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Report Overview
2023
Base Year
2018-2023
Historical Year
2024-2032
Forecast Year
Global Lingerie Market Share
Bras And Shapewear To Augment Sales For The New Variants Launched By The Key Players
Bras are likely to gain significant traction in the market for lingerie during the projected period on the back of changing fashion trends and rising awareness about comfort and support. Design innovation, such as wireless and adjustable bras, is available to answer the rising demand for style and functionality. Such innovations are shaping the lingerie market dynamics and trends all across the globe.
Moreover, a growing trend of athleisure wear has resulted in high demand for comfortable bras which could be worn as activewear. Shapewear is also under the spotlight, as women are still looking for solutions to enhance their bodies in some special moments and daily activities.
Online Delivery Channels Are Highly Preferred For Easy Returns
The online distribution channel is projected to account for a significant share of the market for lingerie over the forecast period, owing to the advantage of hassle-free returns, availability of a wide variety of products, and discounts. Various websites and platforms have customer reviews and ratings, which in turn provide consumers with information about the overall fit and comfort of the lingerie product. This makes the selection process easier, boosting the lingerie demand.
Lingerie Market Report Snapshots
Lingerie Market Regional Analysis
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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Key Questions Answered in the Report
The market reached a value of approximately USD 87.10 billion in 2023.
The lingerie market is expected to grow at a CAGR of 7.3% between 2024 and 2032.
The market is estimated to witness a healthy growth in the forecast period of 2024-2032, reaching a value of USD 164.18 billion by 2032.
The major market drivers include increasing emphasis on comfort and style, rising disposable incomes, and changing consumer preferences.
The key trends fuelling the growth of the market include the expansion of e-commerce and online retail platforms and the adoption of aggressive marketing strategies.
The major regions in the market are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
The various types of lingerie in the market are bras, briefs, and shapewear, among others.
The key players in the lingerie market, according to the report, are Jockey International, Inc., Victoria's Secret & Co., Calvin Klein, Inc., Hanesbrands Inc., Fruit of The Loom, Inc., PVH Corporation, Gap, Inc., Triumph International Ltd, H & M Hennes & Mauritz AB, MAS Holdings (Private) Limited, and Groupe Chantelle, among others.
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