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Report Overview

2024

Base Year

2018-2024

Historical Year

2025-2034

Forecast Year

North America Laptop Market Size

The North America laptop market size is projected to grow at a CAGR of 2.02% between 2025 and 2034.

North America Laptop Market Outlook

  • According to the US Census Bureau, the number of people working from home in the United States tripled from 9 million to 27.6 million from 2019 to 2021.
  • As per the Government of Canada, the computer and peripheral equipment manufacturing sector imports components worth 18.2 billion USD in 2023.
  • As per the report from USLBS, annual consumer expenditure in the US reached $72,967 in 2022 showing a YOY growth of 9%.

North America Laptop Market Growth

North America includes two of the top 10 economies in the world, with a total population of 372.28 million as of 2022. The QoQ increase in the GDP of the countries results in high economic development in this region. High disposable income contributes significantly to the lavish lives of individuals, while high spending on technology contributes significantly to the North America laptop market growth.

The introduction of the United States-Mexico-Canada Agreement (USMCA) in 2020 gave a rapid boost to the economy in this region by providing better opportunities to American workers,notable regulatory shifts across various sectors and tighter control on currency manipulation, driving the demand of North America laptop market.

NORTH AMERICA GDP PER CAPITA, 2015-2022

North America Laptop Market

Key Trends and Developments

Technological innovations and advancements, hybrid work culture, the rise of e-commerce, and e-learning are major factors significantly fueling the North America laptop market development.

April 2024

AMD expanded its AI PC portfolio and launched its PRO 8040 Series with the most advanced x86 processors built for business laptops and mobile workstations.

March 2024

Lenovo launched its ThinkPad L and X series, offering better repairability, sustainability, high energy efficiency, and better processor capabilities.

February 2024

Apple expanded its self-service diagnosis model for its M3-powered MacBook Pro and iMac models, and updated system configuration for a more efficient and streamlined repair process.

November 2023

CoreWeave partnered with Dell to use its PowerEdge XE9860 servers with NVIDIA H100 Tensor Core GPU to power its cloud solutions.

Technological innovations and advancements

2 in 1 laptops are providing more Portable and versatile devices with better energy efficiency, functioning both as tablets and laptops.

Hybrid Work Culture

With increasing hybrid work mode there is a significant rise in demand for laptops offering dual Wi-Fi band options, good resolution cameras along with high energy efficiency.

Rise of E-commerce

With the increasing number of E-commerce users, there is a significant shift in sales distribution channels, leading to a growing demand for laptops.

E-Learning

Educational institutes started to offer courses with distance learning options, allowing companies to specifically target a particular section with a certain set of software.

North America Laptop Market Trends

There is a significant rise in the number of students pursuing their higher education in this region. North America is a hub for technological innovations, students and researchers here strive for better devices with expandable RAM options and efficient processors to conduct large computational operations.

Multiple corporations have established their businesses in this region, and there is a rapid growth in laptop sales across businesses to enhance the productivity of their business operations. Also, there is a significant rise in UAV applications for non-military purposes, and the use of AI in day-to-day operations provides a significant boost to the North America laptop market growth.

North America Laptop Market Segmentation

North America Laptop Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:

Market Breakup by Type

  • Traditional
  • 2-in-1

Market Breakup by Screen Size

  • Up to 10.9” Inch
  • 11” to 12.9” Inch 
  • 13” to 14.9” Inch
  • 15.0” to 16.9”
  • More than 17”

Market Breakup by Price

  • Up to USD 500
  • USD 501 to USD 1000
  • USD 1001 to USD 1500
  • Others 

Market Breakup by End Use

  • Personal
  • Business
  • Gaming

Market Breakup by Country

  • United States
  • Canada

North America Laptop Market Share

Based on screen sizes, the North America laptop market is enhanced by sizes ranging up to 17 inches it provides a better visual experience and allows for multitasking without switching between tabs.

Screen sizes up to 10.9 inches target students, travellers, and professionals, they are ultra-compact and used for basic tasks like web browsing, email, etc.

Screen sizes between 11 and 12.9 are used to target students and professionals with casual uses such as light multimedia consumption, document editing, etc.

