The Latin America major home appliances market size was valued at USD 37.95 Billion in 2025. The market is further projected to grow at a CAGR of 5.20% between 2026 and 2035, reaching a value of USD 63.00 Billion by 2035.
Base Year
Historical Period
Forecast Period
According to industry reports, as of August 2022, there were over 6.8 million domestic freezers and refrigerators in Chile.
In Mexico, locations like Coahuila, Nuevo Leon, Mexico City, Queretaro, Guanajuato, and San Luis Potosi are home to a range of major home appliance manufacturers.
Customers are seeking major home appliances that minimise energy and water consumption and lower associated costs.
Compound Annual Growth Rate
5.2%
Value in USD Billion
2026-2035
*this image is indicative*
A key trend in the Latin America major home appliances market is a rising demand for frozen prepared foods and a growing need to reduce food waste which drives the demand for refrigerators in the region. Further, consumers are demanding energy-efficient refrigerators that can help lower their electricity bills. This provides an opportunity for manufacturers to ensure that these growing consumers' needs are satisfied by developing reliable and low-emission technology, which also helps customers save on their electricity bills.
Users of major home appliances in Argentina are making more intentional and smarter choices while purchasing the products. For instance, they wait for the right moment and special promotional dates such as Black Friday to find the best price to make purchases.
According to the Latin America major home appliances market, Mexico is a significant producer of major appliances, across the world due to its robust supply chain, proximity to export markets, and stable production expertise. Major home appliances produced in the country include fridges and freezers, and laundry appliances. Due to the optimal conditions for developing domestic home appliances several worldwide home appliance companies, such as Whirlpool, Electrolux, LG, and Mabe, have established facilities within the country. Around 41%of electrical appliances and products manufactured in Mexico are produced in Nuevo Leon.
Latin America Major Home Appliances Market Report and Forecast 2026-2035 offers a detailed analysis of the market based on the following segments.
Market Breakup by Product
Market Breakup by Price Range
Market Breakup by Distribution Channel
Market Breakup by Region
The key players in the major home appliances market in Latin America are developing high-quality and sustainable products that offer energy-saving benefits.
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In 2025, the market reached an approximate value of USD 37.95 Billion.
The market is expected to grow at a CAGR of 5.20% between 2026 and 2035.
The market is estimated to witness healthy growth in the forecast period of 2026-2035 to reach USD 63.00 Billion by 2035.
Major home appliances are large appliances that are not portable as compared to minor appliances. A majority of households own major appliances also known as large domestic appliances.
The major drivers of the market include expanding domestic manufacturing, rising disposable income, and the production of energy-efficient major home appliances.
Key trends aiding market expansion include growing consumption of frozen prepared foods, manufacturers investing in research to develop more eco-friendly products, and the presence of a large number of international manufacturers.
Major appliances or white goods, comprise major household appliances, including air conditioners, clothes dryers, drying cabinets, dishwashers, freezers, kitchen stoves, water heaters, refrigerators, washing machines, and induction cookers.
Major countries in the market are Brazil, Mexico, Argentina, and others.
The distribution channels of major home appliances are supermarkets and hypermarkets, specialty stores, online, and others.
Key players in the market are Robert Bosch GmbH, Electrolux AB, Samsung Electronics Co. Ltd., LG Electronics Inc., Whirlpool Corporation, Panasonic Holdings Corporation, Hisense Corporation, Mabe S.A. de C.V., Gree Electric Appliances, lnc., Midea Group Co. Ltd., and others.
Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.
| REPORT FEATURES | DETAILS |
| Base Year | 2025 |
| Historical Period | 2019-2025 |
| Forecast Period | 2026-2035 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Product |
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| Breakup by Price Range |
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| Breakup by Distribution Channel |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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