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Market Trends

Global Perfume Market Size, Share, Trends, Analysis: By Type: Parfum, Eau De Cologne (EDC), Eau De Parfum (EDP), Eau De Toilette (EDT), Others; By Product: Premium Product, Mass Product; By End-User: Men, Women; By Distribution Channel: Supermarkets and Hypermarkets, Others; Regional Analysis; Competitive Landscape; 2024-2032

Perfume Market Trends

Innovations in perfume packaging design have become a pivotal element in the fragrance sector. Innovative packaging design allows a perfume brand to stand out on crowded retail shelves and online marketplaces. A distinctive bottle shape, cap design, or packaging material can become synonymous with the brand, helping to build a strong and recognisable identity. Moreover, with growing environmental awareness, there is a significant shift towards using sustainable materials in perfume packaging, such as the incorporation of biodegradable, recycled, or recyclable materials over traditional plastics.

 

The market players are collaborating to leverage mutual strengths, expand product offerings, and tap into new markets. The collaboration announced in February 2024 between Coty, a prominent player in the beauty and fragrance sector, and Etro, an esteemed Italian luxury fashion brand, marks a strategic alliance aimed at leveraging Coty's extensive experience and global distribution network in the beauty sector to create and widely distribute Etro's signature fragrance lines.

 

Perfume Market Report Snapshots

Perfume Market Size

Perfume Market Trends

Perfume Companies

Perfume Market Regional Analysis

 

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.

1    Preface
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Market Snapshot
    6.1    Global
    6.2    Regional
7    Opportunities and Challenges in the Market
8    Global Perfume Market Analysis

