Report Overview

2023

Base Year

2018-2023

Historical Year

2024-2032

Forecast Year

Global Scented Candles Market Outlook

The global market size for scented candles reached a value of more than USD 593.14 million in 2023. The global scented candles market is expected to grow at a CAGR of 3.80% between 2024 and 2032, driven by the development of therapeutic properties and innovative scents.

scented candles market

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Key Trends in the Market

Scented candles are flammable solid substance made up of fragrant oils mixed into the wax that are known for their pleasant aroma when lit. They create ambiance and brighten up the space, while also adding fragrance. They can also help in relieving stress and boosting the mood. There are various types of scented candles including woody, exotic, fresh, and floral. Scented candles are widely used for aromatherapy and for decorative purposes as an interior accessory.

  • Rise in disposable income and improved standard of living has empowered people to renovate their homes, decorate their homes, and buy speciality goods such as scented candles, increasing their demand.
  • Development of organic scented candles is becoming a growing trend that is expanding rapidly in the scented candles market. This is owing to their benefits and absence of harmful chemicals, due to which they are considered better for regular use.
  • Scented candles are increasingly being use in aromatherapy as they impact mental health positively, providing stress relief and relaxation. More consumers are turning to scented candles to relieve stress and light up the mood after an exhausting day, helping in growth of the market for scented candles.

Market Analysis

scented candles market by segments

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Based on raw material, the market can be divided into paraffin wax, soy wax, and beeswax, among others. By product, the market is segmented into container based, and pillar, among others. Based on distribution channel, the market is categorised into supermarkets and hypermarkets, convenience stores, and online. On the basis of region, the market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East and Africa.

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the global scented candles market covering their competitive landscape and latest developments like mergers, acquisitions, investments, and expansion plans.

  • Bougie et Senteur
  • Portmeirion Group PLC (Wax Lyrical Ltd.)
  • MVP Group International, Inc.
  • Hem Corporation
  • Weira Natural OÜ
  • Lalique Group SA
  • GALA GROUP GMBH
  • Stoneglow Candles
  • Contract Candles & Diffusers Ltd
  • F-Zero Candle Factory
  • Others

Market Share by Product

The container based product segment is leading the scented candles market because offers greater convenience, flexibility, and portability. More complex can be contained within the container in a cohesive manner, and candles can be partially lit, moved, and then re-lit as desired. This convenience has attracted a large number of consumers to demand the container based scented candles.

Container-based scented candles are widely used at homes and at restaurants for decorative and scenting purpose as all the wax is contained within the container. They are often used for parties to set the atmosphere and at home for aromatherapy. The outsides of the containers are often personalised, increasing their suitability for gifting.

Market Share by Region

North America has held a sizable share in the scented candles market, accounting for substantial value because of widespread popularity of scented candles and increased availability of specialised scents. Scented candles are available in supermarkets, hypermarkets, and specialised stores, and are also produced by small businesses.

Specialised scented candles are widely available and popular in North America, with consumers spending extra money in seasonal scents and personalised scented candles, bolstering the scented candles market. The increase in remote working in North America has surged the amount of time people are spending in their homes, encouraging them to decorate and improve the ambiance of the space around them through scented candles.

scented candles market by region

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Competitive Landscape

Lalique Group SA was founded in 2000 and is based in Switzerland. It is known for creating, developing, marketing, and distributing luxury goods that consist of products such as crystals, high end furniture, cosmetics, jewellery, and living accessories. It also provides is consumers with art, gastronomy, single malt whiskey, and hospitality.

GALA GROUP GMBH is a perfumed incense company that manufactures and exports florals, home décor, home scents, and also high quality unscented and scented candles. It has its main production sites in North America, Europe, and Asia from where it dispatches its products globally. They established themselves in 1972 and are located in Germany.

Stoneglow Candles was established in 1991 and is headquartered in Essex in the United States. It manufactures candles under both a private label and well-known brands which include fashion labels, flight hotels, and even for some departmental stores. They provide the best designs and quality and carry out all of designing and development on their own to enhance their brand.

Other market players include Bougie et Senteur, Portmeirion Group PLC (Wax Lyrical Ltd.), MVP Group International, Inc., Hem Corporation, Weira Natural OÜ, Contract Candles & Diffusers Ltd, and F-Zero Candle Factory, among others.

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Raw Material
  • Product
  • Distribution Channel
  • Region
Breakup by Raw Material
  • Paraffin Wax
  • Soy Wax
  • Beeswax
  • Others
Breakup by Product
  • Container Based
  • Pillar
  • Others
Breakup by Distribution Channel
  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Online
Breakup by Region
  • North America
    • United States of America 
    • Canada
  • Europe
    • United Kingdom
    • Germany
    • France
    • Italy
    • Others
  • Asia Pacific
    • China
    • Japan
    • India
    • ASEAN
    • Australia
    • Others
  • Latin America
    • Brazil
    • Argentina
    • Mexico
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • United Arab Emirates
    • Nigeria
    • South Africa
    • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Bougie et Senteur
  • Portmeirion Group PLC (Wax Lyrical Ltd.)
  • MVP Group International, Inc.
  • Hem Corporation
  • Wiera Natural OÜ
  • Lalique Group SA
  • GALA GROUP GMBH
  • Stoneglow Candles
  • Contract Candles & Diffusers Ltd
  • F-Zero Candle Factory
  • Others

Scented Candles Market Report Snapshots

Scented Candles Market Size

Scented Candles Market Analysis

Scented Candles Market Share

Scented Candles Companies

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

The global market size for scented candles reached a value of more than USD 593.14 million in 2023.

The market is expected to grow at a CAGR of 3.80% between 2024 and 2032.

The major market drivers include development of innovative scents and their therapeutic properties.

The key trends of the market are rise in disposable income, development of organic scented candles, and rising use in commercial and residential sectors.

Key market players include Bougie et Senteur, Portmeirion Group PLC (Wax Lyrical Ltd.), MVP Group International, Inc., Hem Corporation, Weira Natural OÜ, Lalique Group SA, GALA GROUP GMBH, Stoneglow Candles, Contract Candles & Diffusers Ltd., and F-Zero Candle Factory, among others.

Scented candles are flammable solid substance made up of fragrant oils mixed into the wax known for their pleasant aroma when lit.

They create ambiance and bright up the home décor adding fragrance to the space. They also help in relieving stress and boosting the mood.

The global scented candles market is segmented based on raw material, product, distribution channel, and region.

Some of the popular scents for scented candles are woody, exotic, fresh, and floral.

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