North America Botanical Supplements Market Report and Forecast 2024-2032

North America Botanical Supplements Market Outlook

The North America botanical supplements market size is projected to expand at a CAGR of 7.1% in the forecast period of 2024-2032.

Key Takeaways 

• The increase in the use of botanical supplements can largely be attributed to the rising awareness of preventive health and immunity-boosting products.

• Botanical supplements are broadening their reach beyond traditional user base, appealing to new consumer segments, which include younger demographics, athletes, and individuals with specific health objectives.

• The North America botanical supplements market share is increasing as a result of innovations in botanical health and wellness products, including herbal and plant-based gummies, powders, effervescent tablets, and functional beverages.

The popularity of botanical supplements in North America is on the rise as more and more people are gravitating towards natural products and becoming increasingly conscious of preventive healthcare. This trend is further bolstered by the increased spending on health and wellness and the expanding category of herbal products. The growing elderly population and the escalating prevalence of chronic diseases are anticipated to add to the demand for dietary supplements and medications, including botanical products.

Botanical supplements, prepared from plants, herbs, and extracts, are being adopted by the population for its additional health advantages and wellness properties. This shift is in line with the larger trend towards clean eating, wellness, and the demand for products that are not only sustainable but also deliver practical benefits.

The growth of online retail stores specialising in botanical supplements has also brought a significant transformation in the way customers obtain and purchase these natural health products. Through online platforms, producers and sellers of botanical supplements can reach a global customer base. The convenience of online shopping is highly appreciated by customers, who can easily compare products, prices, and reviews from the comfort of their homes, consequently aiding the North America botanical supplements market growth.

Market Segmentation  

“North America Botanical Supplements Market Report and Forecast 2024-2032” offers a detailed analysis of the market based on the following segments:

Market Breakup by Source

• Herbs

• Leaves

• Spices

• Flowers

• Others

    
Market Breakup by Form

• Powder Supplements

• Capsules and Tablets

•  Others

    
Market Breakup by Distribution Channel

• Supermarket and Hypermarket

• Pharmacies and Drug Stores

• Online Retail Stores

•  Others 

    
Market Breakup by Region

• United States of America
• Canada

Competitive Landscape

The market players are focusing on product diversification, further increasing their partnership and acquisition efforts to strengthen their market presence

• Glanbia plc 

• NOW Health Group, Inc.

• The Nature's Bounty Co.

• Herbalife International of America, Inc.

• Amway Corp.

• Gaia Herbs, Inc. 

• Himalaya Global Holdings Ltd.

• MartinBauer

• Vitality Works

• Nutraceuticals Factory LLC

• Gourmet Nutrition F.B. INC.

• Others

Key Highlights of the Report