Global Professional Beauty Services Market Report and Forecast 2025-2034

Global Professional Beauty Services Market Outlook

The global professional beauty services market size was valued at USD 287.41 billion in 2023. The market is further projected to grow at a CAGR of 5.90% between 2024 and 2032, reaching a value of USD 485.57 billion by 2032.

Key Takeaways

• Within the global market for beauty services, India accounted for the fourth-largest share in 2022.

• Unilever, Procter & Gamble, and L'Oréal are some of the major professional beauty services market leaders.

• In 2022, the beauty and personal care online market in India was valued at USD 91 billion.

• Market value for natural and organic cosmetics was USD 41.1 billion in 2022.

Professional beauty services include a range of specialised services provided by trained and certified professionals in the beauty sector, including skincare, hair care, nail care, and other treatments. These services are offered in salons, spas, and other dedicated beauty establishments. The professional beauty services market expansion is driven by evolving beauty standards, rising disposable incomes, and the increasing demand for personalised beauty experiences.

Increasing disposable incomes contribute to the demand for professional beauty services as consumers allocate higher budget to personal grooming and beauty enhancement. Evolving beauty standards such as clear and glowing skin and healthy hair have driven the demand for professional beauty services as consumers are now seeking personalised and trend-driven beauty solutions. Moreover, the continuous innovation in service offerings, including new beauty treatments, such as chemical peels and advanced skincare technologies, like hydra facials attracts consumers and stimulates the professional beauty services market growth.

Key Trends and Developments

Availability of wellness treatments, growing integration of digital technology, and the rising demand for organic skincare products are propelling the market growth

Global Professional Beauty Services Market Trends

The professional beauty services market is undergoing significant changes to meet evolving consumer demands. The emphasis on sustainability is driving the demand for eco-friendly products and services. This change has resulted in an increase in demand for organic cosmetics, and many beauty brands are establishing environmental objectives, like phasing out single-use plastics and offering recyclable, reusable, and refillable packaging, as well as increased ingredient transparency.

Furthermore, the integration of wellness practices into beauty services is becoming increasingly popular, as consumers seek holistic approaches to self-care and well-being. This is evident in the introduction of a wide range of spa therapies, such as aromatherapy, by salons like Toni&Guy and Regis Corp., which use essential aromas to alter customers' emotional states and alleviate symptoms associated with stress-induced anxiety. These factors are indicative of a promising professional beauty services market outlook.

Market Segmentation

Global Professional Beauty Services Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:

Hair care services contribute highly to market growth due to increasing demand for healthy and stylish hairstyles

As per professional beauty services market analysis, hair care services, which includes styling, colouring, and hair treatments, dominate the market share due to the high demand for hair-related beauty services. Salons like Toni&Guy offer an array of hair services, such as signature haircuts, balayage hair colouring, and changing of hair texture. These services enable customers to enhance their appearance, resulting in better confidence.

Even though hair care services dominate with the highest revenue generation, skincare services such as facials, chemical peels, and non-invasive cosmetic procedures, exhibit the second-largest professional beauty services market share. The segment is driven by the wide availability of skincare products and increasing focus on anti-ageing solutions by both men and women.

Women dominate the market share due to the high influence of social media on females

The women's segment holds a significant professional beauty services market share due to a wide range of beauty services tailored to their preferences, such as hair styling, skincare, and spa treatments. The influence of social media due to the presence of beauty influencers has led to a surge in number of women engaging for beauty products and professional beauty services. Through social media platforms, such as, Instagram and YouTube, influencers showcase the latest beauty trends, product reviews, and product applications. This exposure encourages women to experiment with different treatments and services to achieve the desired skin and hair. In response, it leads to higher demand for professionals who can help women achieving their set goals.

However, the men's grooming segment is experiencing rapid growth as well, driven by changing perceptions of male grooming and an expanding array of specialised services catering to men's beauty and wellness needs. Men in North American region spent USD 6.9 billion on grooming products in 2022. Additionally, a man's skincare regimen these days includes makeup, sunscreen, and anti-ageing skincare products. According to professional beauty services market report, in 2022, men in the North American region spent USD 6.9 billion on grooming products. 70% of men, according to industry data, include sun protection in their skincare regimens, which is driving the growth of the market for professional beauty services.

Competitive Landscape

Market players are focused on sustainable production of beauty products, new product launches, and brand expansion by entering international markets

Other key players in the global professional beauty services market include Fantastic Sams Franchise Corporation, Kao Corporation, DL Franchising, LLC (Deka Lash), Seva Beauty, Maison de Joelle, and Great Clips, Inc., among others.

Global Professional Beauty Services Market Analysis by Region

North America holds a significant market share due to a well-established beauty sector

North American professional beauty services market holds the leading share because of the region's robust consumer base, high level of disposable income, and well-established beauty sector. The largest market in the region is the United States, where there is a strong demand for professional beauty services due to a culture that places a strong emphasis on personal grooming and beauty trends.

Europe holds a significant share in the market with countries like the Germany, France, United Kingdom, Italy, and Spain contributing majorly to the professional beauty services market development. The demand is driven by the affluent and fashion-conscious population of Europe, and the abundance of prestigious beauty brands, salons, and spas in the region.

The Asia Pacific region is projected to witness rapid growth in the professional beauty services market, driven by the increasing number of working women, rising middle-class population, and a growing focus on luxury beauty services. China, India, and Japan are major contributors to the growth of the market in the region.

Key Highlights of the Report