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The Indian exotic flowers market is estimated to grow at a CAGR of 17.40% in the forecast period of 2025-2034.
Base Year
Historical Year
Forecast Year
India Exotic Flowers Market Report Summary | Description | Value |
Base Year | INR Billion | 2024 |
Historical Period | INR Billion | 2018-2024 |
Forecast Period | INR Billion | 2025-2034 |
Market Size 2024 | INR Billion | XX |
Market Size 2034 | INR Billion | XX |
CAGR 2018-2024 | Percentage | XX% |
CAGR 2025-2034 | Percentage | 17.4% |
CAGR 2025-2034 - Market by Variety | Lavender | 22.3% |
CAGR 2025-2034 - Market by Type | Cut Flowers | 20.6% |
CAGR 2025-2034 - Market by Sector | Organized Sector | 21.1% |
Market Share by Sector | Unorganized Sector | 72.3% |
The Indian exotic flowers industry is being driven by the growing demand from the decoration industry. With rapid urbanisation and the rising demand for celebration, the demand for floral decoration is also increasing. The gifting industry in the country is also growing at a fast pace with the rapidly rising population. The growing economy of the country has led to increased disposable incomes as well as personal aspirations, driving the industry for gifting further. Indian gifting industry, encompassing personal gifting, festival gifting, and corporate gifting, is boosting the growth of the exotic flowers market in India. The wedding season also boosts the demand for exotic flowers.
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The exotic flowers market growth in India is also supported by the growing exports to other countries, along with the increasing domestic demand.
The rising modernization as well as the increasing trend of celebrating occasions such as anniversaries, marriages, valentine’s day, anniversaries, among others is aiding the market growth. India exports a significant volume of exotic flowers to western countries, and the exports grow more during festivals like Christmas.
The market is being aided by expanding religious industry, where it is widely used for decorations as well as offerings. The demand from the religious industry grows particularly during festival seasons like Diwali. The industry for online gifting is also growing exponentially due to the rising nuclear family population and people increasingly shifting to metropolitan cities.
In April 2020, Ferns N Petals, one of the leading players in the Indian exotic flowers market, announced its expansion plans. The company had planned to introduce its IPO in 2021 and expand its operations from solely flower businesses to FMCG and hospitality sectors. Moreover, it aimed to establish a chain of wedding hotels.
The increasing disposable incomes and changing lifestyles of the population in India are contributing to an increased purchase of exotic flowers for various occasions. According to industry reports, Per Capita Gross National Disposable Income (GNDI) rose from INR 148,408 in 2020-21 to INR 197,409 in 2022-23, demonstrating growth rates of 16.2% and 14.4% for the 2021-22 and 2022-23 respectively, indicating an increase in the amount of disposable income available to the population.
The expansion of the retail sector is supporting the growth of the exotic flowers market in India. According to Invest India, the rising demand for organized retail space has led to the creation of approximately 120 million square feet (MSF) of retail space across major Indian cities. Key cities contributing to this capacity include Delhi with 23.7 MSF and Mumbai with 16.7 MSF.
The increasing expenditure on weddings in India is a major factor driving up the demand for exotic flowers for decorations. According to the India Brand Equity Foundation, wedding decorations constitute 14% of the total expenditure on weddings. In 2021, there were 2.5 million weddings. This number increased significantly in 2022, reaching 3.2 million weddings. The upward trend continued in 2023, with the number of weddings rising to 3.5 million. This data indicates a steady increase in the number of weddings over the three years, suggesting a growing trend in wedding celebrations during these months in India.
According to the International Association Of Biologicals And Computational Digest, Karnataka leads with the largest area of 19,161 hectares dedicated to flower marketing, followed by Tamil Nadu with 14,194 hectares, and West Bengal with 12,285 hectares. Other notable states include Andhra Pradesh (5,933 hectares), Maharashtra (3,356 hectares), and Rajasthan (1,985 hectares). Delhi and Haryana contribute 1,878 and 1,540 hectares, respectively, while Madhya Pradesh and Uttar Pradesh have 1,270 and 1,000 hectares each. An additional 2,166 hectares are categorized under "Others." The total area covered for flower marketing across these regions amounts to 64,768 hectares. This data highlights the extensive cultivation and marketing of flowers in various states, with Karnataka, Tamil Nadu, and West Bengal being the top contributors.
According to the Ministry of Commerce and Industry and the National Horticulture Board, the production of chrysanthemums reached 470.15 thousand tonnes in 2022. The production of carnations reached 19.62 thousand tonnes, while orchids reached 15.16 thousand tonnes in the same year.
The rising demand for flowers for decorative purposes is increasing the exotic flowers market share in India. According to the Indian Society of Floriculture Professionals (As of 2019), flowers worth INR 27 to INR 30 crore are exported across the globe, particularly to the UK, just for Valentine’s Day celebrations.
