India Cat Food Market Report and Forecast 2024-2032

India Cat Food Market Outlook

The India cat food market size was valued at USD 8.56 million in 2023. The market is further projected to grow at a CAGR of 8.2% between 2024 and 2032, reaching a value of USD 17.91 million by 2032.

Key Takeaways

• The pet care industry in India is expected to reach USD 800 million by 2025, with dogs being the most popular pet, followed by cats. The rise in per adoption has also led to an increase in demand for nutrition products tailored to cater to cats' needs in the Indian market.

• The surge in feline adoption can be attributed to several reasons, including cats being more independent and self-sustaining, seeming kinship millennials feel towards these self-sufficient animals, and increased awareness of animal welfare issues. 

• As per India cat food market analysis, cities like Mumbai, Pune, Bangalore, Mysore, Kolkata, Chennai, and Hyderabad are leading the way in cat adoption in India.

Cat owners are increasingly seeking cat food products that offer additional health benefits, such as improved digestion, dental care, and immunity support. Drools, a leading pet food brand in India, recently launched a range of functional cat food products that offers such benefits.

Currently, there are approximately 9.1 million stray cats on the streets and 8.8 million homeless dogs and cats living in shelters. However, the trend of cat adoption and pet ownership is growing in India, driven by the increasing popularity of cats as pets, urbanisation, and the availability of pet-friendly housing. This can lead to an increased demand for cat food products, driving India cat food market growth.

The trend of eco-friendly cat food packaging is growing in the Indian cat food market, driven by consumers' increasing awareness of environmental sustainability and the desire for eco-friendly products. Mars Petcare India, a subsidiary of Mars Inc., launched eco-friendly cat food packaging for its Whiskas brand, reducing its environmental impact and catering to environmentally conscious consumers.

Moreover, meat-based cat food dominates the India cat food market share as it provides the necessary protein and nutrients, such as taurine, arginine, and Vitamin B6 for their cats' growth and development. Brands like Mars Petcare, Nestlé Purina PetCare, and Hill's Pet Nutrition offer a wide range of meat-based cat food products, including wet and dry cat food, and treats.

Mars Inc, the main (largest) cat food company in India, expanded its cat food range in India in 2021 by introducing new products such as Whiskas Tasty Mix Wet Cat Food. PurePet, a growing Indian brand, provides 70% chicken dry and wet cat food made with added vitamins, minerals, and nutrients.

Market Segmentation

India Cat Food Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:

Market Breakup by Product

• Dry Cat Food

• Cat Treats

• Wet Cat Food

Market Breakup by Ingredient Type

• Animal Derived

• Plant Derived

Market Breakup by Price Category

• Premium Products

• Mass Products

Market Breakup by Distribution Channel

• Supermarkets and Hypermarkets

• Specialty Stores

• Online

• Others

Market Breakup by Region

• North India

• East and Central India

• West India

• South India

Competitive Landscape

Market players are competing to offer a wide range of premium cat food products to meet the needs of cat owners.

• Nestlé S.A.  

• Mars, Incorporated 

• Colgate-Palmolive Company 

• General Mills, Inc.   

• The J.M. Smucker Company 

• Drools Pet Food Pvt. Ltd. 

• Russo Mangimi S.p.A. (Farmina Pet Foods) 

• ABIS Exports (I) Pvt. Ltd. 

• Goofy Tails Private Limited 

• Others

Key Highlights of the Report