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The global sports and outdoor toys market size attained a value of USD 15324.20 Million in 2024. The market is estimated to grow at a CAGR of 4.60% during 2025-2034 to reach a value of USD 24026.73 Million by 2034.
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The rising sustainability concerns among consumers are compelling manufacturers to produce toys free of non-biodegradable materials.
Subscription-based toy service models are popular among consumers due to their on-time delivery.
Manufacturers are incorporating advanced technology such as artificial intelligence in toys to make them interactive.
Sports and outdoor toys encourage active play, which helps boost cardiovascular health, improve coordination and balance, and enhance muscle strength. By 2035, projections indicate that obesity will afflict around 383 million children and adolescents. The imperative for parents to mitigate screen time and obesity risks is driving demand for sports and outdoor toys that foster both physical and cognitive development.
Besides, the move towards tech-based toys among consumers provides an opportunity for manufacturers of these toys. With children becoming more accustomed to using technology, toy companies are incorporating technology, such as Bluetooth into their products to stay relevant in the market.
Moreover, the expansion of online channels helps improve accessibility to diverse products in the sports and outdoor toys market. Parents are increasingly turning to outdoor toys like water slides, T-ball sets, and skipping ropes, primarily shopping through e-commerce platforms such as Amazon and Walmart.
Sports and Outdoor Toys Market Size
Sports and Outdoor Toys Market Trends
Sports and Outdoor Toys Companies
Sports and Outdoor Toys Market Regional Analysis
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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The market attained a value of USD 15324.20 Million in 2024.
The market is estimated to grow at a CAGR of 4.60% during 2025-2034
The market is estimated to witness a healthy growth in the forecast period of 2025-2034 to reach a value of USD 24026.73 Million by 2034.
The major market drivers include increasing awareness about the benefits of engaging in outdoor activities, availability of a wide range of sports and outdoor toys, and increasing disposable incomes.
The key trends fuelling the growth of the market include the development of innovative toys leveraging advanced technologies like AI, growing need to introduce children to sports at an early age, and demand for toys with sustainable materials.
The various age groups in the market for sports and outdoor toys include less than 5 years, between 5-10 years, and above 10 years.
The key regional markets for sports and outdoor toys are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
The different distribution channels are online channel, speciality stores, hypermarkets and supermarkets, departmental stores, among others.
The key players in the market include The Great Outdoor Toy Company, Simba Dickie Group GmbH, Decathlon, Spin Master Corporation, Hasbro, Inc., Mattel, Inc., The Walt Disney Company, Outdoor Toys, and Vuly Property Pty Ltd, among others.
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United States (Head Office)
30 North Gould Street, Sheridan, WY 82801
+1-415-325-5166
Australia
63 Fiona Drive, Tamworth, NSW
+61-448-061-727
India
C130 Sector 2 Noida, Uttar Pradesh 201301
+91-723-689-1189
Philippines
40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City, 1226.
+63-287-899-028, +63-967-048-3306
United Kingdom
6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London
+44-753-713-2163
Vietnam
193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City
+84-865-399-124