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Report Overview

The global sports sunglasses market reached a value of nearly USD 10.67 Billion in 2024. The market is assessed to grow at a CAGR of 3.60% during the forecast period of 2025-2034 to attain a value of around USD 15.20 Billion by 2034. The market is being driven by the rising demand for UV-resistant sports sunglasses and customised sports sunglasses, increasing participation in sports and outdoor activities, the surging demand for sports sunglasses blending comfort with fashion, the increasing emphasis on sustainability, and technological advancements.

2024

Base Year

2018-2024

Historical Year

2025-2034

Forecast Year

  • The growing awareness regarding the harmful effects of UV rays is prompting outdoor enthusiasts and athletes to opt for sports sunglasses that block UVA and UVB rays and lower the risk of eye damage from prolonged sun exposure. Hence, brands are developing innovative sports sunglasses that are specifically designed to block both UVA and UVB rays. For instance, in August 2024, goodr introduced its new performance polarised frame styles that offer complete UV 400 protection.
  • With customers increasingly becoming environmentally conscious, the demand for sports sunglasses made from recyclable plastics, natural fibres, and bio-based polymers is surging. Moreover, key players in the sports sunglasses market are further extending their commitment to sustainability by adopting eco-friendly manufacturing practices and packaging solutions.
  • There is a rising demand for customised sports sunglasses with adjustable nose pads and temple arms to improve wearers’ comfort during intense and long sports activities. As customisation enables brands to differentiate their products in a competitive market while boosting brand satisfaction, they are increasingly expanding their product portfolio to offer tailored sports sunglasses. For instance, O-shop.com provides customers with the option to personalise their Oakley glasses by selecting their preferred lens colour, frame style, and adjustable features.

Compound Annual Growth Rate

Value in USD Billion

3.6%

2025-2034


Sports Sunglasses Market Outlook

*this image is indicative*

Global Sports Sunglasses Market Report Summary Description Value
Base Year USD Billion 2024
Historical Period USD Billion 2018-2024
Forecast Period USD Billion 2025-2034
Market Size 2024 USD Billion 10.67
Market Size 2034 USD Billion 15.20
CAGR 2018-2024 Percentage XX%
CAGR 2025-2034 Percentage 3.6%
CAGR 2025-2034 - Market by Region Asia Pacific 4.4%
CAGR 2025-2034 - Market by Country India 4.8%
CAGR 2025-2034 - Market by Country China 4.2%
CAGR 2025-2034 - Market by Application Outdoor Sporting and Traveling 4.0%
CAGR 2025-2034 - Market by Distribution Channel Online 5.1%
Market Share by Country 2024 Canada 3.4%

Global Sports Sunglasses Market Growth

The increasing participation in sports and outdoor activities such as skiing, cycling, and running, buoyed by the rising health consciousness, is creating lucrative sports sunglasses market opportunities. Reportedly, in 2022, the outdoor recreation participant base increased by 2.3% to reach 168.1 million participants or 55% of the U.S. population ages six and older. Sports sunglasses play a crucial role in protecting eyes from harmful rays, lowering glare, and improving visibility, making them highly appealing among professional athletes and fitness enthusiasts. 

Sports Sunglasses Market

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Sports sunglasses blending performance with fashion are witnessing significant popularity among not only athletes but also fashion-conscious individuals engaging in outdoor activities. Younger generations, especially Gen Z and millennials, are seeking versatile sports sunglasses that can be worn during sports and in casual settings. In addition, the booming trend of athleisure is driving style innovations and surging the demand for sports sunglasses with unique frame shapes, bold colours, and sleek designs.

Key Trends and Recent Developments

Global Sports Sunglasses Market Trends

Premium sports sunglasses increasingly feature carbon fibre as their frame materials, offering excellent strength-to-weight ratios ideal for weight-conscious sports like running or cycling. Moreover, advancements in material sciences are likely to drive the development of durable and ultra-light frames and lenses to enhance comfort during long events or training sessions and ensure stability during vigorous activities.

In the forecast period, key players are expected to develop sports sunglasses with sensors and augmented reality (AR) or HUD capabilities to monitor performance metrics like distance travelled, heart rate, cadence, and speed as well as project data like navigation, speed, and heart rate directly onto the lenses. The integration of bone-conduction audio technology in sports sunglasses to enable athletes to stay aware of their surroundings is anticipated to fuel the market in upcoming years.

