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Report Overview
2023
Base Year
2018-2023
Historical Year
2024-2032
Forecast Year
Global Set-Top Box Market Size
The global set-top box market size reached a value of almost USD 19.95 billion in the year 2023. The set-top box industry is further expected to grow at a CAGR of 3.5% between 2024 and 2032 to reach a value of almost USD 27.16 billion by 2032.
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The global set-top box market is driven by the increasing digitization of televised networks globally. The Asia Pacific region is the leading regional market for the set-top box. This growth of the industry is attributed to the rising trend of over-the-top (OTT) set-top box, technological advancements in digital broadcast technologies, and the implementation of governmental regulation encouraging the shift from cable TV to set-top boxes in several countries, such as India.
Global Set-Top Box Market Segmentation
A set-top box (STB) is referred to as a device that receives and decodes a television signal or Internet data and broadcasts it on a television screen or any other display device. The STB is extensively used in cable, over-the-air (OTA), satellite, and television systems. Besides offering the users a seamless TV viewing experience, it also facilitates them to record television programs and perform complex functions, like video-on-demand, home networking, video conferencing, and internet protocol (IP) telephony.
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The set-top box market is segmented on the basis of types into:
- Cable STB
- Satellite STB
- Digital Terrestrial Television (DTT) STB
- Internet Protocol (IP) STB
- Over-The-Top (OTT) STB
Amongst these, satellite STBs are the most preferred type of set-top box.
On the basis of resolution, the industry is divided into:
- HD (High Definition)
- SD (Standard Definition)
- UHD (Ultra-High Definition)
Presently, the HD (High Definition) represents the largest segment in the set-top box market.
On the basis of end-uses, the industry is divided into:
- Residential
- Commercial
- Others
Currently, the residential segment holds the majority of the total market share.
Based on service type, the set-top box market is bifurcated into:
- PayTV
- Free-to-Air
Amongst these, the PayTV represents the leading segment in the industry.
Based on distribution channel, the industry is divided into:
- Online Stores
- Offline Stores
Currently, the online segment leads the set-top box market.
The report also covers the regional markets like North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
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Global Set-Top Box Market Analysis
The global set-top box market is driven by the digitization of televised networks, in conjunction with the decreased average selling prices (ASPs) of television sets. The industry is further aided by the enhancing living standards and inflating disposable income levels because of which TV sets are no longer a luxury product. Consequently, the sales of TV sets have increased, leading to the accelerating demand for set-top boxes. Further, the growing adoption rates of smart TVs and Internet-based STB devices, in confluence with a gradually increasing demand for high-quality video streaming and interactive videos, are propelling the industry growth.
Competitive Landscape of Global Set-Top Box Market
The report gives a detailed analysis of the following key players in the global set-top box market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:
- ARRIS International, plc
- DISH Network Corporation
- Roku Inc.
- EchoStar Corporation
- Huawei Technologies Co., Ltd.
- Technicolor S.A.
- Others
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Type |
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| Breakup by Resolution |
|
| Breakup by Service Type |
|
| Breakup by Distribution Channel |
|
| Breakup by End Use |
|
| Breakup by Region |
|
| Market Dynamics |
|
| Competitive Landscape |
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| Companies Covered |
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| Report Price and Purchase Option | Explore our purchase options that are best suited to your resources and industry needs. |
| Delivery Format | Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option. |
Set-Top Box Market Report Snapshots
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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Key Questions Answered in the Report
In 2023, the global set-top box market attained a value of nearly USD 19.95 billion.
The market is expected to grow at a CAGR of 3.5% between 2024 and 2032.
The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach around USD 27.16 billion by 2032.
The major drivers of the market are rising disposable incomes, growing standards of living, increasing digitisation of televised networks, and growing demand for high-quality video streaming.
The rising internet penetration and growing adoption of smart TVs and Internet-based STB devices are the major trends expected to drive the market growth.
The major regional markets for set-top boxes are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
The various types of set-top boxes in the market are satellite STB, cable STB, digital terrestrial television (DTT) STB, internet protocol (IP) STB, and over-the-top (OTT) STB, among others.
The leading resolutions of set-top boxes in the market are HD (high definition), SD (standard definition), and UHD (ultra-high definition).
PayTV and free-to-air are the significant service types in the market.
The various end uses in the market are residential, and commercial, among others.
Online stores and offline stores are the leading distribution channels of set-top boxes in the market.
The key players in the global set-top box market are ARRIS International, plc, DISH Network Corporation, Roku Inc., EchoStar Corporation, Huawei Technologies Co., Ltd., and Technicolor S.A., among others.
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