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Global Probiotics Market to Grow at a CAGR of 8.2% During 2024-2032, Driven by the Growing Demand for Immunity Boosting Products

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Global Probiotics Market Share, Growth, Trends, Forecast: By Product: Probiotic Food and Beverages, Probiotic Dietary Supplements; By Ingredients: Bacteria, Yeast; By End-Use: Human Probiotics, Animal Probiotics; By Distribution Channel; Regional Analysis; Competitive Landscape; Industry Events and Developments; 2024-2032

Global Probiotics Market Size

The global probiotics market reached approximately USD 61.78 billion in 2023. The market is assessed to grow at a CAGR of 8.2% between 2024 and 2032 to attain a value of around USD 125.27 billion by 2032.

Key Trends in the Market

Probiotics are live microorganisms that provide health benefits when consumed, typically by improving or restoring gut flora. Bifidobacteria and Lactobacilli are some of the most commonly used probiotic bacterial strains, and they can be found in a variety of dairy products, including yoghurt.

Probiotics are known to provide various health benefits such as balancing the digestive system, improving mental health disorders, lowering cholesterol levels, and enhancing overall immunity. They also aid in lowering symptoms of diseases such as yeast infections, diarrhoea, irritable bowel syndrome, eczema, lactose intolerance, urinary tract infection, and constipation, among others.

Evolving eating habits, an expanding middle class, and the rising demand for packaged foods and beverages with health claims are benefitting the probiotics market demand. The growing trend of better-for-you snacking that can promote digestive health is also prompting manufacturers to incorporate probiotics in snacks like granola, puffs, and mixes.

Moreover, the bakery sector is also witnessing a renaissance amid rising health concerns, surging the incorporation of functional ingredients like probiotics in baked goods.

One of the crucial probiotics market trends is the growing inclination towards wellness. Consumers are increasingly demanding foods and beverages that offer additional health benefits such as improved mental health and energy levels, boosting the demand for probiotics. In addition to this, with the rising focus on gut health, probiotics are moving beyond yoghurt and are being increasingly added to non-traditional food products like ice cream, nutrition bars, sauces, juices, and chocolates, among others.

The burgeoning popularity of fermented foods such as sauerkraut, vinegar, kombucha, kimchi, kefir, and yoghurt, among others, is significantly expanding the probiotics market revenue. Fermented foods are renowned due to their versatility, extensive shelf life, and health benefits, among others. In the forecast period, the rising demand for ethnic cuisines is expected to bolster the market for probiotics.

Key players are increasingly incorporating probiotics in infant nutrition to provide support for early-life development, enhance the immune health of infants, and promote healthy gut function. The growing availability of probiotics in formats like powders and drops, among others, also makes them ideal for use in infant nutrition.

The probiotics market expansion is being fuelled by the development of innovative packaging solutions that can extend the shelf-stability and durability of probiotic-based food and beverages, consequently decreasing food wastage for customers and retailers. Furthermore, research activities demonstrating the benefits of probiotics in mental health, metabolic profile, and physiological well-being are further aiding the market demand.

Increasing research and development (R&D) activities in microbiome science are expected to drive the probiotics market growth in the coming years. Researchers are also attempting to derive probiotics from novel sources that can meet the evolving requirements of the growing health and environmentally-conscious population.

In the forecast period, advancements in bioinformatics and biotechnology are likely to provide valuable insights into the mechanism of probiotics and improve their clinical efficacy and dietary relevance to meet evolving customer requirements.

Probiotics Market Report Snapshots

Probiotics Market Size

Probiotics Market Analysis

Probiotics Companies

Probiotics Market Regional Analysis

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.

