Global Theme Park Vacation Market Report and Forecast 2024-2032

Global Theme Park Vacation Market Size

The global theme park vacation market reached a value of approximately USD 53.84 billion in 2023. The market is assessed to grow at a CAGR of 6.40% between 2024 and 2032, reaching a value of nearly USD 94.10 billion by 2032.

Key Trends in the Global Theme Park Vacation Market

Theme parks, also known as amusement parks, are large outdoor entertainment areas which are organised on the basis of one central idea or theme. These parks are often divided into sections, where each section is designed around a different theme.

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• One of the primary theme park vacation market drivers is the growing middle-class population and the rising disposable incomes. With the growth of emerging economies and the rising purchasing power of the population, people are likely to spend more on leisure activities such as theme park vacations.

• The continuous growth of the global tourism sector is another crucial driver for the market for theme park vacation. Countries with popular theme parks attract a significant number of international visitors. Besides, with advancements in transportation and the ease of travel, people are increasingly exploring international destinations. Theme parks, being major tourist attractions, are benefitting from this trend.

• Technological advancements have revolutionised theme parks, enhancing the overall visitor experience. Theme parks are incorporating state-of-the-art technologies, including virtual reality (VR), augmented reality (AR), and interactive elements, to engage visitors. These advancements create a more immersive and interactive environment, attracting visitors and driving the theme park vacation market growth.

Global Theme Park Vacation Market Analysis

Based on type, the market is segmented into adventure park, water park, and children’s play park. On the basis of age group, the market can be categorised into baby boomers, generation X, millennials, and generation Z.

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The market bifurcation, based on traveller type, include solo and group. On the basis of sales channels, the market is segmented into online channel and offline channel. The major regional markets for theme park vacation are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the global theme park vacation industry, covering their competitive landscape and latest developments like mergers, acquisitions, investments and expansion plans.

• Walt Disney Company

• Merlin Entertainments Limited

• Universal City Development Partners, Ltd

• Shenzhen Overseas Chinese Town Co., Ltd

• Fantawild Holdings Inc.

• Cedar Fair Entertainment Company

• Six Flags Entertainment Corporation

• Hershey Entertainment & Resorts Company

• SeaWorld Parks & Entertainment

• Parques Reunidos Servicios Centrales S.A

• Others

Global Theme Park Vacation Market Share by Type

Adventure parks are anticipated to hold a significant share in the theme park vacation market during the forecast period. Adventure parks offer a wide range of thrilling activities such as roller coasters, zip lines, bungee jumping, and obstacle courses, catering to a wide range of age groups, including children, teenagers, and adults. This makes them an appealing choice for families looking for a fun outing or a vacation destination that can accommodate everyone's interests.

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Global Theme Park Vacation Market Share by Age Group

Millennials are expected to account for the largest share of the market as they often visit theme parks to have a relaxing weekend and enjoy the ambience of the place. Most millennials are also likely to visit theme parks with their family and friends as a planned group tour.

Competitive Landscape

Walt Disney Company is a pioneer in the entertainment sector and a multinational entertainment and media conglomerate, known for creating some of the world’s most popular animated characters such as Mickey Mouse. The company was founded in 1923 and it operates in multiple fields such as resorts, parks, and consumer products. Some of the company’s most popular theme parks and resorts include Disneyland Resort, Walt Disney World Resort, Tokyo Disney Resort, Disneyland Paris, and Shanghai Disney Resort.

Merlin Entertainments Limited is an entertainment company based in Poole, England. Since the establishment of the company in 1999, it has become one of the largest attraction operators. The company offers a wide range of attractions, including theme parks and entertainment venues. Some of its well-known theme parks include Alton Towers Resort, LEGOLAND, Thorpe Park, and Chessington World of Adventures in the UK.

Universal City Development Partners, Ltd is a development company operating as Universal Orlando Resort under its parent organisation, Comcast Corp. Universal Orlando Resort is a theme park resort that comprises several attractions, including Universal's Islands of Adventure, Universal Studios Florida, and the Volcano Bay water park. The resort also features various hotels, entertainment venues, dining options, and shopping areas.

Other market players include Shenzhen Overseas Chinese Town Co., Ltd, Fantawild Holdings Inc., Cedar Fair Entertainment Company, Six Flags Entertainment Corporation, Hershey Entertainment & Resorts Company, SeaWorld Parks & Entertainment, and Parques Reunidos Servicios Centrales S.A, among others.

Key Highlights of the Report