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Report Overview
The global online sports betting market size was approximately USD 66.91 Billion in 2024. The market is assessed to grow at a CAGR of 10.20% between 2025 and 2034, reaching a value of USD 176.73 Billion by 2034.
2024
Base Year
2018-2024
Historical Period
2025-2034
Forecast Period
Compound Annual Growth Rate
Value in USD Billion
10.2%
2025-2034
Online Sports Betting Market Outlook
*this image is indicative*
| Global Online Sports Betting Market Report Summary | Description | Value |
| Base Year | USD Billion | 2024 |
| Historical Period | USD Billion | 2018-2024 |
| Forecast Period | USD Billion | 2025-2034 |
| Market Size 2024 | USD Billion | 66.91 |
| Market Size 2034 | USD Billion | 176.73 |
| CAGR 2018-2024 | Percentage | XX% |
| CAGR 2025-2034 | Percentage | 10.20% |
| CAGR 2025-2034 - Market by Region | Latin America | 11.0% |
| CAGR 2025-2034 - Market by Country | India | 11.4% |
| CAGR 2025-2034 - Market by Country | Saudi Arabia | 10.9% |
| CAGR 2025-2034 - Market by Betting Type | Live/In-Play Betting | 11.1% |
| CAGR 2025-2034 - Market by Device | Mobile | 11.3% |
| Market Share by Country 2024 | Brazil | 2.6% |
Key Trends in the Market
When two or more people on the internet risk money on the outcome of a sporting event, they are said to be engaging in online sports betting. This bet can be made on either an athlete’s/team’s statistical performance or on the number of runs a team is expected to score in an event. The amount of money that can be won from a bet depends on multiple factors, including the amount of money wagered or the sportsbook an individual chooses to use, among others.
- Some key online sports betting market trends include rising concerns regarding fraud on sports betting websites and the increasing focus on enhancing the safety of online betting. Hence, key players are deploying technologies like artificial intelligence tools to analyse a user’s historical betting patterns, player performance, and social media sentiment to detect potential fraud.
- The growing popularity of esports or competitive video gaming due to its accessibility is expected to create lucrative opportunities for the global online sports betting market growth in the forecast period. Various online gambling and betting sites facilitate esports online betting while offering live and pre-match betting odds.
- Online sports betting companies are partnering with social media influencers to promote their products and services by leveraging the trust these influencers have built within their followers. The increasing awareness of online betting and the development of safe online gaming communities that comply with government regulations and implement safety warnings are positively influencing the online sports betting market demand.
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If you choose to purchase the full report at a later stage, the amount already paid will be adjusted, and you will only need to pay the remaining balance.
Purchase the Regional Overview for
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If you choose to purchase the full report at a later stage, the amount already paid will be adjusted, and you will only need to pay the remaining balance.
Purchase the Regional Overview for
USD 1099
If you choose to purchase the full report at a later stage, the amount already paid will be adjusted, and you will only need to pay the remaining balance.
Market Analysis
The EMR’s report titled “Online Sports Betting Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:
Market Breakup by Betting Type
- Fixed Odds Wagering
- Live/In-Play Betting
Market Breakup by Sports Type
- Football
- Cricket
- Basketball
- Baseball
- Horse Racing
- E-Sports
- Others
Market Breakup by Device
- Desktop
- Mobile
Market Breakup by Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
Market Share by Device
As per the global online sports betting market analysis, mobile phones are an easy and efficient method for placing bets. Unlike desktop devices, they are portable and can access 5G mobile data and Wi-Fi simultaneously. They can also be used to research game news and team history on-the-go and place a bet during live games.
To enhance user experience, the website interface of most sports betting companies is designed to display a clear view of an individual’s betting odds, game scores, and the wager’s outcome, on mobile phones, supporting individuals in making decisions quickly and easily. The unparalleled flexibility provided by mobile phones also makes them a popular choice for bet placing.
