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The global stevia market reached a value of nearly USD 1033.28 Million in 2025. The market is assessed to grow at a CAGR of 10.70% during the forecast period of 2026-2035 to attain a value of around USD 2855.58 Million by 2035.
The stevia market is growing strongly as consumers look for healthier substitutes for sugar. As health consciousness increases, individuals are turning towards natural substitutes to cut down the calorie intake and keep blood sugar levels stable. Stevia, a natural sweetener derived from plants, is increasingly replacing artificial sweeteners, propelling market growth. The growing emphasis on healthy eating further drives demand, offering a robust market opportunity. Experts envision a robust CAGR, emphasizing its growing footprint in the international market. Stevia, as more people become aware, remains entrenched as a health-conscious consumer's choice of preference.
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Historical Period
Forecast Period
Stevia, a natural and zero-calorie sweetener, is extensively used in producing desserts, baked goods, and chocolate with reduced sugar content as the demand for indulgent yet healthier food soars. With increasing competition in the food industry, brands are leveraging stevia to develop indulgent products with lower sugar content targeted at health-conscious consumers.
Major beverage companies like PepsiCo are reformulating their products such as soft drinks, sparkling water, and sodas with stevia to reduce sugar content amid the rising awareness regarding the negative health impacts of sugar such as obesity and diabetes. In the forecast period, the increasing launches of sugar-free sodas and sports nutrition beverages are expected to bolster the stevia demand growth.
Key players are developing new stevia-based formulations with improved functionality and flavour profiles to meet diverse customer demands. This is anticipated to boost the demand for stevia in products formulated for specific dietary trends like ketogenic and diabetic diets in the coming years.
The stevia market is highly competitive with key companies such as Ingredion, Tate & Lyle, and Archer Daniels Midland Company leading the race in terms of innovation. They concentrate on strategic moves such as mergers and acquisitions and partnerships to build their market stronghold. By enhancing product portfolios and research investment, they create a market advantage with the rising trend for natural sweeteners. As consumer tastes change to healthier options, these businesses are further influencing the future of the stevia business.
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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The global stevia market reached a value of nearly USD 1033.28 Million in 2025.
The market is assessed to grow at a CAGR of 10.70% between 2026 and 2035.
The market is estimated to witness healthy growth in the forecast period of 2026-2035 to reach a value of around USD 2855.58 Million by 2035.
Key factors driving market growth include rising health consciousness, demand for natural sweeteners, and increasing prevalence of obesity and diabetes.
The key market trend guiding the growth of the stevia market include increasing health concern and consumer awareness about drinks with high sugar content and rising demand for dietary food.
The key regions in the global stevia market are North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa.
Powder, liquid, and leaf are the major extract types of stevia in the market.
Beverages, food products, tabletop sweeteners, and pharmaceuticals, among others are the significant end uses of stevia.
The major players in the market are Layn Corp., Cargill, Incorporated, ADM, Ingredion Incorporated, Tate & Lyle, GLG Life Tech Corporation, Pyure Brands LLC, Sunwin Stevia International Inc, Steviva Brands, Inc., Zhucheng Haotian Pharm Co., Ltd. (“HOWTIAN”), MORITA KAGAKU KOGYO CO., LTD., Wisdom Natural Brands, SweeGen, Inc, Hunan NutraMax Inc., The Real Stevia Company, Evolva Holding SA, and Stevia First Corporation, among others.
The fastest-growing region in the stevia market is Asia-Pacific, driven by changing dietary habits and government initiatives promoting sugar reduction.
North America holds the biggest share in the stevia market, with strong demand from the food and beverage sector.
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Australia
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India
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+91-723-689-1189
Philippines
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+63-287-899-028, +63-967-048-3306
United Kingdom
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+44-753-713-2163
Vietnam
193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City
+84-865-399-124