North America Air Fryer Market Report and Forecast 2025-2034

North America Air Fryer Market Size

The North America air fryer market reached approximately USD 1.62 billion in 2024. The market is projected to grow at a CAGR of 6.7% between 2025 and 2034, reaching a value of around USD 2.90 billion by 2034.

North America Air Fryer Market Outlook

• In 2021, the electronics category led the way as the biggest sector in e-commerce, generating a total of USD 165 billion in online sales, marking an 8% increase compared to the previous year.

• In 2022, the U.S. Bureau of Labor Statistics reported that the average yearly spending for all consumer units in the United States rose by 9%, totalling $72,967.

• In the United States, nearly two-thirds of homes own an air fryer.

North America Air Fryer Market Growth

Sales of air fryers in the United States surged by 76% in 2020-21, with 25.6 million units sold, totalling almost $1 billion. With more than 80% of meals being cooked at home since the COVID-19 pandemic, individuals are seeking kitchen appliances that simplify, improve, and expedite their food preparation. For a large number of people, air fryers fit the bill due to their energy-saving features. Sales of air fryer cookbooks reached 971 million units in 2021, marking an 11% increase from the previous year and surpassing the overall cookbook category performance.

The increasing focus on health and wellness among consumers has led to a significant increase in the demand for air fryers. Air fryers are popular for their convenience and user-friendly nature, offering fast cooking times and the ability to prepare a wide range of foods with minimal hassle. This makes them a perfect choice for busy households and individuals seeking efficient cooking solutions.

Advances in air fryer technology, such as digital controls, pre-programmed cooking settings, and versatility in functions (e.g., baking, grilling, roasting), have improved their performance and attractiveness. Air fryers are generally more energy-efficient compared to traditional ovens and deep fryers, which is particularly appealing to consumers looking to reduce their energy usage and utility expenses.

North America Air Fryer Industry Segmentation

“North America Air Fryer Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:

Market Breakup by Product Type

• Drawer Type

• Lid Type

Market Breakup by Type

• Manual

• Automatic

Market Breakup by End Use

• Residential

• Commercial

Market Breakup by Distribution Channel

• Supermarkets and Hypermarkets

• Speciality Stores

• Online

• Others

Market Breakup by Country

• United States of America

• Canada

North America Air Fryer Market Share

Based on type, the market is segmented into manual and automatic. The automatic segment is projected to grow at a CAGR of 7.3% during the forecast period of 2025-2034.Automatic air fryers have gained popularity due to their convenience and health benefits. With their rapid air technology, they can cook food faster than conventional ovens, making them perfect for busy people who desire quick meals without compromising on taste or quality.

Leading Companies in the North America Air Fryer Market

Major players are focusing on the production of smart and energy-efficient air fryers to gain a competitive edge in the market.

• Koninklijke Philips N.V.  

• Conair LLC (Cuisinart)  

• Hamilton Beach Brands, Inc.

• SharkNinja, Inc.

• Black & Decker, Inc.  

• Nuwave, LLC

• Instant Pot Brands Holdings, Inc.

• Gourmia, Inc.

• GoWISE USA

• Vesync Co., Ltd. (COSORI)

• StoreBound LLC

• Sensio, Inc. (Bella)

• Others

Key Highlights of the Report