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Report Overview
2023
Base Year
2018-2023
Historical Year
2024-2032
Forecast Year
Market Share by Type
The men’s underwear market analysis indicates that trunks are expected to display the highest growth rate during the forecast period. The millennials and members of Generation X are increasingly drawn towards this style due to its versatility and suitability for various occasions, including formal and casual wear, as well as athletic activities.
Trunks are known to accentuate the muscles and slim down the thighs due to their shorter and leaner design, which has become a popular feature among the younger demographic. Given their multi-functional use, trunks are projected to witness a surge in demand, particularly among sports enthusiasts and individuals engaged in aquatic adventures.
Market Share by Fabric
The cotton fabric is expected to hold the largest men’s underwear market share during the forecast period. This is because cotton has unique characteristics that make it soft, lightweight, and breathable, resulting in consumers preferring it over other materials. Cotton is highly absorbent, moisture-resistant, and comfortable to wear. Furthermore, cotton is a durable material that can withstand high temperatures, detergent, and bleach, which means it lasts longer and is more cost-effective in the long run.
Men’s Underwear Market Report Snapshots
Men’s Underwear Market Analysis
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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Key Questions Answered in the Report
In 2023, the market reached an approximate value of USD 37.76 billion.
The market is expected to grow at a CAGR of 5.9% between 2024 and 2032.
The market is estimated to witness a significant growth in the forecast period of 2024-2032 to reach USD 63.26 billion by 2032.
The market for men’s underwear is being driven by rising brand awareness and increasing demand for comfortable, durable and functional innerwear for men.
The major men’s underwear market trends include the improved customer reach enabled by e-commerce platforms and the rising popularity of eco-friendly and sustainable underwear options.
The major regional markets for men’s underwear include North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
The types of men’s underwear available in the market include briefs, boxer briefs, trunks, and boxers, among others.
The fabrics utilised for men’s underwear/innerwear include cotton, polyester, modal, and nylon, among others.
The key market players include PVH Corp., Nike, Inc., Jockey International Inc., Levi Strauss & Co., HanesBrands Inc., Ralph Lauren Corporation, Perry Ellis International Inc., AEO Management Co., PEI Operating LLC, and Hugo Boss AG, among others.
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United States (Head Office)
30 North Gould Street, Sheridan, WY 82801
+1-415-325-5166
Australia
63 Fiona Drive, Tamworth, NSW
+61 448 06 17 27
India
C130 Sector 2 Noida, Uttar Pradesh 201301
+91-858-608-1494
Philippines
40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City, 1226.
+63 287899028, +63 967 048 3306
United Kingdom
6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London
+44-753-713-2163
Vietnam
193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City
+84865399124