India Speaker Market Size, Share and Growth Analysis Report - Forecast Trends and Outlook (2026-2035)

The growing tourism industry and the popularity of outdoor leisure activities have increased the demand for wireless, portable speakers, enhanced by the widespread use of smartphones and streaming services. Moreover, they are also being preferred owing to their easy connectivity with multiple devices via Bluetooth and integrated long-lasting rechargeable batteries. Realising their growing demand, key market players have increased their development and supply in the market. For instance, Sony India launched the SRS-XV500 portable party speaker in February 2024 with built-in lighting, and a long-lasting battery to expand its product portfolio in India.

The rising subscriptions of OTT platforms and demand for large-screen televisions are propelling the growth of home theatre speakers in India. These speaker systems are known for their large-scale coverage, superior sound quality and surround sound effects which have resulted in their integration into modern luxury Indian homes as well as apartments. Besides, they offer huge profit margins which has encouraged industry players to invest in their development. For instance, Sony India launched its new SA-D40M2 Home Theatre speaker system in September 2024, with four compact satellite speakers and a subwoofer, providing an immersive cinematic experience to users.

India’s rising disposable income, especially of the middle class, is propelling the growth of the speaker market by urging users to purchase premium audio products integrated with advanced features and new technologies. Moreover, with increased purchasing power, consumers are inclining more towards quality, than quantity. According to government reports, the gross national disposable income of the Indian working class at current prices stood at ₹273.99 lakh crores for the year 2022-23, an estimated 14.5% growth against the previous year. As the income grows further in the coming years due to increased employment and rising wage rates, the demand for premium speakers is expected to witness a sharp surge.

Growing environmental concerns and the urgency to reduce e-waste have prompted market players to use sustainable, recycled materials during the manufacturing process of speakers. In a similar effort, Sony launched its new ULT Power Sound speakers and headphones range in India manufactured with recycled plastic materials to highlight its environmental consciousness. Such efforts have enhanced the long-term stability and growth of the speaker market.