North America Next Generation Packaging Market Report and Forecast 2024-2032

North America Next Generation Packaging Market Outlook

The North America next generation packaging market size reached approximately USD 2.58 billion in 2023. The market is projected to grow at a CAGR of 6.4% between 2024 and 2032, reaching a value of USD 4.55 billion.

Key Takeaways

• The logistics sector is making increasing use of sensors in packaging materials and capitalising on the blockchain technology.

• The packaging sector is shifting towards sustainability, with a focus on biodegradable materials, waste reduction, and recyclable packaging.

• With the rapid advancements in digital printing and packaging technologies, brands now can offer personalised and customised packaging options to their customers.

As per the North America next generation packaging market analysis, packaging with temperature indicators is expected to lead the market demand. This is because temperature sensing is crucial to pharmaceutical products, which can get spoilt under unfavourable conditions. Product tracking is also expected to account for a significant market share with increasing concerns surrounding supply chain management, transparency, and timely delivery of products.

The heightened sales of packaged food in North America are expected to add to the demand for next-gen packaging to reduce the chances of spoilage and increase the shelf life of food and beverage products. This is expected to contribute to the demand for modified atmosphere packaging for food shipment in the coming years.

Further, shift towards sustainability is expected to influence the North America next generation packaging market growth. Innovative packaging materials like mycelium are considered extremely sustainable and consumers are willing to pay a higher price for it. Moreover, companies like Ecovative are engaged in manufacturing and supplying mushroom packaging products to multiple Fortune 500 companies.

Furthermore, the United States of America is expected to witness increased demand for smart packaging. This is supported by the rapid growth of the e-commerce sector, robust logistics and supply chain infrastructure, advanced technological capabilities, and stringent government regulations restricting improper handling and disposal of packaging and packaging waste in the region. In Canada, there is a surge in demand for advanced packaging that can make shipping and parcel tracking more transparent while safeguarding consumer identity and other sensitive information.

Market Segmentation

North America Next Generation Packaging Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:

Market Breakup by Type

• Active Packaging
  • Gas Scavengers
  • Gas Emitters
  • Antimicrobials
  • Others

• Intelligent Packaging
  • Sensors
  • Indicators
  • Tags

• Modified Atmosphere Packaging

Market Breakup by Function

• Moisture Control

• Temperature Indicators

• Shelf Life Sensing

• Product Tracking

• Others

Market Breakup by Material

• Plastic Paper

• Corrugated Board

• Others

Market Breakup by Application

• Food and Beverages

• Personal Care

• Healthcare

• Logistics and Supply Chain

• Others

Market Breakup by Country

• United States of America

• Canada

Competitive Landscape

The market participants offer smart and sustainable packaging solutions to meet the needs of diverse industries.

• Amcor Plc

• Sealed Air Corporation

• Constantia Flexibles Holding GmbH

• Avery Dennison Corporation

• Tetra Laval Group

• WestRock Company

• Huhtamäki Oyj

• Desiccare, Inc.

• Others

Key Highlights of the Report