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Historical Year
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The global home fragrances market was estimated at almost USD 7.41 billion in 2023. The industry is further expected to grow at a CAGR of 5% over the forecast period of 2024-2032.
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The global home fragrances industry is being driven by the growing consumer demand for pleasant aroma in their surrounding areas like at homes or offices, along with the rise in their disposable incomes.
The industry can be broadly categorised based on segments like products, distributional channels, and regions.
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Product
Distributional Channel
The EMR report looks into the regional home fragrances markets like North America, Latin America, Europe, the Middle East and Africa, and the Asia Pacific.
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The growing industry for air care and the rising consumer preference for pleasant aroma in their atmosphere is driving the growth of the home fragrances market globally. The increased consumer spending on such products due to the rising disposable incomes, particularly in emerging economies, is providing a boost to the industry. Moreover, the growing demand for home aromatherapy, along with personalised brand demand from customers, is a key factor, which is likely to drive the home fragrances market growth in coming years. Moreover, the increasing focus of manufacturers to give an appealing touch to home decor products including aromatic candles, along with the choice for product customisation, is expected to drive the industry over the forecast period.
The report presents a detailed analysis of the following key players in the global home fragrances market, looking into their capacity, competitive landscape, and latest developments like capacity expansions, plant turnarounds, and mergers and acquisitions:
The EMR report gives an in-depth insight into the home fragrances market by providing a SWOT analysis as well as an analysis of Porter’s Five Forces model.
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Product |
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| Breakup by Distribution Channel |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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| Report Price and Purchase Option | Explore our purchase options that are best suited to your resources and industry needs. |
| Delivery Format | Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option. |
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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In 2023, the global home fragrances market attained a value of nearly USD 7.41 billion.
The market is projected to grow at a CAGR of 5% between 2023 and 2032.
The major drivers of the market are rising disposable incomes, increasing hygiene awareness, improving living standards, demand for natural aromas, growing retail sector, new product launches, and research and development.
The key trends guiding the growth of the market include the growing popularity of home aromatherapy and availability of product customisation options.
The major regions in the market are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.
Sprays, diffusers, and candles, among others, are the major products in the global home fragrances market.
The significant distribution channels of the product include supermarkets and hypermarkets, convenience stores, and online.
The major players in the market are Reckitt Benckiser Group PLC, Proctor & Gamble Company, Seda France Inc., S. C. Johnson & Son, Inc., 3M Company, and Newell Brands Inc., among others.
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United States (Head Office)
30 North Gould Street, Sheridan, WY 82801
+1-415-325-5166
Australia
63 Fiona Drive, Tamworth, NSW
+61 448 06 17 27
India
C130 Sector 2 Noida, Uttar Pradesh 201301
+91-858-608-1494
Philippines
40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City, 1226.
+63 287899028, +63 967 048 3306
United Kingdom
6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London
+44-753-713-2163
Vietnam
193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City
+84865399124
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