Global Laundry Appliances Market Report and Forecast 2025-2034

Global Laundry Appliances Market Outlook

The global laundry appliances market size was valued at USD 62.5 billion in 2024. the market is further projected to grow at a CAGR of 8.10% between 2025 and 2034, reaching a value of USD 125.98 billion by 2034.

Key Takeaways

• The participation of women in workforce is rising steadily, reaching 75.5 million  in 2023, influencing the laundry appliances market.

• The middle-class population  in India is expected to grow by 47% in 2027.

• 44% of European households have turned down wash temperatures to 30 degrees, saving over 952,000 tons of CO2 emissions.

Home appliances, including cooking and cleaning appliances, have become indispensable, especially for the working population. Laundry appliances are devices used to wash and dry clothes and textiles. Some of the major laundry appliances include washing machines, dryers, and electric irons. Washing machines and dryers make laundry convenient and less time-consuming.

The laundry appliances market is witnessing a surge worldwide due to several factors, including the rising number of middle-class populations, lifestyle changes, an increase in disposable income, and a growing number of working women. With more people gaining access to an increased standard of living, the laundry appliances market share is expected to grow steadily.

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Purchase the Regional Overview for USD 1099

If you choose to purchase the full report at a later stage, the amount already paid will be adjusted, and you will only need to pay the remaining balance.

Purchase the Regional Overview for USD 1099

If you choose to purchase the full report at a later stage, the amount already paid will be adjusted, and you will only need to pay the remaining balance.

Purchase the Regional Overview for USD 1099

If you choose to purchase the full report at a later stage, the amount already paid will be adjusted, and you will only need to pay the remaining balance.

Key Trends and Development

Rising number of middle-class populations, lifestyle changes, and an increase in disposable income are fuelling the laundry appliances market growth

Global Laundry Appliances Market Trends

There is an increased focus on the introduction of new products in the laundry appliances market by manufacturers amidst growing demand for devices with lower energy consumption. Innovations in laundry appliances are aimed at not only increasing energy efficiency, but also lowering the consumption of water. In November 2023, the Chinese multination home appliances company, Haier, launched its Washer  and Dryer Combi Series with a five-star energy rating in India. This sustainable approach is positioned to boost market growth.

Smart laundry appliances with integrated IoT technology are also contributing to the laundry appliances market development. Samsung  launched a range of smart washing machines to help consumers speed up the laundry process in 2021. The lineup is AI-enabled, personalising user experience by remembering habits, suggesting cycles, and more. The increasing number of internet users, rising disposable income, and a need for home monitoring in remote areas have led to a proliferation of smart homes and IoT-enabled appliances. These factors are resulting in a surge of demand for laundry appliances like smart washing machines for added convenience.

Market Segmentation

Global Laundry Appliances Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments.

Washing machines dominate the global laundry appliances market as they are the most commonly used laundry appliance

According to the laundry appliances market analysis, the sales of washing machines outnumber those of other laundry appliances. Today, more than 80% percent  of households in the US own a washing machine. There is also an increasing prevalence of washing machines in developing countries. On the other hand, smart washing machines are a growing trend in developed countries, as there is a rise in smart homes with IoT. Smart devices make the entire process of laundry more convenient, as they eliminate the need for manually changing washing settings. Thus, the rise in demand for washing machines is expected to continue, contributing to their laundry appliances market share.

The market share of washing machines is followed by that of dryers. This segment is also seeing continuous growth, as residential as well as commercial establishments extensively use laundry dryers. Meanwhile, electric smoothing irons are used to make clothes wrinkle-free, and the introduction of steam irons has driven the market share. Rowenta, a leading global manufacturer, was the first to launch the groundbreaking IXEO All in One Iron and Steamer  Solution in the US.

Automatic washing machines lead the market share because of several innovations in the market

Automatic washing machines are witnessing an increase in demand as they simplify the process of doing laundry. The complete cycle requires user input just once, and no manual intervention is required once the program is entered. Samsung  launched the first QuickDrive  technology, a more efficient and quicker washing technique, in 2018. The product line has Super Speed Cycle feature that is expected to reduce washing time by up to 50%.

Semi-automatic machines, on the other hand, have separate tubs for washing and drying and need human involvement for the completion of a cycle. The laundry appliances market share for semi-automatic machines is seeing steady growth as these devices are low-budget and take up less space.

Competitive Landscape

The global laundry appliances market outlook is characterised by product expansion and resource-saving initiatives by companies to comply with government regulations and gain competitive edge.

The other key players in the global laundry appliances market include Electrolux AB, Sharp Corporation, Alliance Laundry Systems LLC, Maytag Corporation, Koninklijke Philips N.V., General Electric Company, among others.

Global Laundry Appliances Market Analysis by Region

North America dominates the market due to higher standard of living and rising environmental awareness

The North American region holds the largest share in the laundry appliances market. This is directly linked to the higher disposable income levels and better standard of living in this region. The consumers in North America opt for more energy efficient products because of a high level of awareness around sustainability and other environmental concerns. Washers certified by the US government consume 20% less energy and 30% less water in comparison to regular washing machines.

Europe has the second-largest consumer base in the laundry appliances market. Many countries have stringent energy standards and place a strong emphasis on energy efficiency. Samsung  Electronics launched the A-40% washing machine at IFA 2023, aiming to meet the needs of environmentally conscious consumers.

The Asia Pacific laundry appliances market has substantial growth potential. The burgeoning middle class and rapid urbanisation are the main factors driving the market. However, water and electric usage concerns in this region hinder market expansion. LG  is the most popular washing machine brand In South Korea and India.

Key Highlights of the Report