Market Share by Region
Europe and North America represent a significant portion of the global online sports betting market share. This is due to the growing interest of all age groups in online gambling and the legalisation of gambling across many European countries such as Ireland, France, and Denmark, among others, and the US states such as New York, Illinois, Ohio, and Nevada, among others.
| CAGR 2025-2034 - Market by | Country |
| India | 11.4% |
| Saudi Arabia | 10.9% |
| Mexico | 10.8% |
| UK | 10.1% |
| USA | 9.6% |
| Canada | XX% |
| Germany | 9.5% |
| France | XX% |
| Italy | XX% |
| China | XX% |
| Japan | XX% |
| Australia | XX% |
| Brazil | XX% |
The growing per capita income of the working population and the surging accessibility to the internet are also boosting the acceptance of online betting across these regions. The burgeoning hardware and software innovations are likely to further support this trend and the demand for online sports betting is expected to increase significantly in the forecast period.
Competitive Landscape
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the global online sports betting market, covering their competitive landscape and latest developments like mergers, acquisitions, investments, and expansion plans.
888 Holdings Plc
888 Holdings Plc, founded in 1997 in Gibraltar, the UK, is one of the world’s leading betting and gambling companies. It owns and operates internationally renowned brands like 888casino, 888sport, 888poker and Mr. Green. It acquired William Hill, an international gambling company, in 2022 to enhance its pan-European footprint and ensure international diversification of revenue. It develops state of the art technology and content rich products that provide the best gaming experiences to people worldwide.
Tabcorp Group
Tabcorp Group, founded in 1994 in Melbourne, Australia, is the largest gambling company in Australia and provides a portfolio of iconic products and services like TAB, SKY, and MAX. Apart from operating betting and gambling shops, it also broadcasts expert analyses of racing and sports programmes internationally and provides gaming services to people.
Wynn Resorts, Limited
Wynn Resorts, Limited was founded in 2002 and is headquartered in Nevada, United States. It engages in the ownership, management, and development of destination casino resorts. It operates through many segments, which include Wynn Macau, Wynn Palace, Las Vegas Operations and Encore Boston Harbor. It is traded on the NASDAQ Global Select Market under the ticker symbol of WYNN and is a part of the S&P 500 Index.
*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*
Other key players in the global online sports betting market include Entain PLC, MGM Resorts International, Boyd Resorts International, Light & Wonder, Inc., Penn Entertainment, Inc., Kindred Group PLC, and The Stars Group, among others.
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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Key Questions Answered in the Report
In 2024, the market reached an approximate value of USD 66.91 Billion.
The market is estimated to grow at a CAGR of 10.20% between 2025 and 2034.
The market is estimated to witness a healthy growth in the forecast period of 2025-2034 to reach a value of around USD 176.73 Billion by 2034.
The market is being driven by legalisation of online gambling across different countries like Ireland and France and the growing interest of younger population in online betting. Other factors like increase in disposable income of people and burgeoning innovations are also driving this growth.
The key trends aiding the market expansion include the rise of esports, timely fraud detection by artificial intelligence, and the growing partnership of sports betting companies with social media influencers.
The major regions in the market are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.
The different devices used in online sports betting are mobile and desktop.
The major players in the market are 888 Holdings Plc, Tabcorp Group, Wynn Resorts, Limited, Entain PLC, MGM Resorts International, Boyd Resorts International, Light & Wonder, Inc., Penn Entertainment, Inc., Kindred Group PLC, and The Stars Group, among others.
Report Summary
Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.
| REPORT FEATURES | DETAILS |
| Base Year | 2024 |
| Historical Period | 2018-2024 |
| Forecast Period | 2025-2034 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
|
| Breakup by Betting Type |
|
| Breakup by Sports Type |
|
| Breakup by Device |
|
| Breakup by Region |
|
| Market Dynamics |
|
| Competitive Landscape |
|
| Companies Covered |
|
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