    8.1    Key Industry Highlights
    8.2    Global Perfume Historical Market (2018-2023) 
    8.3    Global Perfume Market Forecast (2024-2032)
    8.4    Global Perfume Market by Type
        8.4.1    Parfum
            8.4.1.1    Historical Trend (2018-2023) 
            8.4.1.2    Forecast Trend (2024-2032)
        8.4.2    Eau De Cologne (EDC)
            8.4.2.1    Historical Trend (2018-2023) 
            8.4.2.2    Forecast Trend (2024-2032)
        8.4.3    Eau De Parfum (EDP)
            8.4.3.1    Historical Trend (2018-2023) 
            8.4.3.2    Forecast Trend (2024-2032)
        8.4.4    Eau De Toilette (EDT)
            8.4.4.1    Historical Trend (2018-2023) 
            8.4.4.2    Forecast Trend (2024-2032)
        8.4.5    Others
    8.5    Global Perfume Market by Product 
        8.5.1    Premium Product
            8.5.1.1    Historical Trend (2018-2023) 
            8.5.1.2    Forecast Trend (2024-2032)
        8.5.2    Mass Product
            8.5.2.1    Historical Trend (2018-2023) 
            8.5.2.2    Forecast Trend (2024-2032)
    8.6    Global Perfume Market by End-User
        8.6.1    Men
            8.6.1.1    Historical Trend (2018-2023) 
            8.6.1.2    Forecast Trend (2024-2032)
        8.6.2    Women
            8.6.2.1    Historical Trend (2018-2023) 
            8.6.2.2    Forecast Trend (2024-2032)
    8.7    Global Perfume Market by Distribution Channel 
        8.7.1    Supermarkets and Hypermarkets
            8.7.1.1    Historical Trend (2018-2023) 
            8.7.1.2    Forecast Trend (2024-2032)
        8.7.2    Convenience Stores
            8.7.2.1    Historical Trend (2018-2023) 
            8.7.2.2    Forecast Trend (2024-2032)
        8.7.3    Specialty Stores
            8.7.3.1    Historical Trend (2018-2023) 
            8.7.3.2    Forecast Trend (2024-2032)
        8.7.4    Online
            8.7.4.1    Historical Trend (2018-2023) 
            8.7.4.2    Forecast Trend (2024-2032)
    8.8    Global Perfume Market by Region 
        8.8.1    North America
            8.8.1.1    Historical Trend (2018-2023) 
            8.8.1.2    Forecast Trend (2024-2032)
        8.8.2    Europe
            8.8.2.1    Historical Trend (2018-2023) 
            8.8.2.2    Forecast Trend (2024-2032)
        8.8.3    Asia Pacific
            8.8.3.1    Historical Trend (2018-2023) 
            8.8.3.2    Forecast Trend (2024-2032)
        8.8.4    Latin America
            8.8.4.1    Historical Trend (2018-2023) 
            8.8.4.2    Forecast Trend (2024-2032)
        8.8.5    Middle East and Africa
            8.8.5.1    Historical Trend (2018-2023) 
            8.8.5.2    Forecast Trend (2024-2032)
9    North America Perfume Market Analysis
    9.1    Market by Product
    9.2    Market by End User
    9.3    Market by Distribution Channel
    9.4    Market by Country
        9.4.1    United States of America 
            9.4.1.1    Historical Trend (2018-2023) 
            9.4.1.2    Forecast Trend (2024-2032)
        9.4.2    Canada
            9.4.2.1    Historical Trend (2018-2023) 
            9.4.2.2    Forecast Trend (2024-2032)
10    Europe Perfume Market Analysis
    10.1    Market by Product
    10.2    Market by End User
    10.3    Market by Distribution Channel
    10.4    Market by Country
        10.4.1    United Kingdom
            10.4.1.1    Historical Trend (2018-2023) 
            10.4.1.2    Forecast Trend (2024-2032)
        10.4.2    Germany
            10.4.2.1    Historical Trend (2018-2023) 
            10.4.2.2    Forecast Trend (2024-2032)
        10.4.3    France
            10.4.3.1    Historical Trend (2018-2023) 
            10.4.3.2    Forecast Trend (2024-2032)
        10.4.4    Italy
            10.4.4.1    Historical Trend (2018-2023) 
            10.4.4.2    Forecast Trend (2024-2032)
        10.4.5    Others
11    Asia Pacific Perfume Market Analysis
    11.1    Market by Product
    11.2    Market by End User
    11.3    Market by Distribution Channel
    11.4    Market by Country
        11.4.1    China
            11.4.1.1    Historical Trend (2018-2023) 
            11.4.1.2    Forecast Trend (2024-2032)
        11.4.2    Japan
            11.4.2.1    Historical Trend (2018-2023) 
            11.4.2.2    Forecast Trend (2024-2032)
        11.4.3    India
            11.4.3.1    Historical Trend (2018-2023) 
            11.4.3.2    Forecast Trend (2024-2032)
        11.4.4    ASEAN
            11.4.4.1    Historical Trend (2018-2023) 
            11.4.4.2    Forecast Trend (2024-2032)
        11.4.5    South Korea
            11.4.5.1    Historical Trend (2018-2023) 
            11.4.5.2    Forecast Trend (2024-2032)
        11.4.6    Australia
            11.4.6.1    Historical Trend (2018-2023) 
            11.4.6.2    Forecast Trend (2024-2032)
        11.4.7    Others
