Global Personal Flotation Devices Market Report and Forecast 2024-2032

Global Personal Flotation Devices Market Outlook

The global personal flotation devices market size reached a value of approximately USD 6.56 billion in 2023. The market is further expected to grow at a CAGR of 3.3% between 2024 and 2032, reaching a value of USD 8.76 billion by 2032.

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Key Trends in the Market

A personal flotation device, also known as a PFD, provides buoyancy to the wearer to help them in staying afloat in water. This throwable or wearable device is used in commercial and recreational settings as well as on military watercraft and aircraft and by professionals working above or around water.

• The personal flotation devices market trends include rising popularity of water sports and activities including river rafting, water skiing, kayaking, and canoeing, among others, where personal flotation devices are often recommended for increased safety on water.

• Rising availability of customised flotation devices for specific water sports and activities such as water boarding and wind surfing is further aiding the personal flotation devices market growth by appealing to targeted audiences.

• Design innovations such as utilisation of lightweight material for development of vests and jackets and adoption of advanced buoyancy technology is another key trend propelling the growth of the market, by increasing the appeal of PFDs.

Global Personal Flotation Devices Market Analysis

On the basis of product, the market is divided into offshore life jacket, near-shore buoyant vest, flotation aid, throwable devices, and special-use devices. Based on application, the market is classified into passenger and aircraft crew, water sports, commercial vessels, and government and military. By distribution channel, the market is bifurcated into online and offline. On the basis of region, the market is segmented into North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

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The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the global personal flotation devices market, covering their competitive landscape and latest developments like mergers, acquisitions, investments, and expansion plans.

• Astral Buoyancy Company

• Mustang Survival Corp.

• Aqualung Group

• Kokatat, Inc.

• Rescue Technology

• Absolute Outdoor of America, LLC

• Confluence Kayaks

• LALIZAS Group

• Spinlock Limited

• Others

Market Share by Product

Near-shore buoyant vest products of personal flotation devices are projected to account for a significant portion of the market over the forecast period as they are commonly used during recreational and general boating activities. The near-shore buoyant vests are suited for calm, inland waters and in situations where there is a chance of quick rescue. In some situations, these vests may also turn the unconscious person in water to a slightly tipped back position or vertical position from face down position, preventing accidental drowning.

Market Share by Region

North America is anticipated to witness significant growth in the personal flotation devices market, fuelled by rising disposable incomes, wide coastline, and growing popularity of water sports and boating and fishing activities. As more people engage in water sports, boating, and fishing, usage of personal flotation devices is becoming increasingly common. Rising cases of water related accidents such as accidental drowning are further boosting the utilisation of personal flotation devices such as jackets, vests, and tubes.

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Competitive Landscape

Astral Buoyancy Company is a manufacturer of technical outdoor products, with a specialisation in the design and production of youth jackets, t-shirts, and canine products, among others. The company was established in 2002 and is based in North Carolina in the United States.

Mustang Survival Corp. was founded in 1967 and is headquartered in British Columbia, Canada. They specialise in flotation clothing, technical outerwear, base layers, hypothermia clothing, backpacks, immersion suits, and gloves, among others.

Aqualung Group is a sporting goods manufacturing company that was established in 1943 and is based in Valbonne, France. The company is one of the leading global manufacturers and designers of diving and water sports gear.

Other market players include Kokatat, Inc., Rescue Technology, Absolute Outdoor of America, LLC, Confluence Kayaks, LALIZAS Group, and Spinlock Limited, among others.

Key Highlights of the Report