Global Organic Wild Honey Market Report and Forecast 2024-2032

Global Organic Wild Honey Market Outlook

The global organic wild honey market is being aided by the growing organic honey industry, which stood at a value of around USD 800.75 million in 2023. The organic honey market is expected to grow at a CAGR of 7.2% in the forecast period of 2024-2032.

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The Supermarkets and Hypermarkets Segment to Bolster the Growth of the Organic Wild Honey Industry

Based on distribution channel, the supermarkets and hypermarkets segment accounts for a significant share in the market owing to the expansion of the retail sector and the provision of various discount offers, which motivate people to go out and make purchase. Meanwhile, the growing significance of e-commerce platforms is expected to further propel the market growth in the forecast period. The increasing focus on M&As between well-established players and small businesses is expected to enhance the reach of the product to potential customers.

Europe to Boost the Growth of the Organic Wild Honey Industry

Europe accounts for the largest share in the market owing to the continent’s self-sufficiency, tendency of the masses to lead a healthy lifestyle, and rising awareness about the various health benefits offered by the product. On the other hand, the Asia Pacific is expected to be a significant regional market in the forecast period. This can be attributed to the presence of a large number of organic honey producers in emerging economies like China and India in the region.

Organic Wild Honey: Market Segmentation

Organic wild honey is a variety of honey that is obtained from the nectar of wild flowers in the forest. It is characterised by crystals with finest texture. Wild honey is known for its many health benefits, which include its ability to cure cough, provide relief from sore throats, and serve as a good healing agent due to its antibacterial properties.

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Based on distribution channel, the market can be segmented into:

• Supermarkets and Hypermarkets
• Convenience Store
• Online 
• Others

The regional markets for the product include North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

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Rising Demand in the Food and Beverage Sector and the Increasing Health Concern Among Consumers to Boost the Growth of the Organic Wild Honey Industry

The rising demand for honey in the food and beverage sector, coupled with the increasing awareness about the various health benefits provided by the product, has significantly contributed to the market growth. Moreover, organic wild honey offers various medicinal properties, such as ameliorating metabolism levels, maintaining blood pressure, and reducing the risk of diabetes, among others. Therefore, the product is expected to witness increased popularity among health-conscious consumers. Over the forecast period, the growing consumer inclination towards natural and organically certified products is expected to further aid the market growth.

Key Industry Players in the Global Organic Wild Honey Market

The report gives a detailed analysis of the following key players in the global organic wild honey market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:

• African Bronze Honey Company
• Wildpure Ltd.
• Albertsons Companies, Inc
• Pastili Limited
• Big Island Bees 
• Others

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis.

Key Highlights of the Report