The North America power rental market reached approximately USD 4.67 Billion in 2025. The market is projected to grow at a CAGR of 3.70% between 2026 and 2035, reaching a value of around USD 6.72 Billion by 2035.
Base Year
Historical Period
Forecast Period
The presence of government initiatives such as the Infrastructure Investment and Jobs Act (IIJA) and the Inflation Reduction Act (IRA) in the United States are substantially boosting construction activities, further increasing the need for power rentals.
Power rentals are widely adopted in emergency situations and for disaster recovery efforts for providing critical electricity supply.
In 2019, natural gas-fired generators represented 43% of operating U.S. electricity generating capacity.
Compound Annual Growth Rate
3.7%
Value in USD Billion
2026-2035
*this image is indicative*
The North America power rental market is driven by the increasing demand for constant and reliable energy supply from diverse industries. Power rental companies are transitioning towards the adoption of new forms of power, such as green power produced from solar energy or hydrogenated vegetable oil, among others in products such as aerial platforms, lighting towers, and generators (where hybrid engine/battery units are currently common). Natural gas generators are cleaner (about 85%) when compared to diesel-based generators. Further, consumers are adopting renewable energy-based power generators, as they are cleaner and more cost-effective options.
The manufacturing sector across the region is witnessing a significant growth, with manufacturers in the US accounting for 10.70% of the total output in the country. In 2021, the total manufacturing output of the United States was USD 2.5 trillion. Furthermore, the manufacturers help in driving the economy of the US, with USD 1.4 trillion in manufactured goods exports in 2021. The increasing need to ensure consistency in manufacturing operations is expected to support the North America power rental market growth.
Canada is transitioning towards a net zero economy by 2050, further increasing the demand for electricity at a substantial rate. It is estimated that by 2050, electricity will represent about 40 to 45% of the Canadian energy mix and will be the major end-use energy source. Additionally, the occurrences of power outages across Canada due to high-speed winds and various other factors are contributing to the adoption of power rentals, further supporting the North American power rental market growth.
"North America Power Rental Market Report and Forecast 2026-2035" offers a detailed analysis of the market based on the following segments
Market Breakup by Fuel Type
Market Breakup by Rating
Market Breakup by Application
Market Breakup by End Use
Market Breakup by Region
Market players are increasingly providing power rentals that are engineered for easy transportation and fast installation and also meet the power requirements in the shortest time.
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The market reached a value of approximately USD 4.67 Billion in 2025.
The market is projected to grow at a CAGR of 3.70% between 2026 and 2035.
The market is estimated to witness a healthy growth during 2026-2035 to reach around USD 6.72 Billion by 2035.
The major factors guiding the growth of the market include the occurrence of electricity fluctuations, expanding construction and manufacturing sectors, and increasing inclination towards the use of alternative and renewable fuels.
The different fuel types for power rentals are diesel, gas, and alternative fuel.
The major countries considered in the power rental market are the United States and Canada.
The major end uses are utilities, oil and gas, events, construction, mining, manufacturing, data centres, and others.
The major players in the market are Caterpillar Inc., Cummins Inc., Atlas Copco AB, Generac Holdings Inc., Johnson Controls International Plc, United Rentals, Inc, Kohler Co., Aggreko Ltd., Herc Rentals Inc., and Briggs & Stratton, LLC (Allmand Bros., Inc.), among others.
Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.
| REPORT FEATURES | DETAILS |
| Base Year | 2025 |
| Historical Period | 2019-2025 |
| Forecast Period | 2026-2035 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Fuel Type |
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| Breakup by Rating |
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| Breakup by Application |
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| Breakup by End Use |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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