With a screen size greater than 13 inches, there is a rapid reduction in portability, used for multitasking, presentations, research writing, etc.

North America laptop market share is being boosted by 2-in-1 laptops as they are versatile devices that offer better flexibility and portability to their owners by enabling their detachable technology to act as both a laptop and tablet

2 in 1 provides users with an ultraportable option as they can split their keyboard from the laptop and it will start to act like a laptop providing better flexibility.

Traditional laptops are far better compared to other laptops when it comes to cooling rates and storage options. offer superior port and storage options, suitable for those with high computational needs.

The USD 500 to USD 1500 price range drives the North America laptop market growth as it offers budget-friendly options accessible to students, casual users, and those with limited financial resources.

Companies introduce price segments to better tap the market opportunities available. They use a dedicated marketing strategy for a particular market. At a lower price point, laptops with mediocre hardware and software capabilities are offered.

High-end laptops are specifically targeting the gaming and scientific communities as they require better processing capabilities and cooling efficiency.

Leading Manufacturers in the North America Laptop Market

Market players are driving the North America laptop market growth by offering high-end devices at competitive pricing and offering additional options for upgradability.

Razer Inc., founded in 2005, has its headquarters in Singapore, the US, and California. It designs and develops consumer electronics and gaming hardware and provides financial services.

Samsung Electronics Co Ltd., headquartered in South Korea, was established as a trading company in 1938, having operations across different sectors from semiconductor manufacturing to shipbuilders.

Microsoft Corporation, an American multinational established in 1975 and headquartered in the US, is known for its software development, licensing and manufacturing of a wide variety of software for computing.

Dell Inc., formed in 1984 has its headquarters in Texas, US, and develops, sells and repairs computer-related products and services. The company is known for its supply chain management.

Other North America laptop market key players are Sony Group Corporation, Apple Inc., ASUSTeK Computer Inc., HP Inc., Acer Inc., and Micro-Star International Co Ltd. among others.

North America Laptop Market Analysis by Country

The USA and Canada are known for their R&D and technological innovation. There is a rapid rise in number of students pursuing higher education in this region. According to NCES, there were about 15.4 million students enrolled for under graduation in the United States during the academic year 2021-22.

With advancements in sectors like aeronautics, manufacturing etc., there is a rapid rise in the use of computer hardware in the industry significantly contributing to laptop demand across North America.

With increasing automation across industries and ongoing innovation and competition, there is increasing demand for laptops with dedicated computational power for AI. This trend across industries is augmenting the North American laptop market share.

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2024
Forecast Period 2025-2034
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Type
  • Screen Size
  • Price
  • End Use
  • Region
Breakup by Type
  • Traditional
  • 2-in-1
Breakup by Screen Size
  • Up to 10.9” Inch
  • 11” to 12.9” Inch
  • 13” to 14.9” Inch
  • 15.0” to 16.9”
  • More than 17”
Breakup by Price
  • Up to USD 500
  • USD 501 to USD 1000
  • USD 1001 to USD 1500
  • Others 
Breakup by End Use
  • Personal
  • Business
  • Gaming
Breakup by Region
  • United States
  • Canada
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Apple Inc.
  • Samsung Electronics Co., Ltd.
  • Microsoft Corporation
  • Sony Group Corporation
  • ASUSTeK Computer Inc.
  • HP Inc.
  • Dell Inc.
  • Acer Inc.
  • Micro-Star INT'L CO., LTD.
  • Razer Inc.
  • Others

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

The market is projected to grow at a CAGR of 2.02% between 2025 and 2034.

Technological innovations and advancements, hybrid work culture, rise of e-commerce, and e-learning are major factors driving the market.

The key players are Apple Inc., Samsung Electronics Co., Ltd., Microsoft Corporation, Sony Group Corporation, ASUSTeK Computer Inc., HP Inc., Dell Inc., Acer Inc., Razer Inc., and Micro-Star International Co Ltd., among others.

Based on the end use, the laptop market is divided into personal, business, and gaming.

Based on the price, the laptop market into Up to USD 500, USD 501 to USD 1000, USD 1001 to USD 1500 and others.

Based on type, laptops are subdivided into traditional and 2-in-1.

Based on country, the market is divided into the United States and Canada.

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