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Report Overview
2023
Base Year
2018-2023
Historical Year
2024-2032
Forecast Year
Mobile Advertising Market Size
The global mobile advertising market is expected to witness a healthy growth in the forecast period of 2024-2032 and reach a value of approximately USD 289 billion by 2032.
Mobile Advertising Market Report Snapshots
Mobile Advertising Market Size
Mobile Advertising Market Growth
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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Key Questions Answered in the Report
The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach USD 289 billion by 2032.
The major market drivers include the increasing smartphone and internet penetration globally and a growing demand for e-books, music, and social media apps.
The key trends are the ever-increasing surfing time of users on their smartphones, increasing expenditure on tourism related content and the growing adoption of location-based technology.
The major regions in the market are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.
The end uses in the mobile advertising market include BFSI, arts and entertainment, hobbies and interest, technology and computing, fashion and style, travel, healthcare, and automotive, among others.
The leading distribution channels in the market are affiliate marketing, omni-channel marketing, social media marketing, and content marketing, among others.
The major platforms in the market include video, social media, website, push notifications, display, SMS and e-mail, and in-app, among others.
The key players in the global mobile advertising market are Facebook, Inc., Alphabet, Inc., Microsoft Corporation, Twitter, Inc., InMobi PTE Ltd. and Amobee, Inc., among others.
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