Report Overview

2023

Base Year

2018-2023

Historical Year

2024-2032

Forecast Year

India Frozen Potato Products Market Size

The India frozen potato products market attained a value of USD 1.77 billion in 2023. The market is further expected to grow in the forecast period of 2024-2032 at a CAGR of 17% to reach USD 7.23 billion by 2032.

 

Rising Demand for Potato Snacks Boosting the Frozen Potato Products Industry in India

Potatoes are associated with several health benefits and aid in improving blood sugar control, higher immunity, and reduced heart risk. The emergence of convenience stores and supermarkets has eased the availability of convenient ready-to-eat food, soaring the frozen potato industry. The penetration of fast-food chains such as McDonald’s, Wendy’s, Subway, KFC, Burger King, and Dominos, among others, contribute significantly to the market for frozen potatoes in India. The population in the urban cities has been exponentially growing owing to better opportunities and improved living standards. This has led to the emergence of the working middle class with high purchasing power and hectic schedules. Frozen potatoes provide the same benefits and taste like a fresh one and have a greater shelf-life, consequently aiding the market growth. Furthermore, snacks such as french fries and wedges have become increasingly popular in India, especially among the children and the youth, and are catalysing the industry growth for frozen potatoes.

 

India Frozen Potato Products Market Report Snapshots

India Frozen Potato Products Market Size

India Frozen Potato Products Market Growth

India Frozen Potato Products Companies

 

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

In 2023, the India frozen potato products market attained a value of nearly USD 1.77 billion.

The market is projected to grow at a CAGR of 17% between 2024 and 2032.

The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach USD 7.23 billion by 2032.

The major market drivers include the growing popularity of snacks such as French fries and wedges, expansion of convenience stores and fast-food chains, rapid urbanisation, and the rising demand for potato products with high shelf-stability.

The key trends guiding the market growth include the rise of the online retail sector and food delivery services and flavour innovations by key players.

The major regions in the market are North India, Central and West India, South India, and East India.

The major types of frozen potato products in the market are french fries, tikka, potato wedges, potato bites, and smileys, among others.

The various end uses of frozen potato products are institutional and retail.

The significant distribution channels in the market are supermarkets and hypermarkets, convenience store, speciality stores, and online, among others.

The major players in the market are McCain Foods Ltd., Hyfun Foods, Iscon Balaji Foods Private Limited, and Bhanu Farms Limited, among others.

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