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Report Overview

The United States air fryer market is projected to grow at a CAGR of 5.70% between 2025 and 2034. The market is being driven by the growing health consciousness and the rising emphasis on healthy eating habits.

2024

Base Year

2018-2024

Historical Year

2025-2034

Forecast Year

United States Air Fryer Market Report Summary Description Value
Base Year USD Billion 2024
Historical Period USD Billion 2018-2024
Forecast Period USD Billion 2025-2034
Market Size 2024 USD Billion XX
Market Size 2034 USD Billion XX
CAGR 2018-2024 Percentage XX%
CAGR 2025-2034 Percentage 5.70%
CAGR 2025-2034 - Market by Region Far West 6.6%
CAGR 2025-2034 - Market by Region Southwest 5.9%
CAGR 2025-2034 - Market by Type Automatic 6.3%
CAGR 2025-2034 - Market by Product Type Drawer Type 6.4%
Market Share by Region Southwest 12.8%

United States Air Fryer Market Outlook

  • In 2019, China, Canada, and Mexico were the top three importers of US electronic products, representing 31.8% of entire exports.
  • Reportedly, 60% of all households in the United States own an air fryer.
  • In 2022, customers in the US spent USD 1 billion in purchasing air fryers, a 51% increase from 2019.

United States Air Fryer Market Growth

The market in the United States has experienced substantial growth due to a variety of factors. These factors can be broadly classified as evolving consumer preferences and rising health consciousness. Around 1 in 3 adults in the United States is overweight and over 1 in 11 adults live with severe obesity. Air fryers are promoted as a healthier option compared to conventional deep-frying techniques, as they utilise much less oil.

As of 2023, 93% of conventional air fryers were present in the United States. Numerous factors contribute to the growing popularity of air fryers among consumers. The increasing expenditure on consumer products is also fuelling the growth of the air fryer market in the United States. In 2022, American households with an annual income of $94,003 reportedly allocated approximately $72,967 towards consumer goods, as per the U.S. Bureau of Labor Statistics.

In today's fast-paced world, there is a need for swift and effortless meal preparation solutions. Air fryers provide a convenient and time-efficient cooking method that necessitates minimal preparation and cleaning. This convenience is especially appealing to busy professionals and families, leading to the market expansion.

United States Air Fryer Industry Segmentation

“United States Air Fryer Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:

Market Breakup by Product Type:

  • Drawer Type
  • Lid Type

Market Breakup by Type:

  • Manual
  • Automatic

Market Breakup by End Use:

  • Residential
  • Commercial

Market Breakup by Distribution Channel:

  • Supermarkets and Hypermarkets
  • Speciality Stores
  • Online
  • Others

Market Breakup by Region:

  • New England
  • Mideast
  • Great Lakes
  • Plains
  • Southeast
  • Southwest
  • Rocky Mountain
  • Far West

CAGR 2025-2034 - Market by Product Type
Drawer Type 6.4%
Lid Type XX%
CAGR 2025-2034 - Market by Type
Automatic 6.3%
Manual XX%
CAGR 2025-2034 - Market by Region
Far West 6.6%
Southwest 5.9%
Mideast 4.9%
Plains 4.6%
New England XX%
Great Lakes XX%
Southeast XX%
Rocky Mountain XX%

United States Air Fryer Market Share

Based on type, the market is segmented into manual and automatic. The automatic segment is projected to grow at a CAGR of 6.3% during the forecast period of 2025-2034. Automatic air fryers are becoming increasingly popular because of their convenience and health advantages. They can cook food more quickly than traditional ovens due to their rapid air technology, making them ideal for busy individuals who want to whip up meals fast without sacrificing flavour or quality.

Market Share by Region
Southwest 12.8%
New England XX%
Mideast XX%
Great Lakes XX%
Plains XX%
Southeast XX%
Rocky Mountain XX%
Far West XX%

Leading Companies in the United States Air Fryer Market

Major players are focusing on the production of smart and energy-efficient air fryers to gain a competitive edge in the market.

  • Koninklijke Philips N.V.  
  • Conair LLC (Cuisinart)  
  • Hamilton Beach Brands, Inc.
  • SharkNinja, Inc.
  • Black & Decker, Inc.  
  • Nuwave, LLC
  • Instant Pot Brands Holdings, Inc.
  • Gourmia, Inc.
  • GoWISE USA
  • Vesync Co., Ltd. (COSORI)
  • StoreBound LLC
  • Sensio, Inc. (Bella)
  • Others

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

The market is estimated to grow at a CAGR of 5.70% between 2025 and 2034.

The market is being driven by the rising health-conscious population and convenience and ease of use offered by air fryers.

The key trends aiding the market expansion include technological advancements and the introduction of energy efficient air fryers.

The major regions considered in the market are New England, Mideast, Great Lakes, Plains, Southeast, Southwest, Rocky Mountain, and Far West.

The different types of air fryer include manual and automatic.

The major players in the market are Koninklijke Philips N.V., Conair LLC (Cuisinart), Hamilton Beach Brands, Inc., SharkNinja, Inc., Black & Decker, Inc., Nuwave, LLC, Instant Pot Brands Holdings, Inc., Gourmia, Inc., GoWISE USA, Vesync Co., Ltd. (COSORI), StoreBound LLC, and Sensio, Inc. (Bella), among others.

Report Summary

Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.

Key Highlights of the Report

Please note that the figures mentioned in the description serve as estimates and may vary from the actual figures presented in the final report.

REPORT FEATURES DETAILS
Base Year 2024
Historical Period 2018-2024
Forecast Period 2025-2034
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Product Type
  • Type
  • End Use
  • Distribution Channel
  • Region
Breakup by Product Type
  • Drawer Type
  • Lid Type
Breakup by Type
  • Manual
  • Automatic
Breakup by End Use
  • Residential
  • Commercial
Breakup by Distribution Channel
  • Supermarkets and Hypermarkets
  • Speciality Stores
  • Online
  • Others
Breakup by Region
  • New England
  • Mideast
  • Great Lakes
  • Plains
  • Southeast
  • Southwest
  • Rocky Mountain
  • Far West
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Koninklijke Philips N.V.
  • Conair LLC (Cuisinart)
  • Hamilton Beach Brands, Inc.
  • SharkNinja, Inc.
  • Black & Decker, Inc.
  • Nuwave, LLC
  • Instant Pot Brands Holdings, Inc.
  • Gourmia, Inc.
  • GoWISE USA
  • Vesync Co., Ltd. (COSORI)
  • StoreBound LLC
  • Sensio, Inc. (Bella)
  • Others

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