1   Preface
2   Report Coverage – Key Segmentation and Scope
3   Report Description
   3.1   Market Definition and Outlook
   3.2   Properties and Applications
   3.3   Market Analysis
   3.4   Key Players
4   Key Assumptions
5   Executive Summary
   5.1   Overview
   5.2   Key Drivers
   5.3   Key Developments
   5.4   Competitive Structure
   5.5   Key Industrial Trends
6   Snapshot
   6.1   Global
   6.2   Regional
7   Opportunities and Challenges in the Market
8   Global Probiotics Market Analysis
   8.1   Key Industry Highlights
   8.2   Global Probiotics Historical Market (2018-2023)
   8.3   Global Probiotics Market Forecast (2024-2032)
   8.4   Global Probiotics Market by Product
       8.4.1   Probiotic Food and Beverages
           8.4.1.1 Historical Trend (2018-2023)
           8.4.1.2 Forecast Trend (2024-2032)
           8.4.1.3 Breakup by Type
               8.4.1.3.1   Dairy Products
                   8.4.1.3.1.1 Historical Trend (2018-2023)
                   8.4.1.3.1.2 Forecast Trend (2024-2032)
               8.4.1.3.2   Non-Dairy Products
                   8.4.1.3.2.1 Historical Trend (2018-2023)
                   8.4.1.3.2.2 Forecast Trend (2024-2032)
               8.4.1.3.3   Cereals
                   8.4.1.3.3.1 Historical Trend (2018-2023)
                   8.4.1.3.3.2 Forecast Trend (2024-2032)
               8.4.1.3.4   Baked Food
                   8.4.1.3.4.1 Historical Trend (2018-2023)
                   8.4.1.3.4.2 Forecast Trend (2024-2032)
               8.4.1.3.5   Fermented Meat
                   8.4.1.3.5.1 Historical Trend (2018-2023)
                   8.4.1.3.5.2 Forecast Trend (2024-2032)
               8.4.1.3.6   Dry Food Probiotics
                   8.4.1.3.6.1 Historical Trend (2018-2023)
                   8.4.1.3.6.2 Forecast Trend (2024-2032)
       8.4.2   Probiotic Dietary Supplements
           8.4.2.1 Historical Trend (2018-2023)
           8.4.2.2 Forecast Trend (2024-2032)
           8.4.2.3 Breakup by Type
               8.4.2.3.1   Food Supplements
                   8.4.2.3.1.1 Historical Trend (2018-2023)
                   8.4.2.3.1.2 Forecast Trend (2024-2032)
               8.4.2.3.2   Nutritional Supplements
                   8.4.2.3.2.1 Historical Trend (2018-2023)
                   8.4.2.3.2.2 Forecast Trend (2024-2032)
               8.4.2.3.3   Speciality Supplements
                   8.4.2.3.3.1 Historical Trend (2018-2023)
                   8.4.2.3.3.2 Forecast Trend (2024-2032)
               8.4.2.3.4   Infant Formula
                   8.4.2.3.4.1 Historical Trend (2018-2023)
                   8.4.2.3.4.2 Forecast Trend (2024-2032)
               8.4.2.3.5   Animal Feed Probiotics
                   8.4.2.3.5.1 Historical Trend (2018-2023)
                   8.4.2.3.5.2 Forecast Trend (2024-2032)
   8.5   Global Probiotics Market by Ingredients
       8.5.1   Bacteria
           8.5.1.1 Historical Trend (2018-2023)
           8.5.1.2 Forecast Trend (2024-2032)
       8.5.2   Yeast
           8.5.2.1 Historical Trend (2018-2023)
           8.5.2.2 Forecast Trend (2024-2032)
   8.6   Global Probiotics Market by End-Use
       8.6.1   Human Probiotics
           8.6.1.1 Historical Trend (2018-2023)
           8.6.1.2 Forecast Trend (2024-2032)
