Mexico Jam Market Report and Forecast 2024-2032

Mexico Jam Market Outlook

The Mexico Jam Market is expected to grow at a CAGR of 4.50% between 2024 and 2032. The key market drivers include increasing usage of jam, availability of speciality flavours and variants, and preference for easy to prepare foods.

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Key trends in the market

Jam is a spread that consists of chopped, crushed, or mashed fruits that have been cooked with sugar and other substances such as pectin, until the fruit pieces soften and loose their shape and texture. The mixture is then cooked until the water evaporates and it thickens and achieves a spreadable consistency.

• The key trends in the market include growing preference for low sugar and sugar free jams due to increasing health concerns and dietary restrictions. Traditional jams are prepared by adding large amounts of sugars and other sweeteners in the fruits. Low sugar and sugar free jam options ensure that consumers with dietary restrictions with regards to sugar can also enjoy the fruity spread.

• Lifestyle changes have positively contributed towards the growth of the Mexico jam market as hectic schedules among consumers have increased the demand for convenient, quick, ready-to-go, and hassle-free meal options. This shift has resulted in more and more individuals opting for jams and other fruit-based spreads.

• Growing popularity of organic food items due to increased knowledge about traditional farming practices and benefits of consuming food devoid of additional additives and preservers is catalysing the expansion of the jam market in Mexico. High nutritional value and benefits of consuming natural food-based products is propelling the growth of the jam market in Mexico.

• Additionally, the application of jam is no longer limited to just breads. Due to their thick texture and rich taste, jams have found applications in domains such as baking cakes and cookies, sweet sauce preparation, and dessert toppings.

Market Analysis

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On the basis of flavour, the Mexico jam market is segmented into grape, blackberry, strawberry, raspberry, apricot, and cherry, among others. Based on type, the market is bifurcated into traditional, and low sugar and sugar free. By packaging type, the market is divided into glass bottle/jar, and plastic bottle, among others. On the basis of distribution channel, the market is segregated into supermarkets and hypermarkets, convenience stores, and online, among others. Based on region, the market is classified into Baja California, Northern Mexico, The Bajío, Central Mexico, Pacific Coast, and Yucatan Peninsula.

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the Mexico jam market, covering their competitive landscape and latest developments like mergers, acquisitions, investments, and expansion plans.

• Andros Group (Bonne Maman)

• St. Dalfour

• The J.M. Smucker Company

• McCormick & Company, Inc.

• Sabormex, SA de CV

• Agave Trading México, S. DE R.L. DE C.V

• Famesa

• Others

Market Share by Type

Traditional jams are filled with sugar and other sweeteners, while low sugar and sugar free jams offer a healthier alternative as the carbohydrate content of these jams is significantly lower than their counterparts. Increasing health concerns and limited availability of other flavourful food options for incorporation in regular diets is bolstering the demand for low sugar and sugar free jams in the Mexico jam market. Sugar free jams are preferred by consumers on a diet as these jams are devoid of any sweetening agents and free from various fats, this in turn results in no weight gain after their consumption.

Market Share by Packaging Type

By packaging type, glass jars and bottles are expected to account for a growing share in the Mexico jam market as the concerns regarding lack of sustainability of plastics increase among the population. Glass jars and bottles are much more suitable for the environment as compared to the plastic bottles as they can be easily recycled and are easier to dispose comparatively. Furthermore, glass is devoid of any harmful chemicals and is not associated with any negative health impacts. Glass containers require forty percent less energy for production than their plastic counterparts and can also be reused for other purposes in households once the jam has been utilised.

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Competitive Landscape

St. Dalfour is a food and beverage manufacturing company that was founded in 1984 and is headquartered in Florida in the United States. They produce fruit spreads that are sold in over 100 countries. Following the artisanship of their French heritage, they employ small-batch and traditional processes to preserve the delicious texture and complexity of their spreads.

The J.M. Smucker Company was established in 1897 and is a food and beverage manufacturing company based in Ohio, United States. They are one of the leading manufacturers of peanut butter, fruit spreads, ice cream toppings, retail packaged coffee, and sweetened condensed milk, among others. The major business units of the company include pet food, consumer food, and coffee.

McCormick & Company, Inc. was established in 1889 and is headquartered in Maryland, United States. This food manufacturing and distribution company distributes condiments, spices, and other flavouring products to food outlets and manufacturers. They create flavours for a wide range of applications such as baking, dairy, nutrition, snack, and health, among others.

Other market players include Andros Group (Bonne Maman), Sabormex, SA de CV, Agave Trading México, S. DE R.L. DE C.V, and Famesa, among others.

Key Highlights of the Report