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Optical brightening agents, also known as fluorescent brightening agents, are chemicals employed in manufacturing plastics, fibres, coatings, inks and detergents. They absorb light in the ultraviolet and violet regions of the electromagnetic spectrum and give out light in the blue region. Further, greater acceptance of chemical optical brightening agents (based on coumarin, stilbene, cinnamic acid, diphenyl pyrazoline, dicarboxylic acid, etc.) in developing nations has been observed. Brightening agents are added to detergents to give clothes a cleaner appearance; ordinarily, cleaned clothes appear yellowish, which is not liked by consumers.
Rapid growth in textiles and cosmetics across the globe has driven the optical brightening agents demand growth. Introducing new optical brightening agents with better compatibility with recycled fibres is also expected to aid the recycled fibre industry.
Brightening agents are used in high-brightness paper to give it a strong, fluorescent appearance under ultraviolet light. Formerly, bluing was used for the same purpose but came to be replaced by modern optical brightening agents. Brighteners add to the detergent value and can also be used as fabric softeners. They are also used as bleaches. The detergent and cleaning sectors have been the key drivers of the optical brightening agents market.
The growth of the optical brightening agents industry is expanding due to rising demand in textiles, detergents, and paper industries. These agents enhance product appearance by making materials appear whiter and brighter. Technological advancements and increasing consumer awareness of product aesthetics drive market growth. Key regions witnessing significant market share include North America, Europe, and Asia-Pacific.
Optical Brightening Agents Market Size
Optical Brightening Agents Market Growth
Optical Brightening Agents Market Trends
Optical Brightening Agents Market Share
Optical Brightening Agents Market Regional Analysis
Optical Brightening Agents Companies
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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The global optical brightening agents market is likely to expand at a CAGR of 5.4% during the forecast period of 2024-2032.
The major drivers of the industry include the rapid growth of textiles and cosmetics industries, growing recycled fibre industry, and the introduction of new optical brightening agents with better compatibility with recycled fibres.
The rising demand for paper with greater aesthetic charm is expected to drive the global optical brightening agents market further in the coming years.
The major regions in the industry are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
The leading types of optical brightening agents in the industry are DASCC and DSBP.
The major application segments in the industry are paper, detergents, and textiles, among others.
The key players in the industry are Huntsman Corporation, BASF SE, Clariant, Evonik Industries AG, and Tsaker Chemical Group Ltd., among others.
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