India ATM Market Report and Forecast 2024-2032

India ATM Market Size

The India ATM market is projected to grow at a CAGR of 9.2% between 2024 and 2032. The expansion of white label ATMs is expected to aid the market expansion in the coming years.

India ATM Market Outlook

• In 2023, the network of scheduled banks’ ATMs in India was 2,19,513.

• 51% of India’s white label ATMs are in rural areas.

• Banks are likely to invest 2000 crore rupees towards installing cash recyclers in ATMs.

India ATM Market Growth

White label ATMs, which are managed by non-banking entities, have risen in popularity in semi-urban and rural areas. This is because they enable all customers to enjoy banking services like cash deposition and withdrawal, despite having an account with a different bank. In 2022-23, the network of white label ATMs in India increased by 4,292, reaching a total of 35,791. This led to a 3.5% increase in the number of onsite and offsite ATMs in the country. India1 Payments hold the largest share of the market for white label ATMs (8,022), followed by Tata Communication Payment Solutions Limited (6,189), and Vakrangee Limited (5,414).

Banks are expected to expand their existing network of ATMs to ensure adequate access to banking services in India. Increasing investments towards improving customer satisfaction and streamlining banking operations are expected to make cash recyclers relatively more common in ATMs over the forecast period. This is because they minimise the need for frequent branch visits for depositing cash.

The management of existing networks of ATMs is largely under scheduled public (63%) and private sector banks (35%), with the former being more evenly distributed across the country. The mandate to shift towards the usage of reliable technologies (hardware and software) in ATMs is expected to contribute to the market growth in the forecast period.

India ATM Industry Segmentation

India ATM Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:

Market Breakup by Type

• Conventional/Bank ATMs

• Brown Label ATMs

• White Label ATMs

• Smart ATMs

• Cash Dispensers

Market Breakup by Solution

• Deployment Solutions
  • Onsite ATMs
  • Offsite ATMs
  • Work Site ATMs
  • Mobile ATMs
• Managed Services

Market Breakup by Screen Size

• 15’’ and Below

• Above 15’’

Market Breakup by Application

• Withdrawals 

• Transfers

• Deposits

India ATM Market Share

Based on type, the market is divided into conventional/bank ATMs, brown label ATMs, white label ATMs, smart ATMs, and cash dispensers. Over the forecast period, smart ATMs are expected to become more widespread, as they provide customised banking services to individual users and ensure a seamless user experience by facilitating cardless cash withdrawals through near-field technology or QR code scanning.

Leading Companies in the India ATM Market

The report provides a detailed analysis of the following key players in the market, covering their competitive landscape and latest developments like mergers and acquisitions, investments, and capacity expansion.

• Euronet Worldwide, Inc.

• Hitachi Ltd.

• Diebold Nixdorf, Incorporated

• NCR Atleos Corporation

• AGS Transact Technologies Ltd.

• Vortex Engineering Private Limited

• ETSOL WATER SOLUTIONS PVT. LTD.

• Others

60% of Indian consumers choose cash on delivery as the payment option for e-commerce purchases. Enhanced accessibility to smart ATMs is expected to play a critical role in boosting the market growth.

Key Highlights of the Report