Latin America Pet Food Market Report and Forecast 2024-2032

Latin America Pet Food Market Outlook

The Latin America pet food market size reached a value of around USD 12.38 billion in 2023. The market is further expected to grow at a CAGR of 3.7% between 2024 and 2032 and attain nearly USD 15.42 billion by 2032.

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News and Developments in the Market

In June 2023, Pet Markt Company launched Advance brand, which is a brand of Affinity. The Advance brand comprises therapeutic cat and dog food products as well as maintenance formulations.

Through the launch, the company unveiled Advance Renal variety for cats and Advance’s Hypoallergenic, Atopic, and Sensitive Skin for dogs in Mexico. Additionally, the company offered Vets & Clinics, Advance’s e-learning program to complement the launch. Such launches are likely to aid the Latin America pet food market development.

In March 2023, Nestle’s Purina commenced the construction of its latest pet food factory located in the southern state of Santa Catarina, Brazil. The facility, equipped with Industry 4.0, would feature automated lines and robots to bolster productivity.

With the new plant, the company aims to meet the rising domestic and international demands for wet dog and cat foods while consolidating its growth in Brazil. This would also facilitate the expansion of its exports in Mexico and Australia.

In March 2023, Archer Daniels Midland announced an investment of USD 30 million in its new production line at the Guadalajara pet food plant. Through the investment, the company aims to capitalise on the growing Mexican market for pet food and supply its products to meet the rising demand of the Colombian market.

In August 2021, Nestle announced an investment of USD 160 million in its León’s pet food plant in Guanajuato. Through the investment, the company aimed to surge its annual dry food production by 33% and wet food production by 108%. Thereby, the market is driven by such investments by the leading Latin America pet food market companies.

In June 2021, BRF SA acquired Mogiana Alimentos to expand its presence in the thriving pet sector. With the acquisition, the company aimed at accounting for nearly 10% share in the Brazilian market for pet food.

In May 2021, Grupo Nutresa announced its decision to acquire Belina Nutrición Animal SA. With the acquisition of the Costa Rican pet food and animal feed company, the former intended to expand its portfolio amid the growing pet population and strengthen its presence in both the Costa Rican and Central American markets.

Growing Pet Population, Increasing Focus on Preventative Health Measures for Pets, and Launches of Vegan and Non-GMO Pet Foods to Drive the Latin America Pet Food Market Growth

Pet food refers to speciality food products that are manufactured for feeding domesticated animals such as cats and dogs, among others. Ingredients such as grains, meat, sources of nutrients, minerals, vitamins, and poultry, among others, are typically incorporated in pet foods. Additionally, pet food is available in attractive colours, shapes, and sensory profiles to appeal to both pets and their owners. Pet parents increasingly prefer pet food to ensure the holistic health and wellbeing of pets.

• The increasing pet population, the surging spending on pets, and the growing trend of pet humanisation are aiding the market.

• The rising awareness regarding the importance of preventative health measures for pets is leading to an increased demand for pet foods. Moreover, the increasing incorporation of functional ingredients in food products amid the rising adoption of pets is driving the market development.

• The surging launches of vegan, transparent, non-GMO, and clean-labelled pet food products to increase their appeal among the pet owners are fuelling the market growth.

Growing Trend of Premiumisation, Thriving E-Commerce Sector, Increasing Pet Food Manufacturing, and Technological Advancements and Innovations to Aid the Latin America Pet Food Market

Premiumisation of Pet Food

The emerging trend of premiumisation is surging the demand for pet food with high-quality, fresh, organic, and premium ingredients. As pet owners are increasingly focusing on the holistic health of pets, the demand for premium pet food and treats with natural and clean-labelled claims is growing.

Growing Pet Food Sales Through E-Commerce Platforms

The sales of pet food from online retail stores are rising due to the rising popularity of e-commerce. Moreover, the easy availability of diverse pet foods and treats on e-commerce platforms and the convenience offered by these services are likely to aid the market.

