Report Overview

2023

Base Year

2018-2023

Historical Year

2024-2032

Forecast Year

North America Surface Cleaners Market Outlook

The North America surface cleaner market is likely to be driven by the global industry, which reached a value of about USD 11.48 billion in 2023. The industry is further expected to grow at a CAGR of about 5.4% in the forecast period of 2024-2032 to reach a value of around USD 18.43 billion by 2032.

North America Surface Cleaners Market

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United States leading the Surface Cleaners Market

The demand for surface cleaners is dependent on the population and the health awareness in those societies. Since the United States has a high population, the surface cleaners’ market is far wider as compared to that in Canada which has a relatively lower population. Even though the population growth rate of Canada is greater than that of the United States, it is not enough to overtake the population of the United States during the forecast period, which is why the majority of the market share is expected to be in the United States for the entire forecast period. With the advent of the Covid-19 pandemic and the subsequent lockdowns, the sales of surface cleaners, especially disinfectants have increased because of the need for sanitisation.

Surface Cleaners: Market Segmentation

Surface cleaners are used across households, laboratories, restaurants, and industries to keep surfaces clean. These may be in different forms like solvents, powders, bleaches or sprays. Apart from general cleaning to remove dust and dirt, some surface cleaners serve specific purposes like removal of stains or for disinfection. Alternatively, some surface cleaners may also be used to serve all three purposes with other qualities like fragrance, natural products and skin-friendly.

North America Surface Cleaners Market by Composition

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The surface cleaners market can be divided on the basis of type:

  • Natural
  • Synthetic

The market may be segmented on the basis of form:

  • Liquid
  • Powder
  • Wipes
  • Others

The market may be segmented by product:

  • Floor Cleaner
  • Specialised Cleaner
  • Multi-Purpose Cleaner
  • Others

It may be differentiated on the basis of composition:

  • Quaternary Ammonium
  • Alcohols
  • Chlorine
  • Hydrogen Peroxide
  • Others

The market may be segmented by distribution channel:

  • Hypermarket and Supermarket
  • Convenience Store
  • Online
  • Others

The regional markets may be divided on the basis of country into:

  • United States
  • Canada

North America Surface Cleaners Market By Region

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Covid-19 Bolstering the Market Growth of Surface Cleaners

The demand for surface cleaners rose significantly during the lockdown due to the Covid-19 pandemic, as people chose to stock up and tried to sanitise their surroundings much more frequently. As production capacities and supply chains have been disrupted and the demand has skyrocketed, there is a supply deficit. To fill in this gap, new entrants have ventured into this market. As more people have been forced to spend time at home due to restrictions, the time dedicated to cleaning has also increased, which has caused even greater demand. More people have also been preferring products which are health friendly and have natural ingredients and are multipurpose cleaners rather than serve one purpose.

Key Industry Players in the North America Surface Cleaners Market

The report gives a detailed analysis of the following key players in the North America surface cleaners market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:

  • Unilever PLC
  • Henkel AG & Co. KGaA
  • Reckitt Benckiser Group plc.
  • The Procter & Gamble Company
  • The Clorox Company
  • Colgate-Palmolive Company
  • Others

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis.

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Type
  • Form
  • Product
  • Composition
  • Distribution Channel
  • Region
Breakup by Type
  • Natural
  • Synthetic
Breakup by Form
  • Liquid
  • Powder
  • Wipes
  • Others
Breakup by Product
  • Floor Cleaner
  • Specialised Cleaner
  • Multi-Purpose Cleaner
  • Others
Breakup by Composition
  • Quaternary Ammonium
  • Alcohols
  • Chlorine
  • Hydrogen Peroxide
  • Others
Breakup by Distribution Channel
  • Hypermarket and Supermarket
  • Convenience Store
  • Online
  • Others
Breakup by Region
  • United States
  • Canada
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Unilever PLC
  • Henkel AG & Co. KGaA
  • Reckitt Benckiser Group plc.
  • The Procter & Gamble Company
  • The Clorox Company
  • Colgate-Palmolive Company
  • Others
Report Price and Purchase Option Explore our purchase options that are best suited to your resources and industry needs.
Delivery Format Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option.

North America Surface Cleaners Market Report Snapshots

North America Surface Cleaners Market Size

North America Surface Cleaners Market Growth

North America Surface Cleaners Companies

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

The North America surface cleaners market is likely to be driven by the global industry, which reached a value of about USD 11.48 billion in 2023.

The global market is projected to grow at a CAGR of 5.4% between 2024 and 2032, thereby boosting the growth of North America surface cleaners market.

The major drivers of the market include the growing need for sanitisation, rise in infectious diseases, and increased preference for basic hygiene. 

The rising health awareness and growing popularity of preventive healthcare measures are the key trends propelling the market's growth.

The major regions in the market are United States and Canada.

The types of surface cleaners in the market are natural and synthetic.

Liquid, powder, and wipes, among others are the several forms of surface cleaners in the market.

The various products in the market are floor cleaner, specialised cleaner, and multi-purpose cleaner, among others.

The significant compositions in the market are quaternary ammonium, alcohols, chlorine, and hydrogen peroxide, among others.

Hypermarket and supermarket, convenience store, and online, among others are the several distribution channels in the market.

The key players in the North America surface cleaners market are Unilever PLC, Henkel AG & Co. KGaA, Reckitt Benckiser Group plc., The Procter & Gamble Company, The Clorox Company, and Colgate-Palmolive Company, among others.

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