Global Stevia Market Report and Forecast 2024-2032

Regional Analysis

According to the stevia market research, the Asia Pacific and Europe are the leading stevia regional markets. The two regions are witnessing increasing use of the natural sweetener with each passing year. While the Asia Pacific accounts for 40% of the global stevia consumption, Europe represents over a fifth of the global stevia market in terms of consumption.

In the Asia Pacific, the market is being driven by the growing alternative sweetener industry. According to the stevia industry outlook, the alternative sweetener market in the region is being driven by the increasing health concern due to the rising number of people suffering from obesity and diabetes. The Asia Pacific region is a leading producer in the market, with China being its largest producer. Japan, on the other hand, is a leading consumer of the natural sweetener in the region. Stevia accounts for nearly 40% of the sweetener industry in Japan.

European producers, meanwhile, import stevia leaves from other overseas markets and process them to extract pure stevia sweetener, thus affecting the stevia market price in the country. The two leading regions in the market, the Asia Pacific and Europe, also contributed to the most food and beverage products launches containing stevia.

Latin America and North America are the other significant stevia markets. These markets are driven by the growing rates of obesity and diabetes in the regions along with government schemes discouraging sugar consumption. The natural sweetener finds its maximum application in soft drinks in Latin America and North America. Sports nutrition and dairy are the other leading application sectors in the areas.

In North America, in countries like the United States, Canada, and Mexico, the stevia industry size is increasing owing to the higher consumption of ready-to-drink beverages, which are projected to be a leading application sector for the natural sweetener in the entire North America in the coming years. In the United States, the market for natural sweeteners is projected to witness a healthy growth. The North America stevia market is finding impetus for its growth in the robust production and export of non-alcoholic beverages. Meanwhile, the stevia market Middle East and Africa is also expected to witness growth in the coming years, fuelled by major players investing in the region and increasing incorporation of stevia into traditional foods.

Stevia Market Report Snapshots

Stevia Market Size

Stevia Market Analysis

Stevia Market Regional Analysis

Stevia Companies