Increasing Manufacturing of Pet Food in Latin America

The manufacturing of pet food products by the leading companies is growing on account of the wide availability of raw materials and cost-effective labour.

Technological Advancements and Innovations in Pet Food

The development of new production technologies for the manufacturing of innovative pet food with diverse flavour, texture, and nutrition profiles is expected to favour the market.

Product Safety and Contamination, Rising Pet Food Inflation, and Quality and Consistency Issues to Pose as Challenges in the Latin America Pet Food Market

Safety and Contamination Issues Associated with Pet Food

Various pet food products are subjected to microbial degradation. This can create numerous contamination and safety issues while resulting in food poisoning among pets.

Rising Pet Food Inflation

With the growing pet food inflation in countries such as Brazil and Mexico, consumers may prefer pet food sold in an unpackaged format owing to its cost-effectiveness. The inflation can be attributed to supply-demand imbalances and rising raw material prices.

Quality and Consistency Challenges Associated with Pet Food

Several quality and consistency challenges are associated with pet food due to fluctuating pressure, humidity, and temperature, which may impact the production of pet food.

Latin America Pet Food Market Analysis

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On the basis of pet type, the market can be segmented into cat food and dog food, among others. based on product type, the market is further divided into dry pet food, wet and canned pet food, and treats and snacks. Based on price category, the market is classified into economy, mid-priced, premium, therapeutic, and non-therapeutic. The market, by distribution channels, is categorised into supermarkets and hypermarkets, speciality stores, and online stores, among others.

The major countries in the market can be divided into Brazil, Argentina, and Mexico, among others.

The comprehensive EMR report offers a SWOT analysis and gives an in-depth assessment of the market based on the Porter's five forces model. Additionally, it gives a detailed analysis of the following key players in the market, covering the latest developments such as expansion plans, mergers and acquisition, investments, as well as the competitive landscape.

• Mars Inc.

• Nestlé SA

• Archer Daniels Midland Company

• BRF SA

• Metrive S.A.

• Petfood Saladillo S.A.

• PremieRpet

• Others

Rising Demand for Cat Food and Dog Food, Among Other Types Driving the Market

The dog food segment represents a substantial market share on account of the growing dog ownership and the rising awareness regarding the significance of optimal dog nutrition. The surging demand for clean-labelled and healthy dog food containing no artificial ingredients and preservatives is also augmenting the market growth. Dog owners are increasingly inclining towards dog food containing meat, omega fatty acids, and vitamins, with enhanced digestion and absorption benefits.

The demand for healthy, protein-rich, and grain-free cat food products that meet the nutritional requirements of cats is significantly growing. With the increasing focus to support the bones and joints of cats, the demand for cat food containing phosphorous, calcium, minerals, and proteins, among others, is witnessing a surge. The market is further being positively influenced by the growing availability of cat food with diverse flavours such as tuna, chicken, and salmon, among others.

Bird and fish food products are witnessing robust demand owing to the rising bird and fish adoption. Some of the Latin America pet food market trends include the growing demand for healthy fish and bird food, the rising availability of fish and bird food offering enhanced functionality, and the increasing preference for mixed and versatile bird food.

Economy, Mid-Priced, and Premium are the Major Price Ranges in the Latin America Market for Pet Food

Economy pet food uses low-cost and affordable ingredients, due to which it is preferred by consumers seeking affordable pet food on a budget. With turbulent economic conditions in countries such as Mexico and Argentina, consumers extensively prefer pet food within the economy price range. The growing availability of cost-effective pet food from online retail channels is also propelling the Latin America pet food market growth.

The demand for mid-priced pet food with premium positioning in the region is growing. Various manufacturers are increasingly offering cost-effective pet food with quality ingredients, which is likely to aid the growth of the mid-priced segment.

