Global Network Optimisation Services Market Report and Forecast 2024-2032

Global Network Optimisation Services Market Outlook

The global network optimisation services market attained a value of about USD 4.86 billion in 2023. The market is further expected to grow in the forecast period of 2024-2032 at a CAGR of 15.8% to reach nearly USD 18.20 billion by 2032.

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Increasing Optimisation of Network in the Logistics Industry Bolstering the Growth of the Market

The growing deployment of network optimisation services in the logistics industry to accelerate cost-effectiveness, operational efficiency, and consumer experience is invigorating the growth of the market. The increasing costs of supply chains are further surging the deployment of network optimisation, which is also fuelling the market growth. In addition, the rising popularity of e-commerce platforms such as Amazon and Walmart is increasing the demand for international logistics, resulting in high operating costs. This, in turn, is surging the requirement of effective network optimisation to personalise the construction of efficient and cost-effective cross-border supply chains, which is projected to provide further impetus to the market growth in upcoming years. The advent of the 5G network is increasing the requirement for network optimisation, hence bolstering the market growth. This is leading to a surge in the adoption of innovative planning models to optimise the 5G network in order to enhance functionality and cost-effectiveness. The growing deployment of 3D technology to model the optimisation of the 5G network to minimise manual errors and boost accuracy is augmenting the market growth. Moreover, the increasing popularity of the 5G network is escalating the deployment of network optimisation services by communication service providers (CSPs) to ensure optimal network speed, which is providing further impetus to the market growth.

Network Optimisation Services: Market Segmentation

Network optimisation services refer to the deployment of various techniques, practices, and tools to enhance the performance of networks. They are also leveraged to boost productivity, end-user experience, as well as cost-efficiency. Moreover, network optimisation services can provide real-time insights for the management of networks and improve network security.

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The major services of network optimisation services are:

• Implementation Services
• Consulting Services
• Support and Maintenance Services
• Managed Services

The market can be broadly categorised on the basis of its application types into:

• Local Network Optimisation
• WAN Optimisation
• RAN Optimisation
• Data Centre Optimisation

Based on deployment model, the market is bifurcated into:

• Cloud 
• On-Premise

By organisation size, the industry is classified into:

• Small and Medium-Sized Enterprises
• Large Enterprises

On the basis of industry verticals, the market is categorised into:

• Banking, Financial Services, and Insurance
• Telecom
• Government and Defence
• Transportation and Logistics
• Travel and Tourism
• Manufacturing
• Consumer Goods and Retail
• Media and Entertainment
• Energy and Utilities
• Healthcare and Life Sciences
• Education
• Information Technology
• Others

The EMR report looks into the regional markets of network optimisation services like North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

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Rising Deployment of Network Optimisation Services in the Education Sector to Augment the Industry Growth

The increasing deployment of the latest technologies in the education sector to enhance the understanding of students while improving educational outcomes is surging the optimisation of networks. As the industry faces constant budget strains, especially in developing nations such as India, the demand for network optimisation services to enable the deployment of advanced learning tools while minimising operational costs is increasing. The trend has been fuelled by the COVID-19 pandemic and the growing prevalence of remote learning is expected to invigorate the market growth. Furthermore, the increasing investments in the sector to optimise network and increase the availability of high-speed internet connectivity is projected to propel the market growth in upcoming years.

The integration of artificial intelligence (AI) in network optimisation services to deploy advanced algorithms for enhancing consumer experiences in the telecommunication industry is expected to drive the market growth. Artificial intelligence (AI) is also increasingly integrated to detect anomalies of networks to fix problems swiftly, which is anticipated to bolster the market growth. Moreover, the rising demand for Self-Organised Network (SON) with automated planning, optimisation, and configuration to increase the accuracy and efficiency of networks is estimated to catalyse the growth of the network optimisation industry in the forecast period.

Key Industry Players in the Global Network Optimisation Services Market

The report presents a detailed analysis of the following key players in the global network optimisation services market, looking into their capacity, market shares, and latest developments like capacity expansions, plant turnarounds, and mergers and acquisitions:

• Riverbed Technology, Inc.
• SolarWinds Inc. 
• Cisco Systems, Inc.
• Nokia Corporation
• ZTE Corporation
• Others

The comprehensive report looks into the macro and micro aspects of the industry. The EMR report gives an in-depth insight into the market by providing a SWOT analysis as well as an analysis of Porter’s Five Forces model.

Key Highlights of the Report