Global Tablet PC Market Report and Forecast 2024-2032

Global Tablet PC Market Outlook

The global tablet PC market size reached approximately USD 97.51 billion in 2023. The market is further projected to grow at a CAGR of 15.8% between 2024 and 2032, reaching a value of USD 366.58 billion by 2032.

Key Trends in the Market

A tablet PC is a portable, wireless personal computer comprising of a touchscreen interface, usually smaller than a notebook computer and larger than a smartphone. The touchscreen can be operated by gestures executed by digital pens or fingers. Most tablet PCs can be connected to physical keyboards through USB and Bluetooth.

• Increased popularity of e-learning courses and smart teaching platforms due to comfort, ease, and integration with 3D animation technologies and augmented and virtual reality is aiding the tablet PC market growth as tablet PCs offer immersive learning experience to students.

• Growing awareness about the various benefits offered by tablet PCs including longer battery life and enhanced gesture recognition is boosting the market expansion. The durable and portable nature of the tablets makes them convenient for medium sized virtual meetings with clients and customers and remote work.

• The demand for tablet PCs is also increasing due to the growing popularity of video streaming and gaming. These tablets offer high pixel density and resolution as well as enhance the colour and image quality, improving the user experience.

Global Tablet PC Market Analysis

On the basis of operating system, the market is classified into android, iOS, and windows. Based on screen size, the market is bifurcated into 8 inch and 8 inch and above. On the basis of end-use, the market is divided into consumer and commercial. Based on distribution channel, the market is categorised into online and offline. On the basis of region, the tablet PC market segmentation includes North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the market, covering their competitive landscape and latest developments like mergers, acquisitions, investments, and expansion plans.

• Apple Inc. 

• Lenovo Group Ltd. 

• Samsung Electronics Co., Ltd.

• Huawei Technologies Co., Ltd. 

• AsusTek Computer Inc. 

• LG Electronics Inc. 

• Acer Inc.

• Xiaomi Group 

• Nokia Corporation 

• Hewlett Packard Enterprise Development LP 

• Microsoft Corporation

• Other

Market Share by Operating System

Android tablet PCs are expected to account for a significant tablet PC market share over the forecast period. This growth can be attributed to the wide availability of android operating systems across various brands, low pricings of the tablets, and high compatibility with various devices. Moreover, the android interface is more suitable for multitasking due to its easy to understand and fast nature, making it easier to switch between applications.

Market Share by Region

North America is anticipated to account for a significant share of the market owing to the increased requirement for advanced hardware devices from the region. The growing popularity of work from home and the versatility of tablet PCs are further boosting the tablet PC market demand. The prominent presence of various major market players and rising disposable incomes have resulted in an increase in adoption of tablet PCs in North America.

Competitive Landscape

Apple Inc. is known for marketing, designing, and manufacturing personal computers, smartphones, and wearables and accessories, among others. Headquartered in California, United States, the   company develops computers featuring innovative graphical user interface.

Samsung Electronics Co. Ltd., headquartered in Suwon-si, South Korea, is a multinational corporation known for manufacturing various consumer and industrial electronic products, semiconductors, and personal computers, among others.

Microsoft Corporation is headquartered in Washington, United States and was founded in 1975. The company specialises in educational software, artificial intelligence, virtual and augmented reality, and tablet PCs, among others.

Other tablet PC market key players include Lenovo Group Ltd., Huawei Technologies Co., Ltd., AsusTek Computer Inc., LG Electronics Inc., Acer Inc., Xiaomi Group, Nokia Corporation, and Hewlett Packard Enterprise Development LP, among others.

Key Highlights of the Report