12    Latin America Perfume Market Analysis
    12.1    Market by Product
    12.2    Market by End User
    12.3    Market by Distribution Channel
    12.4    Market by Country
        12.4.1    Brazil
            12.4.1.1    Historical Trend (2018-2023) 
            12.4.1.2    Forecast Trend (2024-2032)
        12.4.2    Argentina
            12.4.2.1    Historical Trend (2018-2023) 
            12.4.2.2    Forecast Trend (2024-2032)
        12.4.3    Mexico
            12.4.3.1    Historical Trend (2018-2023) 
            12.4.3.2    Forecast Trend (2024-2032)
        12.4.4    Others
13    Middle East and Africa Perfume Market Analysis
    13.1    Market by Product
    13.2    Market by End User
    13.3    Market by Distribution Channel
    13.4    Market by Country
        13.4.1    Saudi Arabia
            13.4.1.1    Historical Trend (2018-2023) 
            13.4.1.2    Forecast Trend (2024-2032)
        13.4.2    United Arab Emirates
            13.4.2.1    Historical Trend (2018-2023) 
            13.4.2.2    Forecast Trend (2024-2032)
        13.4.3    Nigeria
            13.4.3.1    Historical Trend (2018-2023) 
            13.4.3.2    Forecast Trend (2024-2032)
        13.4.4    South Africa
            13.4.4.1    Historical Trend (2018-2023) 
            13.4.4.2    Forecast Trend (2024-2032)
        13.4.5    Others
14    Market Dynamics
    14.1    SWOT Analysis
        14.1.1    Strengths
        14.1.2    Weaknesses
        14.1.3    Opportunities
        14.1.4    Threats
    14.2    Porter’s Five Forces Analysis
        14.2.1    Supplier’s Power
        14.2.2    Buyer’s Power
        14.2.3    Threat of New Entrants
        14.2.4    Degree of Rivalry
        14.2.5    Threat of Substitutes
    14.3    Key Indicators for Demand
    14.4    Key Indicators for Price
15    Trade Data Analysis
    15.1    Major Exporting Countries 
        15.1.1    By Value
        15.1.2    By Volume
    15.2    Major Exporting Countries 
        15.2.1    By Value
        15.2.2    By Volume
16    Competitive Landscape
    16.1    Market Structure
    16.2    Company Profiles
        16.2.1    LVMH Moët Hennessy - Louis Vuitton
            16.2.1.1    Company Overview
            16.2.1.2    Product Portfolio
            16.2.1.3    Demographic Reach and Achievements
            16.2.1.4    Certifications
        16.2.2    The Estée Lauder Companies Inc
            16.2.2.1    Company Overview
            16.2.2.2    Product Portfolio
            16.2.2.3    Demographic Reach and Achievements
            16.2.2.4    Certifications
        16.2.3    L'Oréal S.A.
            16.2.3.1    Company Overview
            16.2.3.2    Product Portfolio
            16.2.3.3    Demographic Reach and Achievements
            16.2.3.4    Certifications
        16.2.4    Shiseido Co.,Ltd.
            16.2.4.1    Company Overview
            16.2.4.2    Product Portfolio
            16.2.4.3    Demographic Reach and Achievements
            16.2.4.4    Certifications
        16.2.5    Beiersdorf AG
            16.2.5.1    Company Overview
            16.2.5.2    Product Portfolio
            16.2.5.3    Demographic Reach and Achievements
            16.2.5.4    Certifications
        16.2.6    Amorepacific Corporation
            16.2.6.1    Company Overview
            16.2.6.2    Product Portfolio
            16.2.6.3    Demographic Reach and Achievements
            16.2.6.4    Certifications
        16.2.7    Calvin Klein Inc.
            16.2.7.1    Company Overview
            16.2.7.2    Product Portfolio
            16.2.7.3    Demographic Reach and Achievements
            16.2.7.4    Certifications
        16.2.8    Guccio Gucci S.p.A.
            16.2.8.1    Company Overview
            16.2.8.2    Product Portfolio
            16.2.8.3    Demographic Reach and Achievements
            16.2.8.4    Certifications
        16.2.9    Giorgio Armani S.p.A. 
            16.2.9.1    Company Overview
            16.2.9.2    Product Portfolio
            16.2.9.3    Demographic Reach and Achievements
            16.2.9.4    Certifications
        16.2.10    Coty Inc.
            16.2.10.1    Company Overview
            16.2.10.2    Product Portfolio
            16.2.10.3    Demographic Reach and Achievements
            16.2.10.4    Certifications
        16.2.11    Yardley London
            16.2.11.1    Company Overview
            16.2.11.2    Product Portfolio
            16.2.11.3    Demographic Reach and Achievements
            16.2.11.4    Certifications
        16.2.12    Revlon Consumer Products Corporation
            16.2.12.1    Company Overview
            16.2.12.2    Product Portfolio
            16.2.12.3    Demographic Reach and Achievements
            16.2.12.4    Certifications
        16.2.13    Others
17    Key Trends and Developments in the Market
 

