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Report Overview

2023

Base Year

2018-2023

Historical Year

2024-2032

Forecast Year

India Gift Cards Market Outlook

The India gift cards market is expected to grow at a CAGR of 18% in the forecast period of 2024-2032.

India Gift Cards Market

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Rising Demand for Digital Gift Cards Owing to Rapid Digitalisation in India to Bolster the Growth of the Gift Cards Industry

Based on product, the digital gift card segment is likely to occupy a significant share in the market over the forecast period. This can be attributed to the growing internet penetration and the adoption of smart electronic devices such as smartphones, and tablets, among others in the region. The growing digitalisation across the country has led to the emergence of digitalised payments, especially in the retail sector. The growing usage of mobile applications for shopping and payments is likely to bolster the demand for e-gifting among consumers, thus, aiding the overall market growth.

Rising Popularity of Closed-Loop Cards to Augment the India Gift Cards Industry Growth

On the basis of card type, closed-loop cards accounted for a significant share in the industry and are likely to occupy a considerable market share over the forecast period. The growth can be attributed to the free activation benefits provided by the closed-loop cards to the users.

Growing Inclination Towards Health, Wellness, and Beauty to Bolster the Gift Cards Industry Growth in India

The health, wellness, and beauty segment, among other applications of the product, is likely to witness a healthy growth in the forecast period. This can be attributed to the rising disposable income and the growing inclination of consumers towards health and well-being in India. Moreover, the growth of the e-commerce industry in the country is expected to provide a further impetus to the growth of the segment.

Gift Cards: Market Segmentation

A gift card refers to a smart card that can be exchanged for a specified cash value of goods or services. It is basically a prepaid debit card in the form of a smart card, which contains a specific amount of money available for use for a variety of purchases.

India Gift Cards Market by Segment

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Based on card type, the market is divided into:

  • Closed-Loop Card
  • Open-Loop Card

On the basis of product, the industry is segmented into:

  • Digital Gift Card
  • Physical Gift Card

The industry, on the basis of business type, can be divided into:

  • Business to Business (B2B)
  • Business to Consumer (B2C)

The significant applications of the product include:

  • Food and Beverages
  • Health, Wellness, and Beauty
  • Apparel, Footwear, and Accessories
  • Books and Media Products
  • Consumer Electronics
  • Restaurants and Bars
  • Kids Products
  • Others

The various distribution channels of the product include:

  • Retail
  • Corporate
  • Others

India Gift Cards Market Report and Forecast

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Growing Demand for Convenient Gifting Options in the Corporate Sector to Boost the Growth of the India Gift Cards Industry

The India gift cards industry is driven by the rising demand for convenient gifting options in the corporate sector to engage with partners and employees. The growing partnership between brands and corporates to build brand awareness and strengthen the business strategy by providing diversified purchasing options to the consumers is aiding the market growth. The gift cards enhance customer engagement effectively, which is a crucial component of expansion for any corporate firm. The market growth will further be aided by the easy transactions offered by the digital gift cards and the rapid digitalisation, which will spread awareness about the various benefits of the product. Furthermore, the rising applications of gift cards in the food and beverages, health, wellness and beauty, apparel, and footwear and accessories, among other sectors are expected to provide a further impetus to the market growth.

Key Industry Players in the India Gift Cards Market

The report gives a detailed analysis of the following key players in the India gift cards market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:

  • Plasto Cards Private Limited
  • Creative Cards & Solutions
  • Creation Technics India Private Limited
  • Plastic Loyalty Cards
  • Arahan Infotech
  • Others 

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis.

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Card Type
  • Product
  • Business Type
  • Application
  • Distribution Channel
Breakup by Card Type
  • Closed-Loop Card
  • Open-Loop Card
Breakup by Product
  • Digital Gift Card
  • Physical Gift Card
Breakup by Business Type
  • Business to Business (B2B)
  • Business to Consumer (B2C)
Breakup by Application
  • Food and Beverages
  • Health, Wellness, and Beauty
  • Apparel, Footwear, and Accessories
  • Books and Media Products
  • Consumer Electronics
  • Restaurants and Bars
  • Kids Products
  • Others
Breakup by Distribution Channel
  • Retail
  • Corporate
  • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Plasto Cards Private Limited
  • Creative Cards & Solutions
  • Creation Technics India Private Limited
  • Plastic Loyalty Cards
  • Arahan Infotech
  • Others
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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

The India gift cards market is estimated to witness a healthy growth at a CAGR of 18% in the forecast period of 2024-2032.

The major industry drivers are the growing partnership between brands and corporates to build brand awareness, easy transactions offered by the digital gift cards, rapid digitalisation, growth of the e-commerce industry, growing internet penetration and the adoption of smart electronic devices.

The key industry trends include the rising demand for convenient gifting options in the corporate sector and rising applications of gift cards in the food and beverages, health, wellness and beauty, apparel, and footwear and accessories.

Closed-loop card and open-loop card are the major card types of the product.

Digital gift card and physical gift card are the different products in the market.

Business to business (B2B) and business to consumer (B2C) are the business types in the market.

Food and beverages, health, wellness and beauty, apparel, footwear and accessories, books and media products, consumer electronics, restaurant and bars, and kids’ products, among others are the significant applications of the product.

Retail and corporate, among others are the distribution channels of the product.

The major players in the industry are Plasto Cards Private Limited, Creative Cards & Solutions, Creation Technics India Private Limited, Plastic Loyalty Cards, and Arahan Infotech, among others.

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30 North Gould Street, Sheridan, WY 82801

+1-415-325-5166

63 Fiona Drive, Tamworth, NSW

+61-448-061-727

C130 Sector 2 Noida, Uttar Pradesh 201301

+91-858-608-1494

40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City, 1226.

+63-287-899-028, +63-967-048-3306

6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London

+44-753-713-2163

193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City

+84-865-399-124