Premium pet food products are highly nutritious, easily digestible, and contain less amount of preservatives. They are also gluten-free, natural, and grain free, due to which their demand among the environmentally-conscious population is rising.

Growing Demand for Pet Food from Online Stores and Speciality Stores, Among Other Distribution Channels to Drive the Market

Veterinary clinics offer pet food products based on the specific nutritional requirements of a pet, thereby pushing the Latin America pet food market demand. Various prescription diets provided by veterinary clinics can also enhance the overall health and wellbeing of pets. Meanwhile, buying pet food through online stores offers enhanced access to new products, along with convenience benefits. Due to the impact of the COVID-19 pandemic, numerous brick-and-mortar outlets have expanded their online presence and are providing pet food through online channels.

In supermarkets and hypermarkets, diverse ranges of pet food are available. Such distribution channels also offer attractive discounts and convenience benefits, due to which pet owners extensively prefer pet food from supermarkets/hypermarkets. Meanwhile, speciality stores offer high-quality pet food and customised pet food for overweight and inactive pets. This is likely to fuel the Latin America pet food market growth.

Brazil Represents a Substantial Share in the Latin America Market for Pet Food

Brazil is one of the largest markets in the region owing to the increasing launches of innovative pet food ingredients in the country. For instance, in April 2021, Kemin Nutrisurance partnered with Fibervita, to launch TEGRAVIA, a functional fibre for pet food in Brazil, which was aimed at bolstering the starch gelatinisation and texture of pet food.

The rising pet humanisation, the growing retail sales of pet food, the surging demand for pet food offering enhanced functionality, nutrition, and innovation, and the increasing preference for premium pet food are driving the Latin America pet food market growth. Various companies in the country are offering natural, fresh, and customised pet food products.

The Mexico market for pet food is growing robustly on account of the increasing production of cat and dog food, the rising demand for pet food from the online segment, and the growing availability of diverse pet food products. The increasing awareness regarding the holistic wellbeing of pets is bolstering the preference for clean-labelled and organic pet food.

With the growing middle-class population and rapid urbanisation, Mexicans are increasingly adopting pets, contributing to the sales of pet food. The increasing investments in pet food manufacturing are further expected to expand the Latin America pet food market share. For instance, in March 2023, Mars Petcare announced an investment of USD 100 million at its Queretaro production plant to double its manufacturing capacity of wet pet food.

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Competitive Landscape

Mars Inc. is a global company that offers various products within the pet care, confectionery, and food segments. With above 140,000 employees, the company boasts of its wide presence in about 80 countries. To support pet care and health, it offers aims to advance personalised pet healthcare to enhance the quality of life of pets.

Nestlé SA is the leading food and beverage company that strives to increase the accessibility and affordability of beverages, food, as well as nutritional health products. With 276,000 employees and a wide presence in 186 countries, the company attained net sales of CHF 87.1 billion in 2021.

Archer Daniels Midland Company is a leading global nutrition player, which serves in animal nutrition, human nutrition, services, and industrial biosolutions segments. The company is focusing on innovation to target its next milestone from $6.00 to $7.00 per share by 2025. Moreover, in 2021, the company attained net earnings of $2.7 billion and net adjusted earnings of $2.9 billion.

Petfood Saladillo SA is a company that develops and markets balanced pet food. Its processes are vertically integrated, through which it ensures total control of its production chain. With 65 product presentations and 5000 tonnes of finished product storage, the company has a production capacity of 8000 tonnes.

Metrive SA, based in Salto, Buenos Aires, Argentina, is dedicated to the cleaning, classification, and purchase-sale of cereals for bird feeding applications. The company boasts of a pet food factory, oil factory, balanced feed factory, grain silo and storage plant, as well as a comprehensive distribution centre.

Key Highlights of the Report

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Latin America Pet Food Market Report Snapshots

Latin America Pet Food Market Size

Latin America Pet Food Market Analysis

Latin America Pet Food Companies