List of Key Figures and Tables

1.    Global Perfume Market: Key Industry Highlights, 2018 and 2032
2.    Global Perfume Historical Market: Breakup by Type (USD Million), 2018-2023
3.    Global Perfume Market Forecast: Breakup by Type (USD Million), 2024-2032
4.    Global Perfume Historical Market: Breakup by Product (USD Million), 2018-2023
5.    Global Perfume Market Forecast: Breakup by Product (USD Million), 2024-2032
6.    Global Perfume Historical Market: Breakup by End User (USD Million), 2018-2023
7.    Global Perfume Market Forecast: Breakup by End User (USD Million), 2024-2032
8.    Global Perfume Historical Market: Breakup by Distribution Channel (USD Million), 2018-2023
9.    Global Perfume Market Forecast: Breakup by Distribution Channel (USD Million), 2024-2032
10.    Global Perfume Historical Market: Breakup by Region (USD Million), 2018-2023
11.    Global Perfume Market Forecast: Breakup by Region (USD Million), 2024-2032
12.    North America Perfume Historical Market: Breakup by Country (USD Million), 2018-2023
13.    North America Perfume Market Forecast: Breakup by Country (USD Million), 2024-2032
14.    Europe Perfume Historical Market: Breakup by Country (USD Million), 2018-2023
15.    Europe Perfume Market Forecast: Breakup by Country (USD Million), 2024-2032
16.    Asia Pacific Perfume Historical Market: Breakup by Country (USD Million), 2018-2023
17.    Asia Pacific Perfume Market Forecast: Breakup by Country (USD Million), 2024-2032
18.    Latin America Perfume Historical Market: Breakup by Country (USD Million), 2018-2023
19.    Latin America Perfume Market Forecast: Breakup by Country (USD Million), 2024-2032
20.    Middle East and Africa Perfume Historical Market: Breakup by Country (USD Million), 2018-2023
21.    Middle East and Africa Perfume Market Forecast: Breakup by Country (USD Million), 2024-2032
22.    Major Exporting Countries by Value
23.    Major Importing Countries by Value
24.    Major Exporting Countries by Volume
25.    Major Importing Countries by Volume
26.    Global Perfume Market Structure

Key Questions Answered in the Report

The market reached a value of USD 48.42 billion in 2023.

The market is estimated to grow at a CAGR of 5.5% in the forecast period of 2024 and 2032.

The increasing brand awareness, rising disposable income, increasing necessity of perfumes in daily lives, rising number of working women, and emergence of unisex perfume brands, are the major drivers of the market.

The key trends in the perfume market include the growing research and development activities by the market players to innovate fragrances and enhance the quality of packaging, thriving e-commerce sector, and rising investment towards social media marketing.

Parfum, Eau De Cologne (EDC), Eau De Parfum (EDP), and Eau De Toilette (EDT) are the different types included in the market report.

Premium product and mass product are the segments of market based on product.

Men and women are the different end-users included in the market report.

The major players in the market are LVMH Moët Hennessy - Louis Vuitton, The Estée Lauder Companies Inc, L'Oréal S.A., Shiseido Co., Ltd., Beiersdorf AG, Amorepacific Corporation, Calvin Klein Inc., Guccio Gucci S.p.A., Giorgio Armani S.p.A., Coty Inc., Yardley London, and Revlon Consumer Products Corporation, among others.

Analyst Review

The global perfume market attained a value of USD 48.42 billion in 2023, driven by the growing trend towards consumer urbanisation. Aided by the increasing importance on personal appearance and grooming, the industry is projected to further grow in the forecast period of 2024-2032, growing at a CAGR of 5.5%.

 

EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. The market on the basis of type is segmented into parfum, Eau De Cologne (EDC), Eau De Parfum (EDP), and Eau De Toilette (EDT), among others. On the basis of product, the industry is divided into premium products and mass products. The significant end-user segments in the market are men and women. The market on the basis of distribution channel is divided into supermarkets and hypermarkets, convenience stores, and speciality stores, and online. The major regional markets for perfume are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific. The key players in the above industry include LVMH Moët Hennessy - Louis Vuitton, The Estée Lauder Companies Inc, L'Oréal S.A., Shiseido Co., Ltd., Beiersdorf AG, Amorepacific Corporation, Calvin Klein Inc., Guccio Gucci S.p.A., Giorgio Armani S.p.A., Coty Inc., Yardley London, and Revlon Consumer Products Corporation, among others.

 

EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.

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