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The global self-testing market size was valued at USD 17.78 billion in 2024, driven by the rising prevalence of infections and viruses across the globe. The market size is anticipated to grow at a CAGR of 8.4% during the forecast period of 2025-2034 to achieve a value of USD 36.74 billion by 2034.
Self-testing is the procedure which is performed with or without the supervision of healthcare professionals just as the name suggests. Self-testing can be done to perform a range of medical tests such as, pregnancy test, HIV, colon cancer, blood pressure, and blood sugar levels, among others. Self-testing kits are readily available on retail or online pharmacies which are convenient and easy to use.
The improvement in coverage of testing for several medical across the globe has been a solid proof of the advantage of using and providing self-testing kits. This evidence the strongly supports the market growth of self-testing. The increasing awareness and demand for point-to-care treatment approaches are contributing to the increased market demand as well. The increasing geriatric population is also a major factor in the growth of the market, as people in old age are the main target of self-testing kits, devices as they provide convenience of performing the test on their own place without having to move out of the house.
The increasing technological developments in the area of self-testing is majorly responsible for the global self-testing market growth. For example, Am Israel based startup has developed SaliStick, which is a cutting-edge pregnancy testing kit that does not require urine or blood sample. This innovational product tests patient’s saliva and provide quick result within 10 minutes. By 2024, this product is expected to be available in Israel, Europe, South Africa, and the United Arab Emirates.
Market Breakup by Product Type
Market Breakup by Applications
Market Breakup by Usage
Market Breakup by Distribution Channels
Market Breakup by Region
The self-testing market has been witnessing a significant growth due to the increasing geriatric population worldwide. There has been a surge in the demand for self-testing kits in the market due to the convenience and privacy provided by the self-testing kits. The self-test kits are also available easily over the counter or on prescription basis in pharmacies such as online, offline and retail pharmacies, which further aids the global self-testing market share.
The ability to generate quick results of self-testing kits is also a major factor which escalates the demand for them in the market. Tests such as HIV, hepatitis C, urinary tract infections, colon cancer can be performed using self test kits. The increasing development of self-testing kits is also associated with the growth of self-testing market globally.
North America is leading the global market and is expected to lead throughout the forecast period. The Ministry of Health, Neman-Pharm, and the U.S. Agency for International Development (USAID) will collaborate to distribute free HIV self-testing kits.
The key features of the market report include patent analysis, grants analysis, clinical trials analysis, funding and investment analysis, partnerships, and collaborations analysis by the leading key players. The major companies in the market are as follows:
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2024 |
| Forecast Period | 2025-2034 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Product Type |
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| Breakup by Applications |
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| Breakup by Usage |
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| Breakup by Distribution Channels |
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| Breakup by Region |
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| Market Dynamics |
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| Companies Covered |
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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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The market attained a value of about USD 17.78 billion in 2024, driven by the increasing awareness about the advantages of self-testing.
The market is anticipated to grow at a CAGR of 8.4% during the forecast period of 2025-2034, and likely to reach a market value of USD 36.74 billion by 2034.
The increasing demand for self-testing facilities such as testing kits for several conditions is a major factor driving the demand for the market.
The increasing awareness about self-testing and its benefits is a major trend influencing the market growth.
The major regions of the market include North America, Europe, Asia Pacific, Latin America, Middle East and Africa.
Self-testing includes diagnostic kits, diagnostic device, diagnostic strips, among others.
They find wide application in diseases specific products such as diabetes, HIV, allergies, and genetic disorders, among others. It also finds applications in wellness and fitness products such as fitness tracking devices, and vitamins deficiency tests, among others.
The product can either be disposable or reusable.
Distribution channels include drug store, retail pharmacies, online pharmacies, and supermarket/hypermarket, among others.
Key players involved in the market are PRIMA Lab SA, bioLytical Laboratories Inc., OraSure Technologies, Inc., Nectar Lifesciences Ltd., Piramal Enterprises Ltd., Cardinal Health, Johnson & Johnson Services, Inc., B. Braun Melsungen AG, Beckman Coulter, Inc., and BD.
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United States (Head Office)
30 North Gould Street, Sheridan, WY 82801
+1-415-325-5166
Australia
63 Fiona Drive, Tamworth, NSW
+61-448-061-727
India
C130 Sector 2 Noida, Uttar Pradesh 201301
+91-723-689-1189
Philippines
40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City, 1226.
+63-287-899-028, +63-967-048-3306
United Kingdom
6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London
+44-753-713-2163
Vietnam
193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City
+84-865-399-124
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