       8.6.2   Animal Probiotics
           8.6.2.1 Historical Trend (2018-2023)
           8.6.2.2 Forecast Trend (2024-2032)
   8.7   Global Probiotics Market by Distribution Channel
       8.7.1   Hypermarkets/Supermarkets
           8.7.1.1 Historical Trend (2018-2023)
           8.7.1.2 Forecast Trend (2024-2032)
       8.7.2   Pharmacies/Drug Stores
           8.7.2.1 Historical Trend (2018-2023)
           8.7.2.2 Forecast Trend (2024-2032)
       8.7.3   Speciality Stores
           8.7.3.1 Historical Trend (2018-2023)
           8.7.3.2 Forecast Trend (2024-2032)
       8.7.4   Online Stores
           8.7.4.1 Historical Trend (2018-2023)
           8.7.4.2 Forecast Trend (2024-2032)
       8.7.5   Others
   8.8   Global Probiotics Market by Region
       8.8.1   North America
           8.8.1.1 Historical Trend (2018-2023)
           8.8.1.2 Forecast Trend (2024-2032)
       8.8.2   Europe
           8.8.2.1 Historical Trend (2018-2023)
           8.8.2.2 Forecast Trend (2024-2032)
       8.8.3   Asia Pacific
           8.8.3.1 Historical Trend (2018-2023)
           8.8.3.2 Forecast Trend (2024-2032)
       8.8.4   Latin America
           8.8.4.1 Historical Trend (2018-2023)
           8.8.4.2 Forecast Trend (2024-2032)
       8.8.5   Middle East and Africa
           8.8.5.1 Historical Trend (2018-2023)
           8.8.5.2 Forecast Trend (2024-2032)
9   North America Probiotics Market Analysis
   9.1   United States of America
       9.1.1 Historical Trend (2018-2023)
       9.1.2 Forecast Trend (2024-2032)
   9.2   Canada
       9.2.1 Historical Trend (2018-2023)
       9.2.2 Forecast Trend (2024-2032)
10   Europe Probiotics Market Analysis
   10.1   United Kingdom
       10.1.1 Historical Trend (2018-2023)
       10.1.2 Forecast Trend (2024-2032)
   10.2   Germany
       10.2.1 Historical Trend (2018-2023)
       10.2.2 Forecast Trend (2024-2032)
   10.3   France
       10.3.1 Historical Trend (2018-2023)
       10.3.2 Forecast Trend (2024-2032)
   10.4   Italy
       10.4.1 Historical Trend (2018-2023)
       10.4.2 Forecast Trend (2024-2032)
   10.5   Others
11   Asia Pacific Probiotics Market Analysis
   11.1   China
       11.1.1 Historical Trend (2018-2023)
       11.1.2 Forecast Trend (2024-2032)
   11.2   Japan
       11.2.1 Historical Trend (2018-2023)
       11.2.2 Forecast Trend (2024-2032)
   11.3   India
       11.3.1 Historical Trend (2018-2023)
       11.3.2 Forecast Trend (2024-2032)
   11.4   ASEAN
       11.4.1 Historical Trend (2018-2023)
       11.4.2 Forecast Trend (2024-2032)
   11.5   Australia
       11.5.1 Historical Trend (2018-2023)
       11.5.2 Forecast Trend (2024-2032)
   11.6   Others
12   Latin America Probiotics Market Analysis
   12.1   Brazil
       12.1.1 Historical Trend (2018-2023)
       12.1.2 Forecast Trend (2024-2032)
   12.2   Argentina
       12.2.1 Historical Trend (2018-2023)
       12.2.2 Forecast Trend (2024-2032)
   12.3   Mexico
       12.3.1 Historical Trend (2018-2023)
       12.3.2 Forecast Trend (2024-2032)
   12.4   Others
13   Middle East and Africa Probiotics Market Analysis
   13.1   Saudi Arabia
       13.1.1 Historical Trend (2018-2023)
       13.1.2 Forecast Trend (2024-2032)
   13.2   United Arab Emirates
       13.2.1 Historical Trend (2018-2023)
       13.2.2 Forecast Trend (2024-2032)
   13.3   Nigeria
       13.3.1 Historical Trend (2018-2023)
       13.3.2 Forecast Trend (2024-2032)
   13.4   South Africa
       13.4.1 Historical Trend (2018-2023)
       13.4.2 Forecast Trend (2024-2032)
   13.5   Others
14   Market Dynamics
   14.1   SWOT Analysis
       14.1.1   Strengths
       14.1.2   Weaknesses
       14.1.3   Opportunities
       14.1.4   Threats
   14.2   Porter’s Five Forces Analysis
       14.2.1   Supplier’s Power
       14.2.2   Buyer’s Power
       14.2.3   Threat of New Entrants
       14.2.4   Degree of Rivalry
       14.2.5   Threat of Substitutes
   14.3   Key Indicators for Demand
   14.4   Key Indicators for Price
15   Value Chain Analysis
16   Competitive Landscape
16.1 Market Structure
16.2 Company Profiles
16.2.1 Arla Foods amba
16.2.1.1 Company Overview
16.2.1.2 Product Portfolio
16.2.1.3 Demographic Reach and Achievements
16.2.1.4 Certifications
16.2.2 BioGaia AB
16.2.2.1 Company Overview
16.2.2.2 Product Portfolio
16.2.2.3 Demographic Reach and Achievements
16.2.2.4 Certifications
16.2.3 Chr. Hansen Holding A/S
16.2.3.1 Company Overview
16.2.3.2 Product Portfolio
16.2.3.3 Demographic Reach and Achievements
16.2.3.4 Certifications
16.2.4 Danone S.A.
16.2.4.1 Company Overview
16.2.4.2 Product Portfolio
16.2.4.3 Demographic Reach and Achievements
16.2.4.4 Certifications
16.2.5 Nestlé S.A.
16.2.5.1 Company Overview
16.2.5.2 Product Portfolio
16.2.5.3 Demographic Reach and Achievements
16.2.5.4 Certifications
16.2.6 Koninklijke DSM N.V.
16.2.6.1 Company Overview
16.2.6.2 Product Portfolio
16.2.6.3 Demographic Reach and Achievements
16.2.6.4 Certifications
16.2.7 Archer-Daniels-Midland Company
16.2.7.1 Company Overview
16.2.7.2 Product Portfolio
16.2.7.3 Demographic Reach and Achievements
16.2.7.4 Certifications
16.2.8 Fonterra Co-operative Group Limited
16.2.8.1 Company Overview
16.2.8.2 Product Portfolio
16.2.8.3 Demographic Reach and Achievements
16.2.8.4 Certifications
16.2.9 Lifeway Foods, Inc.
16.2.9.1 Company Overview
16.2.9.2 Product Portfolio
16.2.9.3 Demographic Reach and Achievements
16.2.9.4 Certifications
16.2.10 Yakult Honsha Co., Ltd.
16.2.10.1 Company Overview
16.2.10.2 Product Portfolio
16.2.10.3 Demographic Reach and Achievements
16.2.10.4 Certifications
16.2.11 Reckitt Benckiser Group plc.
16.2.11.1 Company Overview
16.2.11.2 Product Portfolio
16.2.11.3 Demographic Reach and Achievements
16.2.11.4 Certifications
16.2.12 Kerry Group plc
16.2.12.1 Company Overview
16.2.12.2 Product Portfolio
16.2.12.3 Demographic Reach and Achievements
16.2.12.4 Certifications
16.2.13 PepsiCo Inc.
16.2.13.1 Company Overview
16.2.13.2 Product Portfolio
16.2.13.3 Demographic Reach and Achievements
16.2.13.4 Certifications
16.2.14 Mother Dairy Fruit & Vegetable Pvt. Ltd.
16.2.14.1 Company Overview
16.2.14.2 Product Portfolio
16.2.14.3 Demographic Reach and Achievements
16.2.14.4 Certifications
16.2.15 NextFoods, Inc.
16.2.15.1 Company Overview
16.2.15.2 Product Portfolio
16.2.15.3 Demographic Reach and Achievements
16.2.15.4 Certifications
16.2.16 Amway Corp.
16.2.16.1 Company Overview
16.2.16.2 Product Portfolio
16.2.16.3 Demographic Reach and Achievements
16.2.16.4 Certifications
16.2.17 Others
17   Key Trends and Developments in the Market

List of Key Figures and Tables

1.   Global Probiotics Market: Key Industry Highlights, 2018 and 2032
2.   Global Probiotics Historical Market: Breakup by Product (USD Billion), 2018-2023
3.   Global Probiotics Market Forecast: Breakup by Product (USD Billion), 2024-2032
4.   Global Probiotics Historical Market: Breakup by Ingredients (USD Billion), 2018-2023
5.   Global Probiotics Market Forecast: Breakup by Ingredients (USD Billion), 2024-2032
6.   Global Probiotics Historical Market: Breakup by End-Use (USD Billion), 2018-2023
7.   Global Probiotics Market Forecast: Breakup by End-Use (USD Billion), 2024-2032
8.   Global Probiotics Historical Market: Breakup by Distribution Channel (USD Billion), 2018-2023
9.   Global Probiotics Market Forecast: Breakup by Distribution Channel (USD Billion), 2024-2032
10.   Global Probiotics Historical Market: Breakup by Region (USD Billion), 2018-2023
11.   Global Probiotics Market Forecast: Breakup by Region (USD Billion), 2024-2032
12.   North America Probiotics Historical Market: Breakup by Country (USD Billion), 2018-2023
13.   North America Probiotics Market Forecast: Breakup by Country (USD Billion), 2024-2032
14.   Europe Probiotics Historical Market: Breakup by Country (USD Billion), 2018-2023
15.   Europe Probiotics Market Forecast: Breakup by Country (USD Billion), 2024-2032
16.   Asia Pacific Probiotics Historical Market: Breakup by Country (USD Billion), 2018-2023
17.   Asia Pacific Probiotics Market Forecast: Breakup by Country (USD Billion), 2024-2032
18.   Latin America Probiotics Historical Market: Breakup by Country (USD Billion), 2018-2023
19.   Latin America Probiotics Market Forecast: Breakup by Country (USD Billion), 2024-2032
20.   Middle East and Africa Probiotics Historical Market: Breakup by Country (USD Billion), 2018-2023
21.   Middle East and Africa Probiotics Market Forecast: Breakup by Country (USD Billion), 2024-2032
22.   Global Probiotics Market Structure

Key Questions Answered in the Report

What was the global probiotics market value in 2023?

In 2023, the market attained a value of nearly USD 61.78 billion.

What is the growth rate of the global probiotics market?

The market is assessed to grow at a CAGR of 8.2% between 2024 and 2032.

What is the forecast outlook of the global probiotics market for 2024-2032?

The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach about USD 125.27 billion by 2032.

What are the major market drivers?

The major market drivers are the growing health consciousness and the increasing demand for food and beverages containing probiotics.

What are the key trends of the market?

Product innovation by leading companies and the increasing launches of new probiotics products are the key trends guiding the market growth.

What are the major regional markets of probiotics, according to the EMR report?

The major regions in the market are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.

What are the significant end-uses of probiotics?

The significant end-uses of probiotics are human probiotics and animal probiotics.

Who are the key probiotics market players, according to the report?

The major players in the market are Arla Foods amba, BioGaia AB, Chr. Hansen Holding A/S, Danone S.A., Nestlé S.A., Koninklijke DSM N.V., Archer-Daniels-Midland Company, Fonterra Co-operative Group Limited, Lifeway Foods, Inc., Yakult Honsha Co., Ltd., Reckitt Benckiser Group plc., Kerry Group plc, PepsiCo Inc., Mother Dairy Fruit & Vegetable Pvt. Ltd., NextFoods, Inc., and Amway Corp., among others.

Analyst Review

The global probiotics market attained a value of approximately USD 61.78 billion in 2023, driven by increasing customer awareness about the health benefits of the product. Aided by the growing innovations by key players, the market is estimated to witness a further growth in the forecast period of 2024-2032, growing at a CAGR of 8.2%. The market is projected to reach a value of around USD 125.27 billion by 2032.

EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the market. Based on product, the market is segmented into probiotic food and beverages, and probiotic dietary supplements. On the basis of ingredients, the market is bifurcated into bacteria and yeast. Based on end-use, the market is classified into human probiotics and animal probiotics. On the basis of distribution channel, the market is divided into hypermarkets/supermarkets, pharmacies/drug stores, speciality stores, and online stores, among others. The major regional markets for probiotics are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa. The key players in the above market include Arla Foods amba, BioGaia AB, Chr. Hansen Holding A/S, Danone S.A., Nestlé S.A., Koninklijke DSM N.V., Archer-Daniels-Midland Company, Fonterra Co-operative Group Limited, Lifeway Foods, Inc., Yakult Honsha Co., Ltd., Reckitt Benckiser Group plc., Kerry Group plc, PepsiCo Inc., Mother Dairy Fruit & Vegetable Pvt. Ltd., NextFoods, Inc., and Amway Corp., among others

EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.

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