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Market Breakup by Type
Market Breakup by Variety
Market Breakup by Sector
Market Breakup by Distribution Channel
Indian Cut Flowers Market Breakup by Producing States
Indian Loose Flowers Market Breakup by Producing States
CAGR 2025-2034 - Market by | Type |
Cut Flowers | 20.6% |
Loose Flowers | XX% |
CAGR 2025-2034 - Market by | Variety |
Lavender | 22.3% |
Tulips | 20.7% |
Lotus | XX% |
Hibiscus | XX% |
Others | XX% |
CAGR 2025-2034 - Market by | Sector |
Organized Sector | 21.1% |
Unorganized Sector | XX% |
According to the Indian exotic flowers market analysis, loose flowers enjoy a significant popularity in the Indian market. The loose flowers are usually picked/plucked from plants without its stalk, from right below the calyx. These flowers are widely demanded in Asian countries, especially India, where they are used to make rangoli, hair ornaments, bracelets, etc. Cut exotic flowers, on the other hand, are attractive flowers in terms of colour and freshness and are used to make bouquets. They are widely demanded among consumers due to being long-lasting.
2024- Market Share by | Sector |
Unorganized Sector | 72.3% |
Organized Sector | XX% |
The Indian exotic flowers market is supported by the growth of the Indian floriculture market, which is mainly dominated by the unorganised sector. The unorganised sector includes roadside vendors, like local florists and itinerant sellers, selling almost 85% of the flowers on the road. However, the organised sector is expected to grow in the coming years due to the rise of online shops specialising in selling a wide variety of local and exotic flowers.
The consumption of exotic flowers in India is increasing, with the surge in demand across metropolitan cities on various occasions like birthdays, festivals, anniversaries, Valentine’s Day, and religious ceremonies, among others. The significant markets include Delhi, Bengaluru, Mumbai, Kolkata, and Hyderabad, which are the major cities of India. These areas witness an increased demand growth during festivals and wedding seasons.
The market in India is also being aided by the rising adoption and use of intricate exotic flower arrangements by the leading hotels in the country.
The report gives a detailed analysis of the following key players in the Indian exotic flowers market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:
Some of the key companies offering exotic flowers in India include Ferns N Petals, The Flower Company, ArenaFlowers, and May Flower, etc.
Indian Exotic Flowers Market Size
Indian Exotic Flowers Market Growth
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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The Indian exotic flowers market is estimated to grow at a CAGR of 17.40% between 2025 and 2034.
The major market drivers include the rising disposable incomes, growing use of exotic flowers in celebrations, and increasing demand from the decoration and gifting industries.
The key trends guiding the market growth include the increasing demand for exotic flowers for religious occasions, and the surging use of exotic flowers in decorations.
The major states producing cut flowers are West Bengal, Karnataka, Orissa, Uttar Pradesh, and Maharashtra, among others, whereas the major producers of loose flowers are Tamil Nadu, Karnataka, Madhya Pradesh, Mizoram, and Gujarat, among others.
Loose flowers and cut flowers are the major types of exotic flowers.
Significant varieties of Indian exotic flowers include lotus, hibiscus, tulips, lavender, orchids, carnations, lily, and daffodils, among others.
Organised sector and unorganised sector are the different sectors considered in the market.
The significant distribution channels in the market include unorganised retail, florist, supermarket/hypermarket, and online, among others.
The major players in the market are Ferns N Petals, Phoolwala, ArenaFlowers, May Flower, Elegant Floriculture & Agrotech (I) Limited, and Soex Flora, among others.
The inadequate cold chain and logistics infrastructure, and harsh weather conditions impacting flower farming are the key challenges in the industry.
Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.
REPORT FEATURES | DETAILS |
Base Year | 2024 |
Historical Period | 2018-2024 |
Forecast Period | 2025-2034 |
Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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Breakup by Type |
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Breakup by Variety |
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Breakup by Sector |
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Breakup by Distribution Channel |
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Indian Cut Flowers Market Breakup by Producing States |
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Indian Loose Flowers Market Breakup by Producing States |
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Market Dynamics |
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Competitive Landscape |
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Companies Covered |
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Report Price and Purchase Option | Explore our purchase options that are best suited to your resources and industry needs. |
Delivery Format | Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option. |
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United States (Head Office)
30 North Gould Street, Sheridan, WY 82801
+1-415-325-5166
Australia
63 Fiona Drive, Tamworth, NSW
+61-448-061-727
India
C130 Sector 2 Noida, Uttar Pradesh 201301
+91-858-608-1494
Philippines
40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City, 1226.
+63-287-899-028, +63-967-048-3306
United Kingdom
6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London
+44-753-713-2163
Vietnam
193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City
+84-865-399-124
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