Sports Sunglasses Market By Segments

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Global Sports Sunglasses Industry Segmentation

The EMR’s report titled “Global Sports Sunglasses Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:

Market Breakup by Category

  • Polarized
  • Non-Polarized

Market Breakup by Distribution Channel

  • Offline
  • Online

Market Breakup by Application

  • Outdoor Sporting and Travelling
  • Water Sports
  • Ski Sports
  • Others

Market Breakup by Region

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East and Africa

CAGR 2025-2034 - Market by Region
Asia Pacific 4.4%
Middle East and Africa 4.1%
North America XX%
Europe XX%
Latin America XX%
CAGR 2025-2034 - Market by Country
India 4.8%
China 4.2%
Brazil 3.9%
USA 3.5%
Germany 3.2%
Canada XX%
UK XX%
France 3.0%
Italy XX%
Japan XX%
Australia XX%
Saudi Arabia XX%
Mexico XX%
CAGR 2025-2034 - Market by Application
Outdoor Sporting and Traveling 4.0%
Water Sports 3.8%
Ski Sports XX%
Others XX%
CAGR 2025-2034 - Market by Distribution Channel
Online 5.1%
Offline XX%

Global Sports Sunglasses Market Share

As per the sports sunglasses market analysis, online channels are assessed to grow at a CAGR of 5.1% during the forecast period of 2025-2034. Consumers prefer to purchase sports sunglasses from online platforms as they eliminate the time-consuming process of browsing in physical stores and waiting in lines, offer a wide selection of brands, and provide competitive pricing and attractive discounts. 

Meanwhile, offline channels, including physical retail outlets, optical shops, specialised eyewear stores, and sporting goods stores, enable customers to physically try-on sunglasses and provide expert advice and customer service.

Sports Sunglasses Market By Region

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Competitive Landscape

Key sports sunglasses market players are investing in advanced technologies to enhance the performance of their sunglasses. Sports sunglasses companies are also developing sunglasses made from eco-friendly materials and recycled plastics to appeal to eco-conscious consumers. Moreover, they are expanding their online presence and direct-to-customer channels to offer a seamless shopping experience to customers.

Luxottica Group SpA

Luxottica Group SpA, established in 1961 and headquartered in Agordo, Italy, is a global leader in the design, manufacturing, and distribution of ophthalmic lenses, sunglasses, and frames. Some of its prominent brands include Ray-Ban, Essilor, Shamir Optical, Varilux, and Transitions, among others.

Carl Zeiss AG

Carl Zeiss AG, headquartered in Oberkochen, Germany, and established in 1846, is a leading technology company that operates in the optoelectronics and optics sectors. With 46,500 employees in nearly 50 countries, the company generated an annual revenue of EUR 11 billion in FY 2023/24.

Decathlon S.A.

Decathlon S.A., founded in 1976 and headquartered in Nord-Pas-de-Calais, France, is one of the world’s largest sporting goods retailers. Offering high-performance products at an affordable price, the company aims to lower its CO2 emissions by at least 20% by 2026. With 105,000 employees across 72 countries, the company boasts 20 R&D centres.

Zoggs International Ltd

Zoggs International Ltd, established in 1992 and headquartered in Surrey, United Kingdom, offers swimming-related products such as swimming goggles, swimwear, and training aids, among others. In 2021, it introduced an Open Water Swimwear range with an internal silver lining to retain body heat up to 40% longer.

*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*

Other key players in the sports sunglasses market include Nike, Inc., and Adidas AG, among others.

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

In 2024, the market reached an approximate value of USD 10.67 Billion.

The market is assessed to grow at a CAGR of 3.60% between 2025 and 2034.

The major drivers of the market include the increasing understanding of the health benefits of sports activities, outdoor games, and physical workouts in developing economies, rapidly adopting physically active lifestyles, increasing preference for premium-quality and branded sportswear, and the strong demand for trendy shades or goggles.

The increase in the disposable income of customers and increased participation in sporting operations are the key trends driving the market growth.

The major regions in the market are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

The major categories of the product include polarized and non-polarized.

The distribution channels in the market can be divided into offline and online channels.

The product finds applications in outdoor sporting and traveling, water sports, and ski sports, among others.

The key players in the market are Luxottica Group PIVA , Nike, Inc., Adidas AG, Carl Zeiss AG, Decathlon S.A., and Zoggs International Ltd., among others.

The market is estimated to witness healthy growth in the forecast period of 2025-2034 to reach a value of around USD 15.20 Billion by 2034.

Report Summary

Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.

Key Highlights of the Report

Please note that the figures mentioned in the description serve as estimates and may vary from the actual figures presented in the final report.

REPORT FEATURES DETAILS
Base Year 2024
Historical Period 2018-2024
Forecast Period 2025-2034
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Category
  • Distribution Channel
  • Application
  • Region
Breakup by Category
  • Polarized
  • Non-Polarized
Breakup by Distribution Channel
  • Offline
  • Online
Breakup by Application
  • Outdoor Sporting and Traveling
  • Water Sports
  • Ski Sports
  • Others
Breakup by Region
  • North America
    • United States of America 
    • Canada
  • Europe
    • United Kingdom
    • Germany
    • France
    • Italy
    • Others
  • Asia Pacific
    • China
    • Japan
    • India
    • ASEAN
    • Australia
    • Others
  • Latin America
    • Brazil
    • Argentina
    • Mexico
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • United Arab Emirates
    • Nigeria
    • South Africa
    • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Luxottica Group PIVA
  • Nike, Inc.
  • Adidas AG
  • Carl Zeiss AG
  • Decathlon S.A.
  • Zoggs International Ltd.
  • Others
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