry Segmentation
The ‘United States Audiobook Market Report and Forecast 2025-2034’ offers a detailed analysis of the market based on the following segments:
Market Breakup by Genre
- Fiction
- Non-Fiction
Market Breakup by Preferred Device
- Smartphones
- Laptops and Tablets
- Personal Digital Assistants
- Others
Market Breakup by Distribution Channel
- One-time Download
- Subscription-Based
Market Breakup by Target Audience
- Kids
- Adults
Market Breakup by Region
- New England
- Mideast
- Great Lakes
- Plains
- Southeast
- Southwest
- Rocky Mountain
- Far West
United States Audiobooks Market Share
Smartphones are increasing in popularity and are the most common device type when it comes to listening to audiobooks. As of 2021, the United States ranked 3rd in the world when it came to smartphone penetration which is the percentage of the population actively using a smartphone in the country. Over 74,000 audiobooks were published in the United Sates in 2022 and USD 1.01 billion were generated through audiobook sales and subscription services.
Leading Companies in the United States Audiobooks Market
The market players are increasingly using improved technologies and incorporation of diverse types of content to stand out in the market.
- Amazon.com Inc.
- Apple Inc.
- Barnes & Noble Booksellers, Inc.
- Rakuten Group, Inc.
- Google LLC
- Blackstone Audio, Inc.
- Storytel AB
- News Corp
- Penguin Random House Co.
- Podium Publishing ULC
- Others
United States Audiobooks Market Report Snapshots
United States Audiobooks Market Size
United States Audiobooks Market Growth
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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Key Questions Answered in the Report
The US audiobooks market reached a value of approximately USD 2.92 Billion in 2024.
The market will likely grow at a CAGR of 10.10% in the period between 2025 and 2034.
The market is projected to reach a value of around USD 6.94 billion by the year 2034.
Increased availability of smartphones, busy lifestyles of individuals, and increasing popularity of podcasts and high-quality content are the major drivers of the market.
A key trend in the market is advancement in audio recording technologies for more immersive listening experiences.
Based on genre, the market is divided into fiction and non-fiction.
Kids and adults are targeting audience for audiobooks.
The key players in the market are Amazon.com Inc, Apple Inc., Barnes & Noble Booksellers, Inc., Rakuten Group, Inc., Google LLC, Blackstone Audio, Inc., Storytel AB, News Corp., Penguin Random House Co., Podium Publishing ULC, and others.
Report Summary
Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.
| REPORT FEATURES | DETAILS |
| Base Year | 2024 |
| Historical Period | 2018-2024 |
| Forecast Period | 2025-2034 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Genre |
|
| Breakup by Preferred Device |
|
| Breakup by Distribution Channel |
|
| Breakup by Target Audience |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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