The global not from concentrate (NFC) puree market is expected to grow at a CAGR of 5.00% in the forecast period of 2026-2035.
Base Year
Historical Period
Forecast Period
Compound Annual Growth Rate
5%
2026-2035
*this image is indicative*
The Asia Pacific not from concentrate puree industry is expected to grow at a healthy pace over the forecast period of 2026-2035. Consumer tastes are turning toward products with high nutritional value and lower levels of artificial sugar as health consciousness grows. End-use industries with appealing packaging and marketing strategies related to health-based statements are expected to improve NFC puree demand in Asia Pacific's emerging economies. Apart from that, some Asian countries, such as India and China, have significantly increased their confectionery output. Over the forecast period, the growth of these food segments is predicted to drive the Asia Pacific NFC puree market.
Not from concentrate puree is a type of puree that undergoes very little processing, allowing the final puree form to maintain the fruit's natural flavour and colour. Grinding and drenching the fruit is accompanied by pressing to extract fibrous tissue, such as the rinds and peel. The method yields a finished product with the same non-concentrated Brix as the fresh or frozen form.
The market is bifurcated in terms of type into
On the basis of product, the industry is segmented into
By form, the industry is categorised into
Based on fruit type, the industry is divided into
In terms of application, the market is divided into
The regional markets for the product include
As customers become more involved in health and wellness patterns, the demand for not from concentrate puree is growing. Consumer preferences for natural and nutritious goods are expected to have a direct effect on the growth of the not from concentrate puree industry. Fruit purees that are not from concentrate are widely used in the food processing industry to produce confectionary, fruit snacks and bars, ice creams, yoghurts, and smoothies. Products made with NFC puree can be branded "made with real fruit", giving them a health halo image and giving the end-use industry a competitive advantage. NFC purees add flavour to the substance without the need for added sugar. Due to the growing market demand for no-added-sugar products, this factor can spark new growth prospects for the industry overall. The rise of the confectionary market in developing economies is expected to drive the market in the forecast period.
The report gives a detailed analysis of the following key players in the global not from concentrate (NFC) puree market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis.
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The global not from concentrate (NFC) puree market is projected to grow at a CAGR of 5.00% between 2026 and 2035.
The primary drivers of the market are the growing concerns regarding health and wellness among consumers, growing market demand for no-added-sugar products, the rise of the confectionery market, and a growing number of public and private refrigerated warehouses.
The key trends augmenting the market expansion include the rapid shift towards natural and healthy products and the application of the puree in various food products.
The major regions in the industry are North America, Latin America, Europe, the Middle East and Africa, and the Asia Pacific with the Asia Pacific accounting for the largest share in the market.
The market is bifurcated in terms of type into organic and conventional.
With sugar and no added sugar are the various products in the industry.
By form, the industry is categorised into liquid and frozen.
Based on fruit type, the industry is divided into berry fruit, citrus fruit, exotic fruit, and orchard fruit, among others.
The major applications include food and beverages. Food is further segmented into baby food, dairy and frozen products, bakery and confectionery, among others.
The major players in the industry are Döhler GmbH, Kerr Concentrates (Ingredion), Baor Group, and Uren Food Group Limited, among others.
Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.
| REPORT FEATURES | DETAILS |
| Base Year | 2025 |
| Historical Period | 2019-2025 |
| Forecast Period | 2026-2035 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Type |
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| Breakup by Product |
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| Breakup by Form |
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| Breakup by Fruit Type |
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| Breakup by Application |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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| Report Price and Purchase Option | Explore our purchase options that are best suited to your resources and industry needs. |
| Delivery Format | Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option. |
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