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Report Overview
2023
Base Year
2018-2023
Historical Year
2024-2032
Forecast Year
Global Period Panties Market Analysis
The rising focus on sustainability, especially among the millennial and Gen-Z population, is expected to boost the usage of period panties as alternatives to traditional sanitary products, including pads and tampons. This can be attributed to their reusability, affordability, comfortability, and effectiveness in reducing the amount of menstrual waste. In addition, the period panties market dynamics and trends are driven by growing focus on menstrual hygiene buoyed by favourable government initiatives.
The development of biodegradable period panties made with organic materials like merino wools, bamboo, and organic cotton, among others, that can break down in active soil is expected to propel the growth of the period panties market in the forecast period.
Period Panties Market Report Snapshots
Period Panties Market Analysis
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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Key Questions Answered in the Report
In 2023, the market attained a value of nearly USD 134.09 million.
The global period panties market is assessed to grow at a CAGR of 15.2% between 2024 and 2032.
The market is estimated to witness healthy growth in the forecast period of 2024-2032 to reach about USD 479.15 million by 2032.
The major market drivers include the introduction of favourable government initiatives aimed at boosting awareness regarding menstrual hygiene and the growing demand for eco-friendly feminine hygiene products.
The rising availability of different types, styles, and designs of period panties on e-commerce channels and the growing shift from single-use menstrual hygiene products are the key trends guiding the market growth.
The market is broken down into North America, Europe, Asia Pacific, Latin America, the Middle East, and Africa.
The major product types considered in the market report are brief, bikini, boyshort, and hi-waist, among others.
The significant distribution channels in the market are online and offline.
The competitive landscape consists of Modibodi Pty Ltd, Neione, Knix Wear Inc, Rael, Inc, Victoria’s Secret & Co., FannyPants LLC, Fluxies, Anigan, Thinx Inc., and Harebrained, among others.
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