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The trend toward clean-label products in the market reflects a broader shift in consumer preferences towards foods that are perceived as more natural and healthier. Consumers are increasingly seeking foods made from natural ingredients, with minimal processing. In the context of pork jerky, this means using real, recognisable ingredients such as natural cuts of pork, sea salt, and natural seasonings instead of artificial flavours, colours, or preservatives. There is a growing awareness of the potential health impacts of artificial additives and highly processed foods and clean-label pork jerky appeals to consumers looking to avoid these additives in favour of a more natural diet.
Several companies are making their venture into the pork jerky market with the launch of innovative products. Hofmann Sausage Company, traditionally known for its variety of sausages and meat products, announced the expansion of its product lineup with the introduction of a Korean barbecue-flavored smoked pork jerky in January 2023. This move marks the company's first foray into the pork jerky sector, diversifying its offerings and tapping into the growing demand for innovative and flavorful meat snacks.
Pork Jerky Market Regional Analysis
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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In 2023, the market reached an approximate value of USD 819.27 million.
The market is projected to grow at a CAGR of 7.2% between 2024 and 2032.
The market is estimated to witness a healthy growth in the forecast period of 2024-2032, reaching a value of around USD 1,543.74 million by 2032.
The major market drivers are the growing popularity of savoury snacks, rising disposable income, and a rise in demand for convenient food products.
The key trends of the market include growing demand for nutritional and healthy snacks among health-conscious consumers, introduction of innovative and unique flavour combinations, rising trend of clean labelling in jerky, and growing popularity of e-commerce.
The major regions in the market are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
Different distribution channels are HoReCa (Hotels, Restaurant, and Cafes), independent groceries and retailers, and online, among others.
The major players in the market are Oberto Snacks Inc., Liechtenstein Ospelt Group, The Meat Makers, Big Fork Brands, Runnin Wild Foods, Links Snacks, Inc., Kuivalihakundi, Fragrant Jerky (USA) Singapore-Style Fire-Grilled Jerky, Wild West Jerky LLC, and Divine Bovine Jerky, among others.
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United States (Head Office)
30 North Gould Street, Sheridan, WY 82801
+1-415-325-5166
Australia
63 Fiona Drive, Tamworth, NSW
+61-448-061-727
India
C130 Sector 2 Noida, Uttar Pradesh 201301
+91-858-608-1494
Philippines
40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City, 1226.
+63-287-899-028, +63-967-048-3306
United Kingdom
6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London
+44-753-713-2163
Vietnam
193